This document discusses B Corporations, which are companies that are certified to meet higher standards of social and environmental performance, transparency, and accountability. It notes that there is a growing global movement of entrepreneurs using business as a force for good. B Corps address limitations in current corporate law and lack of ways to distinguish socially responsible companies. The document provides examples of B Corps in New York City across different industries and employee sizes that are working to solve social challenges through their business models. It promotes using the B Impact Assessment and becoming a certified B Corporation to formally operate a business with positive social and environmental impact.

1. Best for the World,
Best for NYC
A Global Movement of Entrepreneurs Using
Business as a Force for Good

2. Fulfilling the Promise of Capitalism
20th Century
Maximize
Shareholder
Value
21st Century
Maximize
Shared
Value

3. A Global Movement of Entrepreneurs
100,000+ Entrepreneurs
• Government & non-profits necessary but
insufficient
• Business can attract capital and talent at scale
• Business is means to solve society’s greatest
challenges

4. Not Just Entrepreneurs
People want to use business as a force for good
Sustainable businesses
100,000+
Conscious consumers
60 million Americans
Responsible investors
$3.5 trillion invested
Workers
100 mm Millennials

5. The Problem
System not designed for this
• Corporate law is an impediment
• No standards to distinguish ‘good companies’ from good marketing
• No norms and no institutions = no scale

6. B Corps are leading a global movement of
entrepreneurs with one unifying goal . .
Redefine success in business
So that one day all companies compete
not only to be best in the world,
butbest for the world
Which leads to a society with
shared and durable prosperity for all.

7. What is a B Corporation?
Certification for companies that use business as a force for good
B Corps meet higher standards of:
• Social and environmental performance
• Transparency
• Legal accountability

8. 860 B Corps, 60 Industries, 28 Countries

9. 15,000 Companies Measure What Matters
Measure What
Matters
(B Impact Assessment)
860 B Corporations
15,000 Other Businesses
100 Funds Managers & Investors
40 Business Associations

10. The B Corp Community Drives Policy Change

11. Matt Stinchcomb
Etsy is a marketplace where
people around the world
connect to buy and sell unique
goods. Its mission is to reimagine commerce in ways
that build a more fulfilling and
lasting world.
•Brooklyn, NY
•450 Employees

12. Samira Rajan
Brooklyn Coop is a community financial
institution. Its mission is to further wealth building,
resilience, and opportunity in the communities it
serves - like Bed-Stuy and Bushwick – offering
access to fair and affordable financial services.
•Brooklyn, NY
•10 Employees

13. David Bolotsky
Since 1999, UncommonGoods has been offering artists,
designers and shoppers a way to express their
individuality through creative design and to do so in a
sustainable manner. The company runs its entire
operation, including its warehouse and call center,
under one roof in Sunset Park, Brooklyn.
•Brooklyn, NY
•150 Employees

14. Michael Elsas
CHCA is the largest worker owned cooperative in
the US. It employs over 2300 home care workers
who provide in home care services to the elderly
and people with disabilities primarily in the
Bronx and upper Manhattan. They provide over
3 million hours of service with revenues of $64
million.
•Bronx, NY
•2300 working
owners

15. Thank you!
Put your purpose into practice @
bimpactassessment.net
Bake it into your DNA @
benefitcorp.net
Be recognized as a leader@
bcorporation.net