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http://tapinfluence.com
The Future of Digital Marketing Is Integrated
TapInfluence Automates Influencer Marketing
TapInfluence’s Four Pillar Technology Platform
Identify Target Influencers
Activate Influencers With Turn-key Programs
Influencer Content Captured by Platform
Automatically Publish Content
Distribute to Brand Assets
Measure Performance in Real Time
Selling Direct to Brands, and through Agencies and
                  Channel Partners
The CMO Will Spend More on Software than the
                   CIO
Team of Seasoned Entrepreneurs & Successful
               Professionals
                               CEO          Sr. Engineer at Ball Aerospace, Early
         Rustin Banks      (cofounder)         Programmer and Entrepreneur


                              CMO        Marketing for Service Metrics ($300M exit),
         Holly Hamann      (cofounder)    MatchLogic ($100M exit) and LeftHand
                                                  Networks ($360M exit)

                              VP of      VP Sales Omniture (revenue from $10M to
          Greg Zippi          Sales        $500M, acquired by Adobe for $1.5B)


                              VP of
        Jay Wallingford    Engineering
                                            CTO of Leopard (Acquired by Ogilvy)
                                                VP Engineering Symplified

                             VP of       Two successful exits in service sector, angel
        Danielle Buckley    Finance                       investor
Hiring for Sales, Finance & Engineering

              VP Finance / Controller
                 QA (Automated)
                Front End Engineer
             Account Executive (Sales)

  http://about.tapinfluence.com/company/jobs

      Rustin Banks                  Holly Hamann
       @rustinb                     @hollyhamann
rustin@tapinfluence.com        holly@tapinfluence.com

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Notas del editor

  1. Go through the background ANDElevator pitch: Finish with Get brands OUT of the SIDEBAR, and INTO THE CONTENT, at the same scale and measurability as banner ads and without turning off the reader.And the most exciting latest development is that in addition to running these programs on top of our technology, we’re starting to license our technology to brands and agencies so they can run their own programs.
  2. Who here has ever PURPOSEFLY clicked a banner ad? It doesn’t happen that often. They are there to distract you from the content. They are also a $15B industry. What happens as screen gets smaller with Mobile devices, there’s no room for a banner ad!