The business model canvas of the Brazilian startup Kekanto, the Brazilian Yelp. You can see more details in my blog: http://startupbizmodel.com (in portugueses)

1. startupbizmodel.com 18 may - 2012
Key Key Value Customer Customer
Partners Activities Proposition Relationships Segments
VC Investors Platform development Site, Facebook,
Twitter, Blog, Youtube
Social management and customer service
and engagement team Connected people
that are looking for
A guide to the best good places to go
Rank opinions
establishments in the
city
Ad sales Site and sales team
Angel investors Customer acquisition
A new way to interact
- Florian Otto Key
with customer online
Channels
- Vinicius Marchini Resources Local establishments
and to monitor what that want a better
Establishments base they are talking about
Site and mobile apps online presence
your establishments.
Advertiser
Site and mobile apps
Customers base
Site and mobile apps
Elite customers
Cost Engaging events Revenue Free
Structure Steams
Customer
acquisition Sales team Sponsored links Deals
Human
Servers
Resources Google Ads