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Olika typer av affärsstrategier
Thony Norelli
Ett litet företag kan använda ett antal affärsstrategier, beroende på dess
situation. Till exempel kan nya företag möta olika utmaningar än företag
som är mer etablerade.
Tillväxt strategi
En tillväxtstrategi innebär att man inför nya produkter eller lägger till
nya funktioner för befintliga produkter. Ibland kan ett litet företag
tvingas ändra eller öka sin produktlinje för att hålla fast vid
konkurrenterna.
Produkt differentierings strategi
Småföretag använder ofta en produktdifferentieringsstrategi när de har
en konkurrensfördel, till exempel överlägsen kvalitet eller service. Till
exempel kan en liten tillverkare eller luftrenare skilja sig från
konkurrenter med sin överlägsna teknikdesign.
Price-Skimming Strategy
A price-skimming strategy involves charging high prices for a
product, particularly during the introductory phase. A small company
will use a price-skimming strategy to quickly recover its production
and advertising costs.

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Thony norelli

  • 1. Olika typer av affärsstrategier Thony Norelli Ett litet företag kan använda ett antal affärsstrategier, beroende på dess situation. Till exempel kan nya företag möta olika utmaningar än företag som är mer etablerade.
  • 2. Tillväxt strategi En tillväxtstrategi innebär att man inför nya produkter eller lägger till nya funktioner för befintliga produkter. Ibland kan ett litet företag tvingas ändra eller öka sin produktlinje för att hålla fast vid konkurrenterna.
  • 3. Produkt differentierings strategi Småföretag använder ofta en produktdifferentieringsstrategi när de har en konkurrensfördel, till exempel överlägsen kvalitet eller service. Till exempel kan en liten tillverkare eller luftrenare skilja sig från konkurrenter med sin överlägsna teknikdesign.
  • 4. Price-Skimming Strategy A price-skimming strategy involves charging high prices for a product, particularly during the introductory phase. A small company will use a price-skimming strategy to quickly recover its production and advertising costs.