Main points of the presentations: – Vision, purpose & journey of Swisscom’s Employee Portal. – Creating a simple, modern User Experience. – Make it work for mobile devices. – Measure progress and establish a continuous improvement process. Key takeaways: – Insights on how continuously improve and develop the Intranet in a large organization. – Good practices about User Experience & SharePoint. – Hands-on advice, screenshots/live demo on common Intranet/Digital Workplace challenges for large organizations.

1. Swisscom’s Intranet transformation journey
towards an engaging Employee Portal
Thomas Maeder
IntraTeam Event Copenhagen
March 1st, 2017

2. Hello!
LinkedIn http://ch.linkedin.com/in/maeder/en
XING http://www.xing.com/profile/Thomas_Maeder
Twitter @ThomasMaeder
Thomas Maeder
Senior Digital Experience Manager

3. 01.03.2017
3
IntraTeamEventCopenhagen|ThomasMaeder
Vision, purpose & journey of
Swisscom’s Employee Portal
Creating a simple, modern User
Experience
Make it work for mobile devices
Measure progress and establish a
continuous improvement process
Agenda

4. 01.03.2017
4
IntraTeamEventCopenhagen|ThomasMaeder
Context
The Employee Portal serves all ≈
19’000 employees of Swisscom in
Switzerland, with various job roles,
working at ≈ 30 geographic locations
and speaking either German, French
or Italian
• ≈ 6’500 office/knowledge workers
• ≈ 3’500 specialists (legal, finance,
human resources etc)
• ≈ 6’500 front office/touchpoint workers
working in shops/sales, call centers,
customer field service
• ≈ 2’500 managers

5. 01.03.2017
5
IntraTeamEventCopenhagen|ThomasMaeder
Vision, purpose &
journey of
Swisscom’s

6. 01.03.2017
6
IntraTeamEventCopenhagen|ThomasMaeder
…an indispensable
digital assistant
for the working day…
Vision

7. Purpose
 deliver a state of the art
employee
communication/ news
portal

8. Purpose
 strengthen corporate
identity and culture

9. Purpose
 promote corporate-wide
dialogue and networking

10. Purpose
 provide optimal support
for common daily work
and collaboration

11. 2012
Intranet 2.0
• new UX
• social features
• mobile web access
• upgrade SP2010
• …
2009
Intranet 1.0
• Intranet
consolidation
• 1 platform (SP2007)
• 1 user experience
• 1 governance
• …
2014
Intranet/Collaboration 3.0
• self service
collaboration
• change mgmt &
adoption initiative
• improved social
features
• social Q & A
• video/corporate TV
• upgrade SP2013
• …
2016
Employee Portal 4.0
• new responsive UX
• new IA
• work dashboard
• integration/APIs
• newsroom & digital
experience Team
• …
Journey ≈ all 2 years a major release, 4 minor releases per year
2017/2018
• upgrade SP2016, transform to
O365 hybrid
• improve enterprise search,
findability & discoverability
• improve and simplify social
collaboration
• improve daily work support
• improve newsroom/editorial
processes & tools
• consolidate digital asset mgmt
and improve video mgmt
• refine KPI/analytics, governance
• optimize overall UX
• …
Employee Portal 5.0

12. 01.03.2017
12
IntraTeamEventCopenhagen|ThomasMaeder
Creating a simple,
modern User
Experience

13. Employee Portal
User Experience Framework
News Work About
us
Find, Ask & Discover
Notifications
share,
discuss,
learn
Repositories
APIs

14. 14
IntraTeamEventCopenhagen|ThomasMaeder
News

15. 15
IntraTeamEventCopenhagen|ThomasMaeder
News

16. 16
IntraTeamEventCopenhagen|ThomasMaeder
Work

17. 17
About Us

18. 01.03.2017
18
IntraTeamEventCopenhagen|ThomasMaeder
Notifications & Search

19. 01.03.2017
19
IntraTeamEventCopenhagen|ThomasMaeder
Make it work for
mobile devices

20. 20

21. 21

22. 22

23. 01.03.2017
23
IntraTeamEventCopenhagen|ThomasMaeder

24. 24

25. 01.03.2017
25
IntraTeamEventCopenhagen|ThomasMaeder
Measure progress
and establish a
continuous

26. 01.03.2017
26
IntraTeamEventCopenhagen|ThomasMaeder
Benchmar
k Tests
Surveys
Analytics
KPIs
Success
Stories
Facts beat opinions.

27. 27
IntraTeamEventCopenhagen|ThomasMaeder
Agile is not faster, nor cheaper
but you get what your users want.

28. An Intranet team is not enough.
Intranet Team Digital Experience
TeamIntranet Manager Content Manager Digital Experience
Manager
Product Owner
Project Manager
UX/UI Designer Subject Matter
Expert

29. 01.03.2017
29
IntraTeamEventCopenhagen|ThomasMaeder
(Fast) continuous improvement
is tough, but it's your only option.

30. Thank you!
LinkedIn http://ch.linkedin.com/in/maeder/en
XING http://www.xing.com/profile/Thomas_Maeder
Twitter @ThomasMaeder
Thomas Maeder
Senior Digital Experience Manager