This document discusses an optimistic recruitment approach that focuses on identifying and hiring candidates with strengths like optimism, tenacity and courage. It introduces an online assessment tool that profiles 59 subconscious strengths to match candidates to roles. Hiring optimistic "peak performers" can help a company consistently grow by ensuring it has the right people to implement growth strategies. The approach was pioneered by psychologist Martin Seligman and helped insurance company Metropolitan Life succeed. The recruitment process includes profiling candidates and management teams to ensure strengths are complementary. A six-month guarantee is offered on permanent hires.

1. Helping Build Optimistic Work
Cultures

2. Do you seek candidates who
stand out from the rest?

3. Why are we different from
other recruitment companies?
Our focus is on organisation culture, in
particular the strengths of successful
people.
We profile your management team using a
sub-conscious profile tool and match
candidates who complement and enhance
their strengths.
Plus you receive a debrief/coaching session
from a top Business Coach showing how to
maximise the strengths of your new
candidate and your team.
All this included in the fee - and our fee
structure will pleasantly surprise you.
Our last surprise - we offer a 6 month
guarantee because we are that confident!

4. Why optimistic people?
An optimistic person will be motivated and confident, seeing
challenges as short term setbacks, not long term failures.
Optimistic people are “Peak Performers”. They seek out and
find opportunities. David Packard, cofounder of HP, observed
that a great company is more likely to die of indigestion from
too much opportunity than starvation from too little.
Inspired by this insight, Jim Collins' team created Packard's Law -
which states that "no company can consistently grow revenues
faster than its ability to get enough of the right people to
implement that growth and still become a great company."

5. How do you find peak
performers?
Until now there has not been a way to measure “Strengths”, such as
OPTIMISM, TENACITY, COURAGE, RESILIENCE; enabling you to really
understand the person you are bringing into your business. Will they
fit? Are they a motivated Leader? What is their Management style?
We have introduced a new, advanced on-line RECRUITMENT SYSTEM
that profiles up to 59 sub-conscious STRENGTHS driving up to 80% of
an applicants behaviour. (The system has been tried & tested for 15
years, has 96% success rate and never been available commercially
until now!) “We knew that we were employing the best people in every
area of the business, from General Managers to Tele-services
Managers. Our client retention rate was over 94% when industry
averages were around 70-80% retention”. Denis Preston UNAC

6. What is your ROI?
Our Recruitment Process includes:-
• Synergy Strengths (sub-conscious)
candidate profiling find the right
people with the right strengths.
(Measuring strengths, with scores out
of 10 and overall scores out of 100.)
• Gift of 5 Profiles to profile the team
to include management to establish
their strengths. Value $950
• Receive a “Benchmark Matrix”
showing how team members
complement each other; how their
strengths can be used consistently for
mutual growth, development and
maximum effect. Value $450
• Coaching debrief session of 1-2 hours
with management and candidate,
providing recommendations.

7. Benchmarking
Benchmarking can be used in a variety of different ways:-
• Profile potential candidates, see how they compare and how they
communicate.
• Profile your team - match your top performer’s scores and employ similar or
better.
• Profile your Management Team - who would benefit from up-skilling?
• Who is not performing - understand why and what you can do about it.
• See why the procrastinators are not performing and how you can help them
move into motivation.
What if you could create the "Optimism Edge" within your business
and employ optimistic people who were courageous, persistent, had a
"can do" attitude, overcome any objections and challenges? This was our
brief from one client.
We profiled 10 candidates, one had results which showed exactly this. This
"Peak Performer" was employed. In 2 weeks, she had "triple outperformed
the three full time sales people!"

8. Evidence
This successful formula was based
on employing the right people with
the right strengths (such as
optimism) and was pioneered by Dr
Martin Seligman Psychologist,
former president of the American
Psychological Association, (Author:
Learned Optimism) and
includes 30 years of extensive
research.
This methodology helped
Metropolitan Life become one of
the most successful insurance
companies in the U.S. (2010 rated
51 in Fortune 500).

9. The Good News Is…….
Optimism can be learned and
people can be helped to
break through
challenges. We have had
clients pass an exam (with
distinction) when they
previously thought they
would fail; improve golf
scores and lose weight. You
can imagine what this does
for self esteem and
confidence, which has an
effect on every day working
life.

10. Guarantee
All permanent placements undertaken by True Colours
Recruitment Pty Limited carry a replacement guarantee of six
months from the candidate’s date of commencement of
employment.

11. Contact
www.truecoloursrecruitment.com
info@truecoloursrecruitment.com
PH | 02 9976 0002
Level 29, 1 Chifley Tower, Chifley Square NSW 2000
Debbie Carr Julie Bowden
0414 729 656 0406 488 213