Doug Henderson, founder of FrostHub, reviews the best way to approach building your MVP, including the process of achieving the maximum amount of validating learning.

1. Minimum Viable
Product
Doug Henderson - FrostHub
Friday, October 25, 13

2. Lessons Learned
• Difficult to figure out MVP
• We have built some functionality that is not
valuable to the users
• Shorten the build-measure-learn cycle
Friday, October 25, 13

3. Lessons Learned
• Test with people you didn’t know before
• Users will always think they need
something more
• Finding the right early adopters
• Continuing the conversations
Friday, October 25, 13

4. Don’t build this
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5. Build
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6. Sketching
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7. Concept Rev. 1
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8. Concept Rev. 2
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9. Detailed Design Rev. 1
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10. Detailed Design Rev. 4
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11. Build
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12. Next Steps
• Test with 10 companies
• Measure value
• Learn - tweak existing, add another feature
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13. Tools
• Lean Launch Lab
• Lean Startup Machine
• www.startuplessonslearned.com
• www.theleanstartup.com
Friday, October 25, 13