Making the case for alumni engagement in education abroad
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Similar a Making the case for alumni engagement in education abroad
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Making the case for alumni engagement in education abroad
- 1. Making the Case for Alumni Engagement in Education Abroad Blake Hart, SIT Study Abroad Ashley Waggener, University of New South Wales Rhonda Waller, University of Texas – Austin Jen Nielsen, University of Queensland
- 2. Why alumni engagement? • Why is alumni engagement important? • What are you hoping to get out of this session?
- 3. Engaging SIT Alumni Staying • Student Ambassador Program Connected • Study Abroad Mentors • Global Reciprocity Fund Giving Back • Alice Rowan Swanson Fellowship Going • EIL Group Leaders Beyond • Human Development Conference
- 4. Student Ambassador Program • 19 students selected for pilot program • All students approved by their home campus and their SIT Academic Director • Commitment of one academic year • Engage in at least 6 events/programs at their home campus • 2 days of training at Brattleboro, VT campus • $200 stipend
- 5. Student Ambassador Program Benefits for Student • Stay connected with SIT and their host community • Passing along their experience and knowledge to other students • Gain professional skills (event planning, budgeting, networking, etc.) • Resume building Benefits for Home Campus • Ambassadors collaborate with study abroad office on all programming 2012-2013 Student Ambassadors • General study abroad outreach and promotion Training in Brattleboro, Vermont • Students compensated by SIT Benefits for SIT • Student trained on how to talk about SIT and their experience • Dedicated student to help with fairs, info tables, info sessions, etc. • Gain knowledge of campus culture
- 6. Student Ambassador Program International Research Sampler • Proposed by CU Boulder Ambassador Annie Brashear • Opportunity for CU students to present their research completed abroad • 8 students participated • Faculty, staff, students, and family members attended • Becoming an annual event on campus
- 7. Global Reciprocity Fund • Opportunity for alumni to support local initiatives in their host country that benefit marginalized communities and change lives • Alumni propose a project to the Academic Director of their program for SIT’s and the local community’s approval • Alumni create a personal fundraising page for their project on the SIT website • All money raised by the alumni is received by SIT Study Abroad and transferred to the Academic Director in the host country to apply to the project
- 9. Global Reciprocity Fund Current Projects for Funding: Kids’ Books Bolivia • Production of bilingual children’s books written by SIT Study Abroad students Few For Change • Provide financial assistance to high-achieving middle and high school students in Panama who would not otherwise be able to continue their studies Hazo Kily • Provide funds to repair schools, purchase school supplies, and offer scholarships to students in Southern Madagascar Shirazi Community Health Clinic • Help bring affordable and accessible healthcare to an underserved population in Kenya
- 10. Global Reciprocity Fund Kids’ Books Bolivia • Created in 2008 • A series of bilingual children’s books researched and written by SIT Study Abroad students • Books serve to celebrate Bolivian reality and raise awareness about Bolivia’s rich cultures and pressing social issues. Laura Sprinkle, Gettysburg College Bolivia: Multiculturalism, Globalization, and Social Change • All funds are used to subsidize the production of low-cost books, book donations, and workshops in Bolivia • Books are donated to Bolivian children, schools, libraries, community organizations and literacy programs
- 11. All of the books in this series are bilingual (Spanish and English) and some are trilingual in one of Bolivia’s 36 indigenous languages. The books are designed to celebrate Bolivia’s diversity and affirm the cultural identity of a people who hosted our authors with open arms.
- 12. Alice Rowan Swanson Fellowship • A living tribute to Alice Rowan Swanson, an SIT: Nicaragua 2006 alumna • Awards of up to $5,000 awarded twice annually • Returns SIT Study Abroad alums to their host countries to conduct development projects that benefit human rights
- 13. Alice Rowan Swanson Fellowship Salome Vanwoerden • Rice University alumna • Psychology and visual arts major • Nepal: Development and Social Change 2009 alumna Fellowship Project • Photography and art therapy class for mental health patients at the Maryknoll Mental Rehabilitation Center in Kathmandu • Project provided patients with easy to use 35mm cameras • Patients explored the creativity and independence “Just the act of creating something and getting feedback that comes with artistic expression really helped their self-esteem.” –Salome Vanwoerden Currently • Organizing an exhibit to feature the patients’ photographs in galleries in the US • All proceeds from the exhibition will go directly to the Maryknoll Mental Rehabilitation Center
- 14. • UNSW & Study Abroad - Friends and US Alumni Inc, is a 501(C) (3) organization
- 15. Range of activities for UNSW graduates based in the US including: – Events for alumni and – Opportunities to donate friends throughout the to UNSW enhancing year students' lives, building – University exchanges for on UNSW research staff and students efforts and supporting the University's goals – Guest lectureships by graduates and experts in their field
- 16. • Giving options: – General Scholarships and Fellowships – Study Abroad Scholarship Fund – The US/Aust Scholarship and Fellowship
- 17. • Alumni Events: – How are they beneficial to fundraising? • Nurtures connection to the University • Informs alumni of current affairs/successes • Increases research and industry linkages • Networking between recent graduates and more established graduates • Promote future study at the University
- 18. • Challenges: – Communication between Study Abroad Office and Foundation Office – Unified support from all departments/levels – Maintaining current contact information – Hosting events in multiple cities
- 19. • Ways we’ve been • Things we hope to do in the successful: future: – Joint events with other - Start city chapters Australian Universities in the - Look at incorporating US community service into – Bringing in relevant speakers events – Outreach - Host more events specific to Study Abroad Alumni
- 20. The Perspective
- 21. After study abroad…at UT Three years ago… 1. StüfSA 2. Planet Longhorn
- 22. After study abroad…at UT Now… StAMP: Study Abroad Mentor Program - Currently defunct - Purely social
- 23. Programming One year ago: The Pizza Party concept Now:
- 24. Shameless Plug
- 25. The future Expanding partnerships More programming which is career-focused ???
- 26. The UQ Perspective UQ North America Office: – Collaboration between UQ International and UQ Advancement Office – Purpose: engagement with US and Canadian alumni, institutions, government, businesses
- 27. External communication with alumni
- 28. Internal Communication about alumni International Alumni Steering UQ Alumni Committee – Meet four times a year on Overseas campus , 17% – Drive the strategy for engaging with UQ’s overseas alumni In Australia, – Goal of creating stable and 83% sustainable alumni networks in strategic places around the world
- 29. Discussion Themes: Alumni Engagement ALL: Identifying your alumni Group 1: Marketing and recruitment Group 2: Fundraising Group 3: Communications Group 4: Careers and networking
- 30. ALL: Identifying your alumni • Who are your ‘alumni’? (exchange students, short term study abroad, faculty led, international students, etc.) • How do you capture that data and ensure it’s up to date? • Ownership of alumni – who owns alumni engagement on your campus? Who manages it on an ongoing basis?
- 31. GROUP 1: Marketing and Recruitment ?s 1. How can education abroad offices effectively utilize alumni to promote study abroad on their campuses? 2. What types of activities can alumni undertake to assist education abroad offices? 3. What type of incentives are effective/appropriate for alumni who assist in marketing and recruitment efforts? 4. What are the obstacles and/or drawbacks to consider when recruiting alumni for marketing and recruiting efforts?
- 32. GROUP 2: Fundraising questions 1. Who has successfully raised money for education abroad through alumni engagement? How have you done it? 2. How can education abroad offices work with their advancement colleagues to raise money for international programs, scholarships, etc.? 3. What are the benefits of starting a foundation? What are the challenges?
- 33. GROUP 3: Communications questions 1. How are you communicating with your alumni right now? How would you like to communicate with them in future? 2. What role does social media (Facebook groups, LinkedIn, Twitter, etc.) play in engaging with your alumni? What works best, and what doesn’t work? 3. Who is responsible for communicating with alumni? If it’s more than one office, how do you coordinate those communications? 4. Do you have any best-practice examples to communicate with your alumni?
- 34. GROUP 4: Careers & Networking ?s 1. How can education abroad offices use alumni to mentor, network and engage with recent returnees? 2. What platforms for engagement might exist, outside of the education abroad office (possibilities for collaboration)? 3. Identifying Internships? /Future study (postgraduate) opportunities?
- 35. Contact Details Blake Hart University Relations Manager (Southwest Region), SIT Study Abroad blake.hart@sit.edu Ashley Waggener International Coordinator, North America, University of New South Wales a.waggener@unsw.edu.au Rhonda Waller Advising Team Leader, University of Texas- Austin International Office rwaller@austin.utexas.edu Jen Nielsen Associate Director – Education (USA), University of Queensland jen.nielsen@uq.edu.au
Notas del editor
- To be tax-exempt under section 501(c)(3) of the Internal Revenue Code, an organization must be organized and operated exclusively for exempt purposes set forth in section 501(c)(3), and none of its earnings may inure to any private shareholder or individual. In addition, it may not be an action organization, i.e., it may not attempt to influence legislation as a substantial part of its activities and it may not participate in any campaign activity for or against political candidates.UNSW & Study Abroad - Friends and US Alumni Inc is a charitable entity under US law and all donations are fully tax deductible in the US. 100% of your donation goes to the fund of your choice.
- General Scholarships and Fellowships It is a major priority of the University to support both students and faculty. This is accomplished through contributions in the form of undergraduate and post graduate scholarships and through Faculty Fellowships. Scholarships enable students who might not be able to attend University, because costs are prohibitive, to obtain a degree. Fellowships enable Faculty to travel to another university to pursue their research. Study Abroad Scholarship FundThis scholarship fund allows US students to spend a semester or more at UNSW as part of their education. Students will typically be undertaking studies at a US University and will receive course credit for their studies at UNSW. The US/Aust Scholarship and FellowshipExchange Programs are a valuable initiative to help both American students and scholars travel to The University of New South Wales to study or teach, and UNSW students and scholars to undertake their studies or research at an American university.
- In order for people to give they have to feel that connection and often study abroad students aren’t considered Alumni and so they lose that connection to the host university.
- The idea of alumni ownership is always complex and political.Everyone from the top down has to understand importance of the study abroad alumni- not just the study abroad office. Make sure everyone sees the mutual benefit. Much easier today with social media and long lasting emails as opposed to student emails and outdated mailing addressesAlumni spread out over a large area so major cities usually get more attention due to resources.
- Australian Ambassador- Kim Beazley at Harvard to celebrate the 35th anniversary of The Australian Studies Endowment Fund Embassy- with Go8 and UCLA: all have strong research collaborations. Such as Dr. Kilcullen- advisor to US General David Petraeus in Iraq and now looks at future conflicts/scenarios likely to affect world population such as flooding in coastal areas. Including study abroad alumni in all future alumni campaignsCity chapters to be started with office assistance then run by a lead. Rather than just the traditional idea of HH or reception or guest speakerConnect study abroad students back to UNSW then connect them to the overarching network- also a way to introduce the idea of postgraduate study.
- Overview of StufSA (Students For Study Abroad) organization – challenges of trying to keep it going (has now gone defunct) such as working with student organisations, changes in leadership, waxes and wanes in enthusiasm
- Outline the return on investment to the education abroad office from this type of programming.
- Success of career workshops for returnee study abroad students to help them link their education abroad experience with future career goals. Lessons learned and how have modified that opportunity - Added survey/RSVP to customize presentation– added mock interview – collaboration with career services
- UQ’s North America Office was established in 2011 for the purpose of strengthening and expanding UQ’s linkages in research, education, business and philanthropy in the US and Canada.UQ has two full-time staff based in its Washington, DC office, with the objective to engage with the UQ community. We engage both on the academic side with partner universities, as well as building relationships with our alumni and the community.
- Challenges of keeping a database up-to-dateOver 200,000 alumni around the worldMore than 7,000 alumni in North AmericaDeveloping a strategy to engage with these alumni on a regular basis, through multiple channelsDevelopment of a specific UQ North America website, where we will have relevant information on UQ’s engagement in North America, as well as information on our partnerships and relationships in the US and CanadaWebsite will have a blog where we can post news and events, and upcoming activities for alumniQuarterly e-newsletter distributed to all our alumni in the US and Canada (including study abroad and exchange alumni)Social media strategy to engage with alumni through various channels, such as Facebook, LinkedIn, and Twitter
- Members of the steering committee are from UQ International, advancement office (including alumni and community affairs), various faculties, office of marketing and communications. The committee reports in to the Global Engagement and Advancement steering committees, which in turn report to the Vice Chancellors Executive Committee.Work to define international alumni networks, and where UQ should develop new networksGroup meets to discuss international alumni engagement – including activities, events,