1. Leadership and Change for Energy
Efficiency in Accounting and Management
Module 7

2. Disclaimer
This material has been developed as part of the UTS
Business School and Ernst & Young „Leadership & Change
for Energy Efficiency in Accounting & Management‟ project.
The project is supported by the NSW Office of Environment &
Heritage as part of the Energy Efficiency Training Program. For
more information on the project, please go to:
http://www.business.uts.edu.au/energyefficiency/.
This presentation is for educational purposes only, and does not
contain specific or general advice. Please seek appropriate
advice before making any financial decisions.
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3. Learning objectives and what we will cover
► After completing this module, you will be comfortable to:
► Present a business case for energy efficiency to a senior
audience
► Articulate clearly your role within a strategy for effecting
change within their organisation
► How?
► Presentations and panel feedback
► Where to next?
► Action plans
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4. Preparing the business case
► Presentation preparation – approx 30 minutes
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5. Final change management messages
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6. Stakeholder Engagement / Management
Stakeholders
“Those individuals or groups who depend on the organisation to fulfil
their own goals and on whom, in turn, the organisation depends.”
Johnson & Scholes
Stakeholder Management
“The action that establishes and maintains mutually beneficial
relationships between an organization [or programme] and the publics
[or stakeholders] on whom its success or failure depends.”
Cutlip et al, 2000
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7. Stakeholder Engagement / Management
Executive Individual / group who has the power AND influence to authorize and substantiate
the change. Typically the “face of the program / project / initiative.”
Sponsor
Extended Individual / group who help with the development and execution of program /
project / initiative implementation.
Sponsors
Change Leaders and / or peers closest to the impacted stakeholders – do not possess the
power to change, but can and should be strong influencers.
Network
The individuals or groups who must actually change (Note: Sponsors and extended
Stakeholders Sponsors must change as well as the targeted population and should be
considered key stakeholders throughout the change process.)
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8. Stakeholder Mapping
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4. Update regularly 1. Manage closely
Level of Influence / Power
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3.Keep informed 2. Keep close
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Level of Support for the Change
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9. Develop your analysis into a plan
Stakeholder Priority What we need What they What is the intervention Owner of the How to measure?
them to do? need from us? and frequency? intervention
► xxx ► High ► xxx ► xxx ► Think of WIFMs, Hot ► xxx ► Howwill we
► Medium
Buttons know it is done?
► Decide
the appropriate ► Evidence
► Low
communication medium? ► Feedback
mechanisms
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10. Questions?
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11. Thank you
Module 7