UX STRAT USA 2018 presentation slides by Red Dolan of VMware: "What Design Leaders Need to Know About Design Ops"

1. Red Dolan | @reddolan
Improving Product Design
with DesignOps
Design More, Admin Less

2. Red Dolan | @reddolan
14,883

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Why Now?

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guidelines

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speed

6. “
”– Cammi Pham
Whenever I find that I’ve done something
more than five times, I ask myself if I can find
a program to automate it for me.

7. Red Dolan | @reddolan
peers

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investments

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Problems

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tools

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collaboration

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processes

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consistency

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50%

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Definition

16. “
”– Dave Malouf
DesignOps is everything that supports high
quality crafts, methods, and processes.

17. “
”– Kristin Skinner, Chase
We are in service of the Design org. We
are making things better for the teams
doing the work.

18. “
”– Red Dolan, VMware
Principles and processes to assist
designers in becoming more productive
and collaborative.

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Case Study

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Design Thinking
discover > define > ideate > iterate > release

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discover

22. “
”– Brian Mireles, VMware
I need a place to see the other’s solutions. I have
presented a design before and found out that someone
else has already done it. Reaching out to people via
Slack and email is taxing. Try staying on top of the right
file shared in Slack.

23. Red Dolan | @reddolan
define

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ideate

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iterate

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release

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+ support

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Results

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53%
42% more + 11% far more

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63%
58% more + 5% far more

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14,883

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$1M

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+ Case Studies

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design system

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prototyping tools

36. “
”– Brian Mireles, VMware
“I can build a page in 10 seconds now!”

37. Red Dolan | @reddolan
onboarding

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Takeaways

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issues

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design thinking
discover > define > ideate > iterate > release + support

41. Red Dolan | @reddolan
design more, admin less

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DesignOps?

43. Red Dolan | @reddolan
Red Dolan | @RedDolan | /in/reddolan

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Questions