XD Immersive: Jessica Outlaw, Augmented Reality and the Future of Immersive Experience Design

1. Augmented R e a l i t y, a n d t h e
Future of Immersive Experience
D e s i g n
Jessica Out la w, The Extended Mind
@ t h e e x t e n d e d m i n d

2. O U R S C H E D U L E T O D A Y
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O V E R V I E W O F T E C H - 6 0 M I N
D E M O S ( & B R E A K ) - 3 0 M I N U T E S
D E S I G N A C T I V I T Y - 4 5 M I N U T E S
B R E A K - 1 5 M I N
F U T U R E T E C H - 6 0 M I N

3. Oculus Launchpad Winner 2017 Hubs by Mozilla User Research 2018
Spatial Design Experts Qual Study 2018

4. M Y N A M E I S …
I ' M F R O M …
M Y FAV O R I T E I C E C R E A M F L AV O R I S …
I C E B R E A K E R
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5. D E F I N I T I O N S
C U R R E N T E X P E R I E N C E S
C O N T E N T C R E AT I O N
D E S I G N S T R AT E G Y
F U T U R E T E C H
A C T I V I T Y
O V E R V I E W
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6. Phot

7. Source: https://developer.microsoft.com
brings you anywherebrings anything to you

8. Source: https://developer.microsoft.com

9. Source: https://developer.microsoft.com

10. Augmented
Reality
Virtual Reality
Low & Mid Range
Mobile
Phones / TabletsM
Samsung Gear
Google Daydream
Oculus Go
High End
Room Scale /
Speciality device
MagicLeap
MS Hololens
HTC Vive
Oculus Rift
O V E R V I E W O F D E V I C E S
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11. M O B I L E A R
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Pokemon Go
Source: The Pokemon Company

12. MS Hololens
Source: Microsoft / Case Western Reserve University
S P E C I A L T Y D E V I C E A R
_

13. Source: https://developer.microsoft.com
Voice
Keyboard
Touch
Sensors
Spatial mapping
Object recognition

14. CURRENT EXPERIENCES

15. S P A C E P L A N N I N G
S I T U A T I O N P L A N N I N G
D A T A V I S U A L I Z A T I O N
A R T A N D C R E A T I V I T Y
E N T E R T A I N M E N T
E D U C A T I O N
P R O D U C T D E S I G N
R E M O T E C O L L A B O R A T I O N
A N N O T A T E D E N V I R O N M E N T
B R A N D E X P E R I E N C E S
S K I L L S T R A I N I N G
E X P E R T A C C E S S
I N F I N I T E S C R E E N
M E D I C A L I M A G I N G
A U T O M A T E D G U I D A N C E
E X I S T I N G U S E C A S E S
Credit: List adapted from Object Theory
AWE 2018 talk “Mixed Reality Use Cases”

16. E N G A G E M E N T
E D U C A T I O N
E S C A P E
S O C I A L
S A M P L E O F U S E C A S E S

17. H Y A T T
L ’ O R E A L P A R I S
G R U B H U B
S O U R P A T C H K I D S
E S Q U I R E
E N G A G E M E N T
Source: Snapchat

18. E N G A G E M E N T

19. E N G A G E M E N T
Image Credit: Magic Leap x H&M

20. E D U C A T I O N
Image Credit: Zookazam

21. E S C A P E
Image Credit: Ivan Toth Depeña, Lapse

22. S O C I A L
Image Credit: Amanda Cosco, Electric Runway

23. S H A R E D 3 D C O N T E X T
S T E R E O S C O P I C V I S I O N
T R U E S C A L E
S P A T I A L M A P P I N G
3 D S O U N D
D A T A V I S U A L I Z A T I O N
H I G H F I D E L I T Y 3 D O B J E C T S
3 D E N V I R O N M E N T S
H A N D S F R E E ( S O M E T I M E S )
Credit: List adapted from Object Theory
AWE 2018 talk “Mixed Reality Use Cases”
B E N E F I T O F A R F E A T U R E S

24. MAKING YOUR OWN EXPERIENCES

25. F R A M E W O R K S F R O M A P P L E A N D G O O G L E
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27. A D O B E A E R O
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Image Credit: Aliens, by Dan Mumford, using Adobe Aero

28. 30-min Break
Download Torch App (iOS devices only)
Open TORCH BASICS
Complete the 5 minute AR design course
T O R C H
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29. AUGMENTED REALITY DESIGN
GUIDELINES

30. S H O W T H AT 2 D D E S I G N E R S A L R E A D Y H AV E
I M P O R TA N T 3 D D E S I G N S K I L L S
FA M I L I A R I Z E Y O U W I T H C O N C E P T S
U N D E R P I N N I N G 3 D D E S I G N
G E T C O M F O R TA B L E W O R K I N G I N 3 D A S A P T O
D E M Y S T I F Y T H E M E D I U M
S E C T I O N G O A L S

31. “ [ T ] H E C A M E R A W I L L B R I N G T H E I N T E R N E T A N D T H E R E A L
W O R L D I N T O A S I N G L E T I M E A N D S PA C E . ”
A L L I S O N W O O D S , C E O , C A M E R A I Q
C A M E R A I M A G E I S T H E F I R S T O R D E R L AY E R I N D E S I G N
D E S I G N I N G I N T H E C A M E R A

32. T H E Z - A X I S A N D T H E I M P L I C AT I O N S O F A T H I R D
VA L U E T O C O O R D I N AT E S PA C E
3 D A S S E T S
G O O G L E A R D E S I G N G U I D E L I N E S
3 C O N C E P T U A L T H E M E S

33. O C C L U S I O N ( S H A D O W S E T C . I N C R E A S E R E A L I S M )
PA R A L L A X
T R A N S L AT I O N ( T O C R E AT E N E W G E O M E T R Y )
Z - A X I S

34. T Y P E & S O U R C E S ( AT T R I B U T I O N . L A C K O F
S TA N D A R D S . E T C . )
M E S H
M AT E R I A L S
L I G H T I N G
3 D A S S E T S

35. E N C O U R A G E M O V E M E N T A N D E X P L O R AT I O N
A C C E S S I B I L I T Y I S K E Y
K E E P U S E R S S A F E & AWA R E O F T H E I R E N V I R O N M E N T
G O O G L E A R G U I D E L I N E S

36. G O O G L E A R G U I D E L I N E S
Image Credit: Google. https://designguidelines.withgoogle.com/ar-design

37. HANDS ON TUTORIAL

38. M O D I F Y T H E F O L L O W I N G C H A R A C T E R I S T I C S
S I Z E
P O S I T I O N
C O L O R
P L A C E A 3 D O B J E C T

39. TA P T H E O B J E C T T O M A K E I T S P I N
C R E A T E I N T E R A C T I O N S

40. E X P E R I M E N T W I T H P A R A L L A X

41. ACTIVITY
45 MIN

42. I N G R O U P S O F 4 - 6 P E O P L E
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C R E AT E 1 N E W A R D E M O O F E I T H E R :
G Y M
H O T E L R O O M
C L A S S R O O M
O R A
M E A L
TA K E A D E S I G N T H I N K I N G A P P R O A C H
D E F I N E
I D E AT E
P R O T O T Y P E ( O N P O S T I T S 1 S T ! ! ! )
T E S T
I T E R AT E

43. FUTURE TECH

44. Infographic credit: entrepeneur.com

45. "Because no matter how good VR gets, few people would be comfortable socializing
with someone whose eyes they can't see and social acceptability is an absolute
requirement for anything we wear in public.”
- Michael Abrash, Chief Oculus Scientist

46. S N A P C H A T D Y S M O R P H I A
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“I have a lot of millennials as part of my practice,” said dermatologist Noëlle Sherber. “Most of the
time they want to talk about how they appear in their edited photos. And they are looking to explore
options of how to translate that into reality.” - Christina Animashaun/Vox

47. ACTIVITY

48. T E C H N O L O G Y
W O R K
E D U C AT I O N
S O C I A L
E N T E R TA I N M E N T
P R O M P T S

49. T E C H N O L O G Y
S PA C E I S A N O R G A N I Z I N G T O O L
V O I C E C O M M A N D S
D ATA L O C A L I Z AT I O N
N O W I N D O W S
N O K E Y B O A R D / M O U S E

50. R E M O T E C O L L A B O R AT I O N
C O M M U T E / T R A N S P O R TAT I O N
D E S I G N R E V I E W S
N E T W O R K I N G
W O R K

51. O N - D E M A N D
C U S T O M I Z E D
A C C E S S I B L E
E M B O D I E D
S PAT I A L
E D U C A T I O N

52. H O W D E R I V E M E A N I N G F R O M O T H E R S
R O L E O F AVATA R S
H O W D O W E C O M M U N I C AT E
S O C I A L N E T W O R K S
D AT I N G
S O C I A L

53. I N T E R A C T I V E M O V I E S
E S C A P E R O O M S
R E C R E AT I O N
S H O P P I N G
E N T E R T A I N M E N T

54. W H AT C A N Y O U D O R I G H T
N O W T O H A R N E S S T H E
P O T E N T I A L ?
A P P L I C A T I O N

55. CONCLUSION:
WHY DOES IT MATTER?

57. FEEDBACK / SUBSCRIBE
@theextendedmind
www.extendedmind.io