Unsure of where to start when it comes to planning your online business strategy? This presentation will walk you through the basics so you can hit the ground running and start growing your business. Get started today for free! Check out the blog https://bit.ly/3Be7rw5 As a young entrepreneur, having an online presence for your business is critical. But with so many options and so much advice, it can be tough to know where to start. We've put together this guide to plan your online business strategy.

1. HOW TO PLAN YOUR ONLINE
BUSINESS STRATEGY
UniqueBrandDesigns

2. STEP 1
MARKETING

3. MARKETING
STEP 1
BE CREATIVE
considered the resources available
TYPES
TRADITIONAL INTERNET EMAIL MARKETING
WEB DEVELOPMENT
BUILDING OPT-IN LIST
ONLINE ADVERTISEMENT
BACKLINKS ETC
DETERMINE THE RIGHT CHANNEL USED BY TARGET CUSTOMERS
TV
RADIO
INTERNET
MAGAZINES
NEWSPAPERS
MAIN TARGET IS INTERNET
SOCIAL MEDIA MARKETING

4. STEP 2
BUSINESS GOALS

5. BUSINESS GOALS
STEP 2
SET A GOAL
Daily
Weekly
Monthly
Yearly

6. USE GOALS TO IMPROVE BUSINESS PERFORMANCE
SPECIFIC
MEASURABLE
RELEVANT
TIME-BOUND
PROVIDE DIRECTION
ACHIEVABLE

7. BUSINESS GOALS
STEP 2
DEFINE YOUR BUSINESS GOALS
WHAT YOU WANT TO ACHIEVE?
DON'T FOCUS TOO MUCH ON FINANCES
FOCUS ON CUSTOMER SERVICE

8. STEP 3
ARTICULATE WHAT YOUR
BUSINESS STANDS FOR

9. PURPOSE MISSION BUSINESS
STYLE
BUSINESS
PERSONA
ARTICULATE WHAT YOUR BUSINESS STANDS FOR
STEP 3
BUSINESS PRIORITIES
BUSINESS IDENTIFICATION
BUSINESS SUBSTANCE
VISION VALUES BUSINESS
NAME
LOGO
TEXT or SPEECH
BUSINESS
REPRESENTATION VOICE or
PERSONALITY
REASON GOALS OPERATION MORALS
ZEBRAND

10. STEP 4
IDENTIFY YOUR USP

11. STEP 4
WHAT IS USP?
NOTE: USP is Unique Selling Point

12. DEFINITION
A unique selling point is basically just a
clear statement that describes the
benefits you offer, how you might solve
your customer's needs, and what
distinguishes you from the competition.

13. 4 key questions to ask yourself when defining your USP
are:
who is my target audience?
who are my competitors?
what problems does my target audience have? and
how can I solve them?

14. STEP 5
SWOT ANALYSIS

15. SWOT ANALYSIS
STEP 5
STRENGTH WEAKNESS OPPORTUNITIES THREAT
EVALUATE YOUR BUSINESS NICHE,
COMPETITIVE SITUATION OF YOUR
BUSINESS
OR A PROBLEM
INTERNAL
CAPABILITY
STRATEGIC PLANNING PROCESS
IDENTIFY STRENGTHS,
WEAKNESSES,
OPPORTUNITIES, THREATS

16. USE A SWOT ANALYSIS
what is it we’re good at? These are your strengths
what can we do better? These are your weaknesses
how can we grow, change and improve? These are your opportunities
what is happening or could happen, both internally and externally, that
might affect us negatively? Those are the threats.
Ask yourself:

17. Another way to stay up to date with what competitors
are doing is by signing up to alert systems. Free tools like
Google Alerts show you who is talking about certain
topics online, so they help you keep your finger on the
pulse.
DID YOU KNOW ?

18. STEP 6
TEAM MANAGEMENT

19. TEAM MANAGEMENT
STEP 6
FOR PRODUCTIVITY, EFFECTIIVE TIME AND
PRODUCT MANAGEMENT
ASSIGN TASK
ACCOUNTABILITY GIVES A SENSE OF RESPONSIBLITY
FOR SOLO MANAGEMENT
USE PROJECT MANAGEMENT TOOLS KEEPS YOU ORGANISED TOOLS LIKE NOTION

20. ATTENTION
You can read the blog here to get a deeper insight into
online business strategy planning. With this blog, you
can set up the perfect strategy for your online business.
Good luck!

21. Believe you can
and you're
halfway there.
THEODORE ROOSEVELT

22. THANK
YOU!
Have a
great day
ahead.
UniqueBrandDesigns