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VAIBHAV JAIN C11
What is Social network?

Social Networks is defined as „social space‟ for people who
want to expose themselves among others and
staying connected with each other.
What is Social Media?
The best way to define social media is to break it down.
Media is an instrument on communication, like a
newspaper or a radio, so social media would be a social
instrument of communication.
Social media is media for social interaction, using
highly accessible and scalable publishing
techniques.
Social media uses web-based technologies to turn
communication into interactive dialogues.
Social Bookmarking. (Del.icio.us, Blinklist, Simpy) Interact by
tagging websites and searching through websites bookmarked
by other people.
 Social News. (Digg, Propeller, Reddit) Interact by voting for
articles and commenting on them.
 Social Networking. (Facebook, Hi5, Last.FM) Interact by
adding friends, commenting on profiles, joining groups and
having discussions.
 Social Photo and Video Sharing. (YouTube, Flickr) Interact by
sharing photos or videos and commenting on user submissions.
 Wikis. (Wikipedia, Wikia) Interact by adding articles and
editing existing articles.
 And these websites are not the only social media websites. Any
website that invites you to interact with the site and with
other visitors falls into the definition of social media.

A very quick
Look at some
Social
Networking
History….
Not as new as you
might think,
but rapidly changing

YouTube – February 2005
Facebook public in 2006
Twitter – March 2006
Tumblr – February 2007
Instagram- October 2010
SnapChat – July 2011
Vine – June 2012
•
•
•
•
•
•

•

blogs
microblogs
personal sites
professional sites
media sharing
search engines
bookmark sites


Social Interaction



Educational Applications



Business – Connecting with customers



Business – Networking



Marketing



Entertainment
Why shifting? "The key is that there are fewer adults, fewer parents
and just simply less complexity,"
said Amanda Lenhart of the Pew Research Center,
one of the study's authors.
"They still have their Facebook profiles,
but they spend less time on them and move to places like
Twitter, Instagram and Tumblr."

94 % of teens who are social media
users have a profile on Facebook
26 – 30% percent of teen
social media users were on Twitter.
That's more than double the figure in 2011 of 12 percent.
http://bigstory.ap.org/article/poll-teens-migrating-twitter
Educates
 Hastens communication
 Builds bridges over barriers
 Boosts confidence
 Battles depression
 Helps them find their identity
 Unleashes potential

Enhances:
Social & identity development
Communication
Creativity
Collaboration
Leadership Abilities
Technological proficiency
Teens claiming is strengthens friendships: 52%
(only 4% says it hurts),

Strengthens Family relationships :37%
(only 2% said hurts)


It might make you spend more
money:
New research suggests that
heavy social media use might
be correlated to lower
self-control, which marketing
experts believe could lead
to higher spending.
Always connected
 More comfortable, less sensitive
 Constant comparison with others
 Identity Crisis
 A False Sense of Connection
 Cyber-bullying
 Decreased Productivity
 Privacy
 Increases distance between people
 Reduces family time

“parents need to understand that social networking sites can be a
source of many threats from potentially harmful content to various
shady characters who might show unhealthy interest in their children.”


Nothing truly disappears completely from the internet, even
SnapChats – and teens are learning this:

More than half of online teens (57%)
say they have decided not to post
something online because
they were concerned it
would reflect badly on
them in the future.
Also, just be on the look out for: sexting,
cyberbullying, and other forms of online harassment.
If you are a parent:
1. Do you know what your kids are posting? (Have ground rules?)
2. Do you have a caring adult or two or twenty who let you know if they
see any inappropriate or risky posts?
3. Do you check their friends/followers/circles?
4. Do you talk regularly about how your son/daughter feels about their
social media? (Bullying? Sad? Affirmed? Popular? Left-out? Meh?)
5. Do not be afraid to look for support and assistance
THANK
YOU

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Effects of social networking

  • 2. What is Social network? Social Networks is defined as „social space‟ for people who want to expose themselves among others and staying connected with each other. What is Social Media? The best way to define social media is to break it down. Media is an instrument on communication, like a newspaper or a radio, so social media would be a social instrument of communication. Social media is media for social interaction, using highly accessible and scalable publishing techniques. Social media uses web-based technologies to turn communication into interactive dialogues.
  • 3. Social Bookmarking. (Del.icio.us, Blinklist, Simpy) Interact by tagging websites and searching through websites bookmarked by other people.  Social News. (Digg, Propeller, Reddit) Interact by voting for articles and commenting on them.  Social Networking. (Facebook, Hi5, Last.FM) Interact by adding friends, commenting on profiles, joining groups and having discussions.  Social Photo and Video Sharing. (YouTube, Flickr) Interact by sharing photos or videos and commenting on user submissions.  Wikis. (Wikipedia, Wikia) Interact by adding articles and editing existing articles.  And these websites are not the only social media websites. Any website that invites you to interact with the site and with other visitors falls into the definition of social media. 
  • 4. A very quick Look at some Social Networking History…. Not as new as you might think, but rapidly changing YouTube – February 2005 Facebook public in 2006 Twitter – March 2006 Tumblr – February 2007 Instagram- October 2010 SnapChat – July 2011 Vine – June 2012
  • 6.  Social Interaction  Educational Applications  Business – Connecting with customers  Business – Networking  Marketing  Entertainment
  • 7. Why shifting? "The key is that there are fewer adults, fewer parents and just simply less complexity," said Amanda Lenhart of the Pew Research Center, one of the study's authors. "They still have their Facebook profiles, but they spend less time on them and move to places like Twitter, Instagram and Tumblr." 94 % of teens who are social media users have a profile on Facebook 26 – 30% percent of teen social media users were on Twitter. That's more than double the figure in 2011 of 12 percent. http://bigstory.ap.org/article/poll-teens-migrating-twitter
  • 8. Educates  Hastens communication  Builds bridges over barriers  Boosts confidence  Battles depression  Helps them find their identity  Unleashes potential 
  • 9. Enhances: Social & identity development Communication Creativity Collaboration Leadership Abilities Technological proficiency Teens claiming is strengthens friendships: 52% (only 4% says it hurts), Strengthens Family relationships :37% (only 2% said hurts)
  • 10.  It might make you spend more money: New research suggests that heavy social media use might be correlated to lower self-control, which marketing experts believe could lead to higher spending.
  • 11. Always connected  More comfortable, less sensitive  Constant comparison with others  Identity Crisis  A False Sense of Connection  Cyber-bullying  Decreased Productivity  Privacy  Increases distance between people  Reduces family time 
  • 12.
  • 13.
  • 14. “parents need to understand that social networking sites can be a source of many threats from potentially harmful content to various shady characters who might show unhealthy interest in their children.”  Nothing truly disappears completely from the internet, even SnapChats – and teens are learning this: More than half of online teens (57%) say they have decided not to post something online because they were concerned it would reflect badly on them in the future.
  • 15. Also, just be on the look out for: sexting, cyberbullying, and other forms of online harassment. If you are a parent: 1. Do you know what your kids are posting? (Have ground rules?) 2. Do you have a caring adult or two or twenty who let you know if they see any inappropriate or risky posts? 3. Do you check their friends/followers/circles? 4. Do you talk regularly about how your son/daughter feels about their social media? (Bullying? Sad? Affirmed? Popular? Left-out? Meh?) 5. Do not be afraid to look for support and assistance
  • 16.