Personal Information
Organización/Lugar de trabajo
São Paulo, Brazil Brazil
Ocupación
Scientific Director aka Rain Maker
Sector
Advertising / Marketing / PR
Sitio web
www.nucleoxama.com.br
Acerca de
Business Anthropologist aka Rain Maker.
Scientific Director of Núcleo Xamã - Consumer Science Applied to Business - Marketing, Organization, Digital Marketing. www.nucleoxama.com.br
I´m an anthropologist/communicologist who applies scientific skills to the market of consumer goods and organizations — developing new methods to understand the ever changing consumer, interpreting socio-cultural trends, design thinking, corporate anthropology, working with consumer insights and strategies all leading towards Innovation and best business solutions.
From the last 15 years I´ve been developing studies, researches and new methodologies using elements from Anthropology, Sociology, Cognitive
Etiquetas
anthropology applied to web analytics
web analytics
nethnography; cyber ethnography
nucleo xamã
Ver más
Presentaciones
(2)Personal Information
Organización/Lugar de trabajo
São Paulo, Brazil Brazil
Ocupación
Scientific Director aka Rain Maker
Sector
Advertising / Marketing / PR
Sitio web
www.nucleoxama.com.br
Acerca de
Business Anthropologist aka Rain Maker.
Scientific Director of Núcleo Xamã - Consumer Science Applied to Business - Marketing, Organization, Digital Marketing. www.nucleoxama.com.br
I´m an anthropologist/communicologist who applies scientific skills to the market of consumer goods and organizations — developing new methods to understand the ever changing consumer, interpreting socio-cultural trends, design thinking, corporate anthropology, working with consumer insights and strategies all leading towards Innovation and best business solutions.
From the last 15 years I´ve been developing studies, researches and new methodologies using elements from Anthropology, Sociology, Cognitive
Etiquetas
anthropology applied to web analytics
web analytics
nethnography; cyber ethnography
nucleo xamã
Ver más