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Building School Library: A Unique 
Experience Through 
Vasanth Raju N. 
Librarian 
Government First Grade 
College 
Periyapatna 
vasanthrz@gmail.com 
Vimal Kumar Nellyadi 
Teacher 
Government Higher 
Primary School 
Nellyadi, Puttur 
/vimalkumar.nellyadi 
Paper Presented at the National Conference on “Social Media & Libraries” 
December 5th 2014, SBRR Mahajana First Grade College, Mysore
Presentation Overview 
 Introduction 
 Social Media and Social Change 
 Social media and Political Campaign and Activism 
 Social Media and Social Activism 
 Social Media and Social Good 
 How Facebook Facilitated in Establishing School Library at 
the GHPS-Nellyadi, Puttur
Internet in general and SNSs in particular 
provide the masses with free and timely 
information which has the power to 
enable attention, awareness and 
eventually activism 
- Clay Shirky
Social Media and Social Change 
• Political Activism and Campaign 
 2008 US Election Campaign 
 2014 Indian Parliament Election ( The current Indian PM has 
the 25 million followers on his Facebook page, Barack Obama is the 
only other politician to have more Facebook fan than Modi (NDTV, 2014) 
 Arab Spring (Egyptian Revolution, Iranian and 
Tunisian Revolution)
Social Media and Social Activism 
 Occupy Wall Street campaign 
1.4 million Likes and spread to other cities 
 India Against Corruption 
- 1.5 million likes 
 Pink Chaddi Campaign 
Went Viral 
 Kiss of Love Protest
Social Media and Social Good 
• Crowd Funding 
- Lucia Film- Produced through Crowd Funding 
( More than 100 investors contributed funds 
through Facebook and a blog) 
• Community Participation 
– Change in policy and Law (#DelhiGangRape)
How Facebook Facilitated in 
Establishing a Library at the GHPS-Nellyadi, 
Puttur, Dakshina Kannada
How it is all Started ? 
“There are no new books in the school to 
read” 
- One of the Students Response
How it is all Started ? 
Conti… 
Fig 1. Teacher Requesting for Providing Books in his Personal Facebook Page 
(3rd October 2014)
Overwhelming Response for the Request 
Status 
Likes Almost 80 Likes 
Comments 30 comments 
Share 101 Share 
Fig. 2. Comments for the message posted on the teachers personal Facebook Page
Teachers Post Appeared in avadhimag.com 
(CªÀ¢ü) 
http://avadhimag.com/
Comments for the Appeal (request )in 
avadhimag.com 
The comments were made from abroad also to support the 
cause and some of the people have sent the M.O. through post 
Office to the school.
Within a span of 40 days the school generated almost 1. 
50 Lakhs of rupees books to the library through 
Facebook 
This is What the Teacher wrote in his Facebook Wall on November 14th 2014
Library Inaugural Function Invitation-1
Library Inaugural Function Invitation-2
Eventually local literary figure Sri Purandara Bhat B., inaugurated 
the School Library on 20th November 2014 with full of joy in the Face 
of Students and teachers 
Nellyadi Government Higher Primary School Library inauguration report appeared in 
one of the local newspaper
Thank You 
? 
Image Courtesy: google.com, facebook.com, Avadhimag.com, Nellaydi School Facebook Page

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Building School Library: A Unique Experience Through Facebook

  • 1. Building School Library: A Unique Experience Through Vasanth Raju N. Librarian Government First Grade College Periyapatna vasanthrz@gmail.com Vimal Kumar Nellyadi Teacher Government Higher Primary School Nellyadi, Puttur /vimalkumar.nellyadi Paper Presented at the National Conference on “Social Media & Libraries” December 5th 2014, SBRR Mahajana First Grade College, Mysore
  • 2. Presentation Overview  Introduction  Social Media and Social Change  Social media and Political Campaign and Activism  Social Media and Social Activism  Social Media and Social Good  How Facebook Facilitated in Establishing School Library at the GHPS-Nellyadi, Puttur
  • 3. Internet in general and SNSs in particular provide the masses with free and timely information which has the power to enable attention, awareness and eventually activism - Clay Shirky
  • 4. Social Media and Social Change • Political Activism and Campaign  2008 US Election Campaign  2014 Indian Parliament Election ( The current Indian PM has the 25 million followers on his Facebook page, Barack Obama is the only other politician to have more Facebook fan than Modi (NDTV, 2014)  Arab Spring (Egyptian Revolution, Iranian and Tunisian Revolution)
  • 5. Social Media and Social Activism  Occupy Wall Street campaign 1.4 million Likes and spread to other cities  India Against Corruption - 1.5 million likes  Pink Chaddi Campaign Went Viral  Kiss of Love Protest
  • 6. Social Media and Social Good • Crowd Funding - Lucia Film- Produced through Crowd Funding ( More than 100 investors contributed funds through Facebook and a blog) • Community Participation – Change in policy and Law (#DelhiGangRape)
  • 7. How Facebook Facilitated in Establishing a Library at the GHPS-Nellyadi, Puttur, Dakshina Kannada
  • 8. How it is all Started ? “There are no new books in the school to read” - One of the Students Response
  • 9. How it is all Started ? Conti… Fig 1. Teacher Requesting for Providing Books in his Personal Facebook Page (3rd October 2014)
  • 10. Overwhelming Response for the Request Status Likes Almost 80 Likes Comments 30 comments Share 101 Share Fig. 2. Comments for the message posted on the teachers personal Facebook Page
  • 11. Teachers Post Appeared in avadhimag.com (CªÀ¢ü) http://avadhimag.com/
  • 12. Comments for the Appeal (request )in avadhimag.com The comments were made from abroad also to support the cause and some of the people have sent the M.O. through post Office to the school.
  • 13. Within a span of 40 days the school generated almost 1. 50 Lakhs of rupees books to the library through Facebook This is What the Teacher wrote in his Facebook Wall on November 14th 2014
  • 16. Eventually local literary figure Sri Purandara Bhat B., inaugurated the School Library on 20th November 2014 with full of joy in the Face of Students and teachers Nellyadi Government Higher Primary School Library inauguration report appeared in one of the local newspaper
  • 17. Thank You ? Image Courtesy: google.com, facebook.com, Avadhimag.com, Nellaydi School Facebook Page