Cases & Awards

2. #1 effective digital agency
effective advertising solutions deeply rooted
in digital expertise, media-innovations, creative boldness,
authentic design and efficient strategies.

3. full-service
smm
craft
branding
digital strategy
web development
video production
perfomance marketing
design & content production

4. our clients

5. our awards

6. digital strategy
competitor analysis
audit of brand
online-activities
creative ideas and
strategy development
results
monitoring
media channels & KPI
selection
budget & timeline identification
conversion marketing

7. full-service digital support

8. CLIENTS & CASES

9. PLANETA KINO
In 2015, when we started working with Planeta
Kino, one of the Ukrainian leaders
of the cinema chain, we set an ambitious goal,
namely to build a comprehensive digital
platform and campaigns that generate online
sales and engage cinema lovers to interact with
the brand.

10. click to watch
task
increase the occupancy of morning sessions
on the weekdays
solution
new offering: KinoMama - baby-friendly movie
screenings on Wednesday mornings for young moms
with flexible schedules
result
+ 11,5% occupancy
3x times more profit

11. task
Planeta Kino’s business strategy relies on constant inflow
of new customers, thus we were challenged to find fresh
blood
solution
oscar totalizator for all movie fans with an annual Planeta
Kino pass as the main prize
result
36 000 new visitors to our movie theaters
click to watch

12. task
to generate more revenues from the main Kinomarket
product – popcorn
solution
hand crafted popular movie trailers with actors and stage
cut out of popcorn cups and drizzled with popcorn
result
+21% more popcorn sales
click to watch

13. full-service digital support
smm
digital campaigns
responsive ux&web
development
seo & conversion marketing
video production

14. ELECTROLUX
Electrolux is one of the world's leading
manufacturers of home appliances and
appliances for professional use, selling
products to customers in 150 countries.
We develop brand social community in
Ukraine and build the most efficient
e-commerce platform

15. task
to break through the advertising clutter and communicate
the key benefit of the Electrolux UltraSilencer - the most
quiet vacuum cleaner
insight
58 decibel noise level has calming effects on babies and
helps them fall asleep
solution
digital video showcasing how Electrolux Vacum Cleaner
puts babies to sleep. Comprehensive campaign with
interactive digital platform and mom-bloggers
click to watch

16. smm
digital campaigns
video production
web-development
full-service digital support

17. BUKOVEL
Working with Bukovel
for 6 consecutive years,
we dived deep into client’s business,
generating most effective strategic
solultions:
5 year
digitial strategy
for resort
development
planning
of seasonal
activities
media-planning communication
strategy

18. click to watch
task
to increase resort income
in December
solution
IN SNOW WE TRUST - digital campaign called to build
up anticipation of snow prior to the season start
result
+50% lifts revenues
+25% visitors

19. click to watch
task
to make summer profitable
solution
SEA IN THE MOUNTAINS - digital campaign that made
Ukrainian believe that there is a sea in Bukovel
result
+274% accommodation income
+238% lifts income
+1520% beach services income

20. click to watch
task
to make mid-season (May, September-October) pr
solution
BUKOVEL SPORT WEEKENDS - series of the most
challengin sport events in Ukraine: 160 km Ultratrails, ½
Iron Triathlons and long distance swimming in the cold
water
result
+66% accommodation revenue
+30% new visitors

21. click to watch
task
to increase online sales from Bukovel
site from 2 % to 25%
solution
BOOK YOUR WINTER WITH BUKOVEL - campaign
triggering those with skipasses book hotels and
otherwise - those who booked hotels buy skipasses
result
+55% accommodation revenues
+50% airflights income
+627% lifts income

22. click to watch
task
to attract tourists from
the Central-Eastern Europe
solution
video campaign in bad English featuring
Carpathian hutsuls
result
+121% revenue growth from
international tourists

23. click to watch
task
tto increase the pre-season online sales
solution
to create new, equally effective sales incentives,
like the last day of the promotion
result
89% of ski passes sold during
pre-season sales, compared to
81% in the previous year

24. smm
digital campaigns
performance marketing
video production
web-development
event marketing
full-service digital support

25. 1+1
1+1 is the leading national TV channel in
Ukraine. But just as many others in the industry,
it was troubled by the target market shifting
towards an older and less active demographic.
We set an ambitious to engage teenagers,
create buzz, hype and anticipation for the new
TV show launch and not lose the grown-ups

26. click to watch
task
to make a buzz about the new 1+1 product “School”
amongst youngsters
solution
launch a “top.school” instagram platform that features
popular high school students
result
10 000 followers before official page coming out
200 000 followers after coming out

27. ARKO
It`s Innovative and Technological brand, that
constantly works on new products.
ARKO has a great history, which goes back to
1950. Today ARKO is one of the most popular
brands for men with the sales in more than 50
countries. ARKO's main goal to be the best
shaving partner for men never changed. And
never will. With ARKO - "All Will Be Smooth".

28. click to watch
task
Built loyalty and drive image of ARKO MEN as brand for
modern and active men (18-35 y.o.).
Connect offline and online activities
solution
To create
OWN URBAN VERTICAL RUN SPORT PLATFORM
result
1,3 mln Reach TA
420 participants (Kyiv, Kharkiv, Lviv)
1200 sp

29. DANONE
Danone is a brand
with history known
all over the world.
For us, it is an example of effective
work in short and seasonal companies
for a narrow audience

30. task
to stimulate sales during Easter season and engage
target audiences into brand activities
solution
multi-channel digital campaign with gaming techniques
result
33 000 of users engaged

31. Recipes
video
production

32. click to watch
task
to engage the target audience into brand activities
and communicate brand attributes
solution
to conduct digital campaign in social media channels
using interactive heroes and engagement activities
result
over 10 000 people engaged

33. MITSUBISHI
Mitsubishi, the leader of the Japanese automotive
industry, is a brand known all over the world.
We've joined an ambitious project which is to
become closer to a new generation of consumers

34. click to watch
task
to capture young and active man
solution
We came up with the idea to shoot fun & emotional
video for social media.
Mitsubishi Pajero Sport hauls skiers, snowboarders,
girls on the snowtubes behind, so they can have more
fun and unfold new sides of their usual winter sports
experience.
result
over 600 000 users reach

35. KOVALSKA
Kovalska Industrial-Construction Group is the
leader of its field on the Ukrainian market with
60 years of history. This is the story of the
transition from an offline giant to the digital world

36. click to watch
task
transfer People of Kovalska, an offline campaign
dedicated to company employees, to online
solution
we digitalised all the materials and told the staff stories in
a digital environment
result
1.5 million
views, comments and reactions

37. ANTIAIDS
Foundation
The Elena Pinchuk ANTIAIDS Foundation is the first and the
only charity established with private funds and aiming at
fighting against the AIDS epidemic in Ukraine.
We know that social projects can be
made interesting.

38. click to watch
task
Shoot a project that works with young people and their
parents on HIV prevention, safe sex and healthy lifestyle.
solution
The first Prometheus online course on sex education in
Ukraine which answers the most popular adolescents'
questions about sex. We combined expert interviews
with stylish and funny animated graphics and sound
effects to attract millennials.

39. EUACI
EU Anti-Corruption Initiative
The biggest EU support programme
in the area of anti-corruption in Ukraine

40. click to watch
task
to build up target audience around anti-corruption
agenda
solution
to provide a full-scale production support
for social media
result
a Facebook page with over an average daily reach of
6000 users

41. in digital we trust
www.postmen.com.ua
office@postmen.com.ua
+38 (044) 482 39 43
вул. Дмитрівська, 80