2. INTRODUCTION
Case analysis simulates the real-world experience that strategic
managers and company leaders face as they try to determine how best to
run their companies
The purpose of case analysis is to diagnose problems and find solutions.
Case analysis forces you to choose among different options and set forth
a plan of action based on your choices
Analyze strategic management cases to develop an ability
to evaluate business situations critically
The types of skills that are required to prepare an effective strategic case
analysis can benefit you in actual business situations.
3. Therefore, to get the most out of case analysis, expand your horizons
beyond the concepts in this text and seek insights from your own reservoir
of knowledge. Here are some ways for how to do that,
Keep an open mind.
Take a stand for what you believe.
Draw on your personal experience.
Participate and persuade.
Be concise and to the point.
Think out of the box.
Draw insights from others.
Conduct outside research.
4. Keep An Open Mind
Let people
contribute
their
views
Evaluate &
Consider with
strong proof
analysis
Be a
good
listener
5. Take A Stand For What You Believe
State your views proactively
Analyse the case from the perspective of your own background
and belief system
Don’t be afraid to assert a discussion if it is considered with
misinterpreted facts
Always take a strong stand as it often encourages others to
evaluate the issues more closely
6. Draw On Your Personal Experience
Relate with
the current
case
8. Be Concise And To The Point
Be clear while expressing your ideas
Make your arguments in a way that is explicit and direct
Stay focussed, be specific and be brief
Avoid trying to explain the whole case situation
at once.
9. Think Out Of The Box
Be Imaginative
& Creative
Apply Strategic
concepts
differently
Out-of-the-box-
thinking
“Imagination is more
important than
Knowledge”
-Albert Einstein
10. DRAW INSIGHTS FROM OTHERS
Listen what others have to say about the case
Observe the attacking strategy of others in problem solving
Apply insights from other case analysis