James Reynolds: 10 Local SEO Hacks You (Probably) Didn't Know | Click Jam 2

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Join us — register for the next Click Jam here: http://lnx5.co/rx In recent years, SEO has seen a greater focus shift towards local search. Millions of customers and internet users turn to local search to find and engage with local businesses. The rise in mobile usage has also contributed to the growth of local search. In order for businesses to succeed in today’s digital, local search must be an impactful part of their digital marketing strategy. James Click Jam 2 presentation shows covert local search tips, tools, and tactics that will help your business boost its ranking higher for location-based search queries. James' presentation was inspired by Darren Shaw's talk at SearchLove, a full summary of which you can find here on the Whitespark blog: http://lnx5.co/s0 For more information about Click Jam visit: https://clickjam.com

Presentaciones y charlas públicas

10 Local SEO
Hacks You
(Probably) Didn’t
Know

Local Pack and Google My Business Listing

Swipe Your
Competitors Hidden
GMB Categories
Hack #1

Google Maps > View Source
CTR-F for the primary category

Localise Your Images
With This Nifty Hack
Hack #2

Remove Keyword
Spammers From The
Local Pack
Hack #3

Track Missing GMB
Traﬃc In Google
Analytics
Hack #4

Display Star Ratings In
Google Search
Hack #5

1. Gather unique reviews.
2. Add those reviews to your
website, but not on your
homepage.
3. Drive internal or external links
to the page.
4. Modify this Schema code… :-)

Embed Google Reviews Widget
On Every Page

Find Hundreds of Links
In Seconds With This
Advanced Search

Hack #6

Rank Higher With More
Keyword Optimised
Reviews
Hack #7

Step 2: Select the best
and tweak (with
keywords)

Step 3: Send your
customer the text and
link to post

Emojis display in
the Knowledge
Panel and Local
Pack

Bonus Tip: Also embed
direction requests

Reach Google Faster
Through These 2
(Surprising) Channels
Hack #10

James’ presentation was inspired by Darren
Shaw’s talk at Search Love
A full summary can be found on the
Whitespark blog:
http://lnx5.co/s0

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James Reynolds: 10 Local SEO Hacks You (Probably) Didn't Know | Click Jam 2

1. Local SEO Hacks Local SEO

2. 10 Local SEO Hacks You (Probably) Didn’t Know

3. Why Should We Care?

4. Local Pack and Google My Business Listing

5. GMB Hacks

6. Swipe Your Competitors Hidden GMB Categories Hack #1

7. GMB Dashboard Search Results

8. Google your keywords

9. Google Maps > View Source CTR-F for the primary category

10. Localise Your Images With This Nifty Hack Hack #2

11. www.geoimgr.com

12. Remote Team

13. Events & Location Services

14. Tip: keyword-location.jpg

15. Remove Keyword Spammers From The Local Pack Hack #3

16. Check the website

17.

18. Track Missing GMB Traﬃc In Google Analytics Hack #4

19. Campaign URL Builder GMB Dashboard

20. Data Feed In To Google Analytics

21. Website Hacks

22. Display Star Ratings In Google Search Hack #5

23.

24. 1. Gather unique reviews. 2. Add those reviews to your website, but not on your homepage. 3. Drive internal or external links to the page. 4. Modify this Schema code… :-)

25.

26. Embed Google Reviews Widget On Every Page

27. Turn On Google Rich Snippets

28. “SEO Packages” “SEO Case Study”

29. Local Link Hacks

30. Find Hundreds of Links In Seconds With This Advanced Search Hack #6

31.

32. intitle:sponsors “dubai”

33. Add to end of URL &num=100

34.

35.

36. Review Hacks