Please note that this presentation is not to be used for any training, consulting or commercial purposes as its content is copyrighted or belonged to the Vietnam HR Summit Speakers/ relative organizations.

1. Albert Sudirgo
LinkedIn Talent Solution
(Vietnam)
ATTRACTING & HIRING THE RIGHT TALENT FOR SUCCESS

2. Digital Business Impact

3. 3
Millennials are coming into the workforce

4. Developing
Proficient
Strategic
Traditional
BrandJobsMetricsSourcing
Reactive, limited ability to
source independently
In-house sourcing capabilities
with proactive pipelining
Team-wide pipelining
with engaged talent
communities
Post-and-pray
Targeted engagement
to attract highly
qualified candidates
Talent segmentation and
prioritization
Tailored messaging for priority
talent segments
Established metrics
and benchmarks
Proactive community building
and targeted content at scale
Build internal capabilities
to focus on passive talent
Jobs on niche boards and social
platforms
Authentic and consistent talent
brand story
Data driven decision making
Talent Acquisition Maturity Model

6. © 2016 LinkedIn Corporation. All Rights Reserved. | 6
Employer Branding

8. Employer Brand

9. The State of Employer Branding
83%of talent acquisition
leaders say employer brand
significantly impacts their
ability to hire great talent.
Prioritization of employer brand
(by company size)
69%
Agree employer brand
is a top priority for
their organization
67%
70%
67%
78%
< 500 Employees
501-1,000 Employees
1,000-10,000 Employees
> 10,000 Employees
LinkedIn Talent Solutions, http:///
9
Source: LinkedIn July 2015 survey of over 1,700 talent acquisition decision-makers

10. Employer Brand
is top of mind for recruiting professionals
of ASEAN employers plan to
maintain or grow investment in
employer brand
86% Savings in cost per hire
is associated with a strong
employer brand
52%
Up to
Savings in effort spent
for companies with strong employer
brand to attract talents
47%
Up to
Source: LinkedIn July 2015 survey of over 1,700 talent acquisition decision-makers

11. Benefit of Employer Branding
• Expand your reach by rallying employees to spread the word
about your company
• Build engagement by sharing what makes your organization a
great place to work
• Boost interest in your jobs with job descriptions that talk about
your company’s culture
• Get new hires to stay through better onboarding, skill-building,
and career advancement opportunities

12. © 2016 LinkedIn Corporation. All Rights Reserved. | 12
Talent Brand
Index
=
Talent Brand Engagement
Talent Brand Reach
Talent Brand Reach
Talent that’s familiar with you as an employer
• Viewing employee profiles
• Connecting with your employees
Talent
xxxx
members
members
xx
LinkedIn Talent Brand Index can measure your employer brand
What percent of people who know about you show an interest?
Talent Brand Engagement
Talent that is interested in you as an employer
• Researching company and career pages
• Following your company
• Viewing jobs and applying

13. © 2016 LinkedIn Corporation. All Rights Reserved. | 13
Social Recruitment

14. © 2016 LinkedIn Corporation. All Rights Reserved. | 14

15. © 2016 LinkedIn Corporation. All Rights Reserved. | 15
Companies Jobs Skills Schools Knowledge

16. © 2016 LinkedIn Corporation. All Rights Reserved. |
LinkedIn: World’s Largest Professional Network
6M+
INDONESIA
3M+
PHILIPPINES
2M+
MALAYSIA
1M+
SINGAPORE
1M+
SAUDI ARABIA
23M+
BRAZIL
122M+
UNITED STATES
OF AMERICA
11M+
CANADA
33M+
INDIA
7M+
AUSTRALIA
1M+
NEW ZEALAND
4M+
SOUTH AFRICA
1M+
UNITED ARAB EMIRATES
19M+
UNITED KINGDOM
10M+
FRANCE
8M+
ITALY
2M+
BELGIUM
1M+
DENMARK
4M+
TURKEY
6M+
NETHERLANDS
2M+
SWEDEN
7M+
SPAIN
12M+
CHINA
430M+ Members
worldwide
+2 New members
per second
16
Mission: Connect world's professionals to make them more productive & successful
62%
Traffic
is from
mobile
1M+
VIETNAM
1M+
THAILAND
24Languages

17. © 2016 LinkedIn Corporation. All Rights Reserved. | 17
LinkedIn in Vietnam
1,438,899 members 1,655 job slots6672 companies

18. © 2016 LinkedIn Corporation. All Rights Reserved. | 18
Conclusion

19. StrategicStrategic
19
Emerging
Foundational
Traditional
People Talent
Reactive
Transactional
Recruitment
High Cost
Quantity = Active
Proactive
Sourcing & Branding
Efficient & Effective
Quality = Passive
Emerging
Foundational
Traditional
Transform the way you engage talent

20. © 2016 LinkedIn Corporation. All Rights Reserved. | 20
As strategic partners, we help our corporate clients
tackle various facets of recruitment challenges
20
Talent
Identification
• How do you agree with
hiring managers on
appropriate targeting
criteria?
• How can you ensure
we’re bringing in the
skills you’ll need in the
future?
• Which candidates have
the highest propensity
to join you?
Talent
Engagement
• What employer value
propositions should
you stress to attract
potential candidates?
• In what areas do you
need to improve to
attract top candidates?
• What are the best
tactics for contacting
candidates?
Employee
Development &
Retention
• Are you optimizing the
skills profile of your
organization?
• What types of
employees are you
losing, and how can you
keep employees
longer?
• What are the primary
reasons employees
leave their employers?
HR Strategy
• Who are your talent
competitors and how
can we best
differentiate?
• In which geographic
areas can you best
attract your target
talent?
• Are we optimizing your
use of LinkedIn
products?

21. Albert’s Journey – Amplified by LinkedIn
AWARE ENGAGE CONSIDER RECRUIT ONBOARD RETAIN ADVOCACY

22. ©2014 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 22
Thank You!
Albert Sudirgo
Senior Consultant
LinkedIn Talent Solutions (Vietnam)
asudirgo@linkedin.com
+65 6922 8887