Context is a “Born in the CLOUD” multi services company providing services to help Small-Medium Enterprises grow faster by modernizing data centers and Applications involving adoption of Social, Mobile, Analytics and Cloud technologies as Business Accelerators.

1. Build COMPETENCY
Get Competitive
ADVANTAGE
Corporate Presentation

2. About Context
Services for Small-Medium
Enterprises to grow faster
Incorporated in 2004 and
headquartered in
MUMBAI, India, Context
has 50+ specialists.
Context provides services for
modernizing data centers by
implementing hybrid cloud
which propels enterprises in
their IT-as-a-Service journey
which enables global
enterprises to become more
agile and innovative.
Our team creates Systems for employee Engagement,
integrating Enterprise Systems with Devices, Sensors,
Cloud services, Mobile & Data resulting in
modernization of Applications.
We implement hybrid cloud transformation,
workspace transformation, service
transformation and Cloud Infrastructure
Management enabling Modernization of data
center.
Context leverages analytics,
automation and assurance to
deliver reduced TCO, greater
IT-Business Alignment and
higher SLAs for its
customers.
Context is a “Born
in the CLOUD”
multi services
company.
We focus on Modernizing
data centers and
Applications involving
adoption of Social, Mobile,
Analytics and Cloud
technologies as Business
Accelerators.

3. Cloud Services

4. Credentials Azure Circle Partner
Described as “Managed Partner” by Microsoft in its Partner
ecosystem- Silver Cloud Platform
Leading Microsoft’s Azure circle Partner Program across
Western Zone :: A4
Azure Circle Partner ; launched Azure Global Boot Camp in
India Mumbai

5. Cloud Services Offerings
Lift & Refit
on-premise
workloads
on cloud
Build &
Deployment of
Hybrid Cloud/
Storage / Backup
/DR Solutions
Migration of
your
LOB Applications
and DATA to the
Cloud
Cloud
Application
Development
Proof Of
Concepts [POC]
to Real World
Manage
Infrastructure
on Cloud
Build &
Deployment of
Identity /
Compute
Solutions

6. About our Managed Services offerings
Provider of Managed Services to Microsoft’s Partner and Accounts
Server
management
Deployment
Management
Services
Infrastructure
Management
Services
Backup
Management
Services
Database
management
Services
Storage
management
Services
Enterprise
Services Desk
Advisory | Adoption | Acceleration | Architecting | Managed Services

7. Delivery Data Points since 2010
50
Cloud Services
Projects Executed
50
POC Delivered

8. Synergetics Cloud Solutions – Data center
Hybrid Cloud
Integration
Storage /
Backup / DR Identity
Advisory
Implementation
Management
Architecting

9. Synergetics Cloud Solutions – Application
Analytics IOT
Advisory
Implementation
Management
Architecting

10. Application Migration
Microsoft:
o FinCore,
o PostXBRL,
o Hotel Industry ERP
Saviant:
o Investment Portfolio Management
o Water Meter
FCB ULKA
o SharePoint & Web App Migration
o Backup
Lift & Shift
Saviant:
o SharePoint Server 2013 Farm on
Microsoft
o Azure (IAAS)
LUPIN Pharmaceuticals
o Corporate site
o Product Website
o LMS
o Cloud Backup
POC Development
Microsoft
o Tata Steel
o Tata Tele Services
o Bajaj Allianz
o Tour Management System
o Insurance
Build & Deploy
Saviant:
o Active Directory, Networking and
Compute
Managed Services
Microsoft:
o CRM Online
Application Development
Larsen & Toubro - Induction Portal
Aptech - EAppraisal
Siemens - Zelt, Terminal Emulation System
ATOS Origin - Container Management System
Siemens - South Korea –Call Handling System
CompareRepair.com – Compare Repair
Cloud Services Engagement Executed

11. Cloud Services Case Studies

12. Solution Architecture
Wins 2014-15 - Draft FCB ULKA
Business Case
Migration of on Permise Data Center to Cloud
Solution Highlights
FCB ULKA was running InfoJaal application which was
an internet SharePoint Site. The SharePoint Farm also
hosts various other ASP.Net and ASP applications
integrated as its part. All applications are accessed
through InfoJaal by different users of FCB Ulka. This
on premise SharePoint farm was migrated to
Microsoft Azure with business continuity solution.
Cloud Services
Data Center Modernization
Sales Play- Compute [PaaS}

13. Solution Architecture
Wins 2014-15 - LUPIN Pharmaceuticals
Business Case
Migration of on Public facing Applications to Cloud
Solution Highlights
Lupin Pharmaceuticals had 7 web applications / sites
hosted on different servers. Lupin infra team were
facing problem managing the scattered infrastructure
of these applications. They also wanted to bring these
applications under one roof for better maintainability.
These applications were migrated to Azure
subscription. Each of these applications now has a
proper backup strategy /solution in place.
Cloud Services
Application Modernization
Sales Play-Compute [PaaS}

14. Solution Architecture
Wins 2014-15 - Veena World Hospitality Services
Business Case
Solution to optimize current Azure Infrastructure
Solution Highlights
Veena world Hospitality services has their line of
business applications hosted in Azure. The application
is being used by their branch offices as well as their
franchisees. They also have exchange server hosted
on Azure with two Ad servers authenticating the
exchange users . Veena world were facing problems
of frequent outage of application & Exchange server.
The business continuity solution for the application
was suggested with proper infrastructure as well as
with future roadmap.
Cloud Services
Data Center Modernization
Sales Play- Hybrid Cloud

15. Sector Focus
Hospitality Suite Public Sector
Insurance
Solution
Travel
Pharmaceuticals FMCG Advertising BFSI
Ongoing Projects
Traditional Sectors
Banking Capital Markets Real Estate
Public Sector-
eGovernance

16. Ongoing Projects - Brands

17. PostXBRL
Investment Portfolio
Management
ProRealty.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
PostXBRL
• Business Case
– Provide a one-point Generic solution to manage generation of
Financial data in XBRL format for Regulatory bodies
– Provide a seamless facility to post Financial data to respective
Regulatory bodies
• Solution Highlights
– The system allows users to generate statutory XBRL documents that
can be submitted to Regulatory Bodies like:
• Ministry of Commerce (MCA)
• SEBI
– It is a Multi-Tenanted Sy stem
– Has 2 Modules
• Tenant Module
• Admin Module

18. Solution Architecture
PostXBRL
Investment Portfolio
Management
ProRealty.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
PostXBRL

19. PostXBRL
Investment Portfolio
Management
ProRealltycom
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
PostXBRL
Manage Tenant Subscriptions
Manage Tenant Users
Manage Billing Patterns
PostXBRL
Administrators
Generate XBRL
Check XBRL for Correctness
Submit XBRL to MCA/SEBI
Renew Subscription
Tenant
Administrators
Tenant Users

20. Technology Stack
PostXBRL
Investment Portfolio
Management
ProRealty.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
PostXBRL
•Web Role - Application
•Worker Role – Check Periodic Updates from MCA
•Worker Role – Auto Scaling Application Block
Cloud Services
•Blobs – Generated XBRL documents, Images
•Table Storage – Audit Log
Windows Azure Storage
•To Store Company Data
•To Store Company User Data
WA SQL Database

21. PostXBRL
Investment Portfolio
Management
ProRealty.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
Investment Portfolio Management
• Business Case
– Provide One Common solution that interfaces with multiple Stock Broker Applications
– Provide a single solution that automatically fetches stock quotes from multiple Stock
Markets (BSE/NSE)
• Solution Highlights
– The system allows individuals to manage their investment portfolios.
– The system interfaces with Stock Broker Applications to manage buy/sell instructions
– The system interfaces with Stock Market Applications to fetch latest stock positions
– Multi-Tenanted System
– Has 2 Modules
• Investor Module
• Admin Module

22. PostXBRL
Investment Portfolio
Management
ProRealty.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
Investment Portfolio Management
Solution Architecture

23. PostXBRL
Investment Portfolio
Management
ProRealty.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
Manage Tenant Subscriptions
Manage Investment Portfolios
Interface with Stock Brokers
Administrator
Generate Reports
Interface with Stock Market
Investor
Investment Portfolio Management

24. PostXBRL
Investment Portfolio
Management
ProReality.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
Investment Portfolio Management
Technology Stack
•Web Role - Application
•Worker Role – Save Investment data in Database
•Worker Role – Dedicated Worker Role for Caching
Cloud Services
•Blobs – Generated XBRL documents, Images
•Table Storage – Audit Log
Windows Azure
Storage
•To Store Investment DataWA SQL Database
•Stock Market Site
•Stock Broker Application
WCF
•Blobs – Generated XBRL documents, Images
•Table Storage – Audit Log
Windows Service
On-Premise

25. PostXBRL
Investment Portfolio
Management
ProReality.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
ProReality.com
• Business Case
– There is no one common B2B solution for Brokers/Agents & Builders
– No interface between Brokers/Agents & Builders
– No proper organized way of handling data in case of Brokers & Agents
• Solution Highlights
– The System allows Brokers/Agents to interface with Builders
– The System allows Brokers/Agents to manage properties
– It is a Multi-Tenanted System
– Has 3 Modules
• Broker Module
• Builder Module
• Admin Module

26. PostXBRL
Investment Portfolio
Management
ProRealty.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
ProReality.com
Solution Architecture

27. PostXBRL
Investment Portfolio
Management
ProReality.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
ProRealty.com
Manage Broker Subscriptions
Manage Builder Subscriptions
Manage Properties
Administrator
Advertise Properties
Manage Networks
Brokers/Agents
Builders/Developers

28. PostXBRL
Investment Portfolio
Management
ProReality.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
Cloud Services
•Web Role - Application
•Worker Role – To check for
Renewals
•Worker Role – To cache videos in
CDN
Windows Azure Storage
•Blobs – Videos, Images
•Table Storage – Audit Log
WA SQL Database
•To Store Broker Data
•To Store Builder Data
CDN
•To cache Videos
Technology Stack
ProReality.com

29. PostXBRL
Investment Portfolio
Management
ProRealty.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
Core Banking Solution
• Business Case
– To Provide Scalable, Reliable Core Banking solution to Small/Mid-sized banks in
Rural India
• Solution Highlights
– The System provides complete core banking solution on Windows Azure
– Each Bank has a Separate Application & Database Instance
– Has 2 Modules
• General Users
• Managers

30. PostXBRL
Investment Portfolio
Management
ProReality.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
Core Banking Solution
Application Architecture

31. PostXBRL
Investment Portfolio
Management
ProReality.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
Core Banking Solution
31
Manage Saving /Current Accounts
Manage Daily Transactions
Deposits
Mortgages
LoansGeneral Users Managers
Reports

32. PostXBRL
Investment Portfolio
Management
ProReality.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
Core Banking Solution
Technology Stack
32
On-Premise
• Web Role - Application
• Worker Role – Day End Processing
Cloud Services
• Blobs – Storing Customer related data
• Table Storage – Audit Log
Windows Azure
Storage
• To Store Investment DataWA SQL Database
• Net.TCP ServiceWCF
• Silverlight ClientSilverlight

33. PostXBRL
Investment Portfolio
Management
ProReality.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
Creation of SharePoint Server Farm on
Windows Azure
• Business Case
– To build a SharePoint Server 2010 Server Farm that can be extended with the on-
premise network
• Solution Highlights
– A Domain Controller & a Backup Domain controller created
– SQL Server 2008 R2 Always-On Environment created & connected to the Domain
– SharePoint Server 2010 environment created & connected to the Domain

34. PostXBRL
Investment Portfolio
Management
ProReality.com
Core Banking Solution
Creation of
SharePoint Server
Farm on Windows
Azure
Creation of SharePoint Server Farm on
Windows Azure
Deployment Diagram
Windows Server 2008 R2
Backup Domain Controller
Domain Controllers
SQL Server 2008 R2
SQL Server 2008 R2Windows Server 2008 R2
Domain Controller
SQL Server SPS2010 Servers
Virtual Network
SPS2010 Server2
SPS2010 Server1

35. PostXBRL-Financial
Services
Investment Portfolio
Management –
Capital Market
ProReality.com – Real
Estate
FinCore - Core
Banking Solution
Creation of SharePoint
Server Farm on
Microsoft Azure – Cloud
Infrastructure
Creation of SharePoint Server Farm
on Windows Azure
Activity Diagram

36. Consultancy Services

37. Consultancy Services
Pre Sales Consultancy
Application Architecture
Consulting
Technical Consulting
Cloud Discovery
Workshops

38. Delivery Data Points since 2010
55+
Technical Consulting
Assignment Executed
50
Cloud Services
Projects Executed
50
POC Delivered
15+
Global Assignments

39. Consultancy Services Engagements Executed
• Orbitech / Polaris - Solomon Smith Barney
• Datamatics - Carnival Cruise Liner & Canon
• Microsoft Prescriptive Architecture Guide for Indian Insurance Industry
• Microsoft – Eseva
• ProRealty.com-Microsoft Azure-Solution Architecture
• FCB ULKA – Solution Architecture
• Microsoft - ISV Product Migration Program
Architecture Consulting
• Microsoft - Startup Migration Program
• Large Migration [Application]-system Integrator, Mumbai
• Water Meter - Governance
Technical Consulting

40. Advisory Case Studies

41. Microsoft - ISV Product Migration Program
• Synopsys
– Microsoft approached Synergetics to manage and lead the
program for moving large number of ISV products to the
Azure platform. Synergetics provided all necessary technical
& Architecture services to the ISV’s which enabled the entire
migration process with technical consulting.
• Outcome
– 64 Mid size & large products deployed on Microsoft
platform.
Refactoring
Refitting
Re-Architecting
Re-Platforming

42. Microsoft - Startup Migration Program
• Synopsys
– Microsoft approached Synergetics to manage and lead the
program for adoption of the Microsoft Azure platform by large
number of startups having web applications and websites for
e-commerce. Synergetics provided services of Architecture
guidance, Architecture Reviews to the CTOs and Technical
Architects of these organizations. Synergetics also provided all
necessary technical consulting and services to the Application
Developers to enable them to carry out the entire migration
process. These services were provided for technical and
architectural consulting focusing on Open Source
Technologies.
• Outcome
– More than 35 Application were Migrated to the Azure Platform
Technical Consulting
Migration Planning
Refitting

43. Saviant - Pre-Sales Consulting
• Synopsys
– Saviant is a custom application development company
focusing on building cloud native applications for IOT &
Analytics solutions delivered to global customers.
– Saviant contracted Synergetics to strengthen the presales
process. Synergetics setup a Bid & opportunity management
team, which provided the expertise to capture customer pain
points, challenges and requirements further providing effective
solutions.
– Synergetics provided all necessary technical & Solution
Defense services to the Account Management Team enabling
them to win Opportunities.
• Outcome
– More than 10 Opportunities WON.
Solution Crafting
Solution Defense
Proposal Defense

44. Large system Integrator
• Synopsys
– One of the Top 20 System integrators hired Synergetics to
provided all necessary technical, Architecture & Planning
services in order to deliver a very complex POC for deploying
hybrid network for an extendable datacenter and migrate more
than 100 virtualized portfolio Applications to the Azure
platform.
– Synergetics provided the necessary migration planning
expertise along with the technical advice for lifting & refitting
the applications to the azure subscription. This was a very
complex on-premise environment requiring detailing and
insight into building scalability for applications.
• Outcome
– Successfully delivered the POC resulting in the system
integrator winning the project.
Migration Planning
Refitting
Re-Architecting

45. Thank You