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UAS and ME
1. A Youth Fellowship Programme: Application Form
To support young people strengthen their passion for creating a better world, Ignite change within their
own selves and lead social change on their own terms.
ABOUT YOU
Tell us who you are. You may like to include some of the major influences/experiences that shaped and
inspired your path in life, your world view, and your passions (300-500 words).
Warm greetings to you from Vineet Singh from United Arts Society!!!
I am currently working on the research of my venture after resigning as software Engineer at Infosys
technologies Ltd., Bangalore. Since childhood I had great inclination towards various forms of performing and
fine arts. With pursue of my academic career I constantly kept myself closely bonded to my artistic interests in
whatever way possible. I was actively involved in the college theatre and drama activity. At the age of 21 I
directed my first professional play in Hindi and English. I could have done this much earlier if proper support
would have been provided by our education system and also something affordable. With this view in mind I
planted the seeds of United Arts Society, in Bangalore.
United Arts Society is a registered organization created by art enthusiasts, artists and social entrepreneurs who
together aspire to bring back the richness and vibrancy of art and culture into the everyday lives of youngsters.
Provoked by the present lack of awareness and participation in the many art forms that exist, we decided to take
a proactive stance and have come together to provide a platform where educationists and students will be
provided with all the support and resources required to restore art a valued place in our lives and society.
2. UAS has been established to provide exposure to various forms of performing, fine and visual art forms through
education, therapy, entertainment and career options.
While skills and training in conventional subjects are aimed towards equipping a child with a means to make a
living, it is our firm belief that a quality of life can only be provided by the creativity, innovation and beauty that
emerges through art.
Our objective is to empower educationists with the versatile and extraordinary strength of art as a teaching tool.
Art can and should be incorporated into education, so that learning becomes fun, interesting and interactive,
stimulating creativity, innovation and imagination in our next generation.
UAS has the unique strength to offer a complete solution in over 150 art forms. We offer a single stop solution,
wherein a person can not only discover his/her art calling, but obtain sufficient support, experiential learning and
training as well as job opportunity in the future.
Below are listed more details on the various delivery designs we offer, to students (ages 8 -16) as well as the
teachers. Our modules range from brief one day introductions, through weekend programs, to intensive
programs, in order to cater to the diverse needs of our audience. We also offer a Granny Summer camp for the
holiday season.
I am hopeful that your esteemed organization will share our vision and partner us in revitalizing the Indian
education system. Let us work together, towards grooming our future adults into complete persons, with an
understanding and appreciation for all the colours of life.
United Arts Society: Vision and our values
3. “We are told that talent creates its own opportunities. But it sometimes seems that intense desire creates not
only its own opportunities, but its own
talents”. - Eric Hoffer.
UAS has been established to provide exposure of various forms of performing and fine arts, to society,
in the manner of education, therapy, entertainment and career options.
United Arts Society is running is countless efforts to promote primary education of Art Forms in Schools.
Kindly read the detailed document of our initiative added as attachment.
Art abounds the world we live in. However, there is a wide range of art forms that most youngsters aren’t aware
of. The realization of the need to bridge the gap has led us to found the United Arts Society (UAS). Through
this Society, we plan to fulfill a noble dream – a dream where every growing youngster is educated about the
various forms of art and is also provided every opportunity to further his/her interests in any chosen field. The
Society aims to provide youngsters with the opportunity to explore, learn, and improve their interests and talents.
It also enables them to use their weekends constructively. The Society consists of a wide network of artists from
different fields who will help the children discover and hone their talents.
According to National Curriculum Framework of NCERT India: “Art as a subject at all stages is
recommended, covering all the major spheres, i.e. music, dance, visual arts and theatre. The emphasis should
be on interactive approaches, not instruction, because the goal of art education is to promote aesthetic and
personal awareness and ability to express oneself in different forms”.
UAS has launched itself with several successful and very well received workshops and camps which include a
Theatre and Film workshop at British Council Library, Free Art Camps which included various forms of
Performing and Fine arts at the Parikrma Centers at Jayanagar and Koramangala and another very enjoyable
Theatre workshop at the British Council Library, Teachers foundation, Brigade School, Your Kids R our
Kids, Nightingale Elder’s Enrichment Centre, Akshara Foundation, Presidency school, Infosys
Technologies Ltd.
We at UAS relish every moment when we get an opportunity to promote Art to the masses, and those are the
principles that we are founded upon. Armed with the initiative to spreading the voice of Art to farther places,
we’re exploring newer possibilities. Very shortly expanding to other metros and cities of India. With initiative like
First touch we are conducting free sessions in various schools across Bangalore to increase the
understanding and need of this kind of initiative in our education system.
4. COMMUTINY INITIATIVE
As a COMMUTINY FELLOW you will have 1 whole year to work full time on a development or social
initiative. Tell us in about 600-1000 words, what would be the initiative that you will take up. Also include
why you chose the particular initiative, what are the social concerns that you are addressing and how.
Community Initiative: United Arts Society
The famous philosopher Aristotle once said that the aim of art is to represent not the outward appearance of
things, but their inward significance. Art represents and mirrors our lives every step of the way. The first step that
you take in any new direction is always the toughest and the hardest. We have so many arts around, evolved
and diversified from the very early prehistoric ages when man used to carve out figures of hunting and game, to
today where anything that you apply your mind in, using your imagination, can be deemed as art. The pace of
change, I reckon has mislaid the sense of artists, who come and go, but can only leave a lasting impression by
the work that they create. The relationship between an Art and its Artists, or an Artist and his Art, is intangible
piece of connect woven around what feeds the minds of a whole generation after generation of people. The artist
gains from his art; fame, recognition, satisfaction and passion; all of which further his chosen field itself, in a
manner of symbiotic relationship. I just brought out a brief insight into the art and artist relationship, and hopefully
the gyan benefited some of those who had a skewed perspective of it.
We are a registered organisation and with our work in the field of art and culture in Bangalore, touching the life’s
of 5000+ individuals in first year of its launch. We could understand that we need to get things more managed
and set business models to actually get the revolution of the art and media sector with proper revenue driven
ecosystem. To make all kinds of art available to everyone, so that they can choose to follow what they really
love, because it inspires them, not because it’s around the corner.
5. Goals
UAS Goal
We set business and support ventures for exposure of various forms of performing, fine and visual art forms
through education, therapy, entertainment and career options.
“Evolving Art and Media & Entertainment Sector into A lucrative Service Sector”
Primary:
Focus on Primary education of arts for children.
Providing support and job opportunities for art professional by social entrepreneur endeavors and making art
field a managed service sector.
To serve as a repository of information and resources for education and help different organizations to start and
develop the right educational curriculum for arts.
To have a network of artists acting as a common body. This would provide counseling and guidance to
youngsters and budding artists.
To provide monetary benefits to professional artists and performers. And generate funds in art field.
To organize activities to increase art awareness.
To cater to all children and not just those who are artistically inclined.
Expose children to all forms of art and not be biased to the popular ones.
To ensure children’s desire to pursue a particular form of art is based on the exposure and education provided to
him/her and is not based on popularity, pressure and external appeal.
To provide children with professional guidance to ensure they are have the right exposure and support to pursue
their artistic endeavors.
To serve as a repository of information and resources for schools and other educational institutions, required to
start and develop the right educational technique, for a particular form of art.
To portray art, not just as a hobby but a viable career option.
To have a network of artists acting as a common body. This would provide counseling and guidance to
youngsters and budding artists.
6. To provide monetary benefits to professional artists and performers.
To increase awareness in arts, in society, by dealing with the issue in a rational manner.
Strategies
Core Strategy
To reach out to the formative minds of the country, by working closely with children in the age group of 8-14.
To conduct a 6 month course spread across weekends (Saturday and Sunday) which will not hamper their
academics.
Sessions to be conducted by artists and performers active in the various fields of art.
Conduct field trips and provide practical approach to the education.
Provide hands-on experience in various forms of art.
Conduct courses at nominal rates in order to cater to all classes of society, without compromising on quality.
Provide children with a true and complete picture of the various forms of art, addressing the pros and cons of
pursuing the same.
Conduct professional performance at the end of the 4 month course, to showcase chosen interests of the
children thereby justifying their right choice of art form, post education.
Supplementary Strategy
Form a strong network of professionals in various fields of art.
Partner with various art associations, organizations, societies, studios, auditoriums etc.
To develop a collection gallery and library of resources required for art education.
Organizing efficient publicity campaigns comprising of radio jingles, bookmarks, posters, brochures, fliers and
newspaper articles, to reach out to the masses and hence bring about effective awareness.
Please share how you will go about implementing your initiative, how will you know if you have achieved
your goal.
Our Services
7. • “A Must Café”: A Contemporary Art Joint acting as our front office
• Art Learning & Reach for D&R of our work and Planning
(Training & Knowledge Management)
• Artist Connect : www.artistconnect.com the cause
(Artist Management: Naukri.com for Art and Artist outsourcings and
E-Commerce)
Evolve into end to end Art Management & Production Brand
Plan of Action
Component 1
Creation of art database consisting of:
contact details of professionals from various fields of art
various local, national and international organizations
Various art related activities being conducted all across the globe.
Component 2
Doing constant research to find job opportunities for artists in school, cooperate training, event management and
other avenues. So that Art can be taken up as viable career option.
Right research to be done to identify optimal work structure for artist with optimal pay.
Component 3
8. Running Socio-entrepreneurial program to make this initiative self sufficient and self sustaining.
Component 4
Strengthening primary infrastructure by keeping pace with technological advancements and providing optimal
transportation solutions by appointing punctual, safe and reliable transport.
Component 5
Strengthening the network of artists and exchange on regular basis with better communication and increased
number of performances.
Component 6
Investing a minimum of 3-5% of the total budget on publicity and partnership on a regular basis to create overall
awareness.
9. How do you see Commutiny participating in/supporting your work?
United Arts Society is sensitive to all genres of society. An initiative of this magnitude needs to be within the
reach of one and all, i.e. not restricting itself to one class.
In view of the above, I would like to explore the knowledge pool of Commutiny to increase the pace of learning
and get proper support to make it full time commitment.
The new World is about co- creating: my research and reach
Financial aids (This being a new concept might take up time to get the right investors)
Promotion-Since its new as also a category we will need time, energy and funds to promote not just the chain
but also the category
Procuring the place and the right kind of people.
Breaking the clutter and standing out.
GOING FORWARD
10. What do you see yourself doing after the completion of the Commutiny fellowship?
Going forward I have already taken UAS as my full time commitment and would also like to make it expand to
other parts of city and get proper art education into our education system.
ADDITIONAL INFORMATION
Any other significant information that you would want to share.
Our First success in influencing the education system is by becoming a relevant chapter in Teacher’s Training
Program of: The Teacher Foundation.
Currently we have implemented our initiatives in 5 schools of Bangalore and have got rewarding results.
To provide support to artists: we have given proper work assignments to 6 artists with salary of Rs. 12,000/- per
month in various schools as full time commitments. And 3 artists with salary of Rs. 4,000/- as part time
commitment.
2 batches of YWF have already graduated and have selected the Desired and appropriate art form for their life.
They are constantly supported and helped.
11. PERSONAL INFORMATION
Name Vineet Singh
Current Address 1, Satyam Park, Road number 4, Sindh Society, Aundh, Pune,
411007, Maharastra
Permanent Address c/o: S. B. Singh
M-11/6, Telco Colony, P.O: Telco Works,
Jamshedpur-831004, Jharkhand
Telephone/Mobile Mobile: 09764005524
Landline: 06572283168 (JSR number)
E-mail Vineet@unitedartssociety.com,
Uas.pune@gmail.com
Uas_india@yahoo.com
Date of Birth 22nd May 1983
Nationality Indian
Gender Male
How did you hear of this Friend
programme
:
12. EDUCATION (Beginning with the most recent)
Academic Qualification
Degree/ Certificate School / College/ Board/ University Percentage
Mechanical Engineering
(B.E). M. S. Ramaiah Institute of Technology,
75
Bangalore
(2002 to 2006)
Vidya Bharati Chinmaya Vidyalaya
Higher Secondary (V.B.C.V.) Jamshedpur
79
(1999 to 2001)
Secondary
Vidya Bharati Chinmaya Vidyalaya
(V.B.C.V.) Jamshedpur
(1999)
73
LANGUAGE SKILLS
Languages Speak Read Write
English Yes Yes Yes
Hindi Yes Yes Yes
Japanese Yes Yes Yes
13. WORK EXPERIENCE (paid and voluntary, starting with the most recent):
Organization Period (Month and Year) Description of Work
Infosys 2+ year (July,2006 to Oct,2008 Software engineer
I have started my career Two years back with Infosys and since then involved with UAS activities. Currently I am
managing UAS full time.
REFERENCES
Please give two referees with names and addresses. The referees should be people you have worked/working
with or studied/studying under.
First Referee
Full Name: Maya Menon
Address: The Teacher Foundation,
6th main, infornt of Play ground...................................
.................Indranagar, Bangalore- 560038.....................................................
15. DECLARATION
I hereby declare that all the above entries made by me are true to the best of my knowledge. I understand that
signing this form does not entitle me to be part of this programme.
SIGN DATE: 17th December, 2008
Regards,
Vineet Singh
Founder
United Arts Society
9764005524
www.unitedartssociety.com
uas.pune@gmail.com
vineet@unitedartssociety.com
16. United Arts Society
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