Webloyalty has, for the third year running, partnered with Conlumino to produce the Christmas Trends Report investigating consumer spending attitudes and behaviours towards Christmas and Black Friday.

7. What consumers spent during Black Friday last
year and will spend this year

15. What consumers intend
to spend on Christmas
gifts this year
Percentage of consumers

23. Tesco looks set to make some gains this
Christmas, however the discounters
are still growing the fastest

24. The average consumer will spend 9.7
hours shopping, slightly down
from last year’s 10.3 hours

28. A majority of consumers agree that receiving
a digital or virtual gift is not as fun as
getting a physical present