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vs
Self-Publishing
TRADITIONAL PUBLISHING
Which path should you take?
benefits of
Self-Publishing
The power is in your hands
YOU ARE IN COMPLETE
CONTROL OF YOUR BOOK
Editing, formatting, cover art,
where to sell and for how much...
For every book you sell, more of the
money makes its way to your pocket
up to 70%
YOU’RE ESSENTIALLY CUTTING
OUT THE MIDDLE MAN
Higher royalty cut
YOU HAVE MUCH MORE FLEXIBILITY
WHEN DECIDING WHAT TO DO WITH
YOUR WORK
E.g. if a studio wants to make a movie out
of your book – you’re the one to talk to.
You retain all rights
Creative freedom
YOU AREN’T DEPENDENT ON
ANYONE ELSE’S OPINION
There is no tyrannical figure to
decide for you. You are the boss.
THERE IS A STEEP
LEARNING CURVE
PRINT DISTRIBUTION
CAN BE DIFFICULT
Challenges & Drawbacks
YOU GOTTA HUSTLE
INVESTING YOUR MONEY
You’ll need money for design work,
formatting work and marketing
You have to bring out your entrepreneurial side
to get your book produced, published and sold
Challenges & Drawbacks
Quick facts
30%
E-BOOKS NOW MAKE UP APX.
of all book sales, and
Amazon has a 65% share
within that category
of books on Amazon’s
e-book bestseller list25%
Quick facts
INDIE BOOKS REPRESENT
TRADITIONAL
PUBLISHING
BENEFITS OF
No learning curve
Traditional publishers will take care
of marketing tactics and most of the
technical elements
YOU WILL HAVE TO PICK UP
LESS NEW SKILLS
You aren’t responsible for all of the
upfront costs
YOU DON’T HAVE TO INVEST
YOUR OWN FUNDS
LESS FINANCIAL INVESTMENT
You don't need to think about
marketing either
MANY TRADIONAL PUBLISHING
HOUSES HAVE THEIR OWN
DISTIBUTION WEB
MARKETING Distribution power
YOU GET TO WORK WITH AN
ESTABLISHED TEAM OF
PROFESSIONALS
The whole production process is held by
a number of specialists
access to a Professional team
YOU DEPEND ON THE JUDGEMENTS
AND SUBJECTIVE VIEWPOINTS OF
OTHERS
YOU LOSE CREATIVE CONTROL
You can end up with a title and/or cover that you
do not like due to marketing and other factors
Challenges & Drawbacks
Challenges & Drawbacks
Getting an agent, going through the
edits, getting a publishing deal etc.
CAN BE A REALLY SLOW PROCESS
LOW ROYALTY RATES STATISTIC
On average7.5 - 15%
Challenges & Drawbacks
Giving up rights to your book for the rest of your
life (and longer), agreeing to give up a royalty
percentage of whatever you publish in the
future, do-not compete clauses etc.
DISADVANTAGEOUS CONTRACT CLAUSES
It doesn’t always have to be an either-or
choice. You can also opt-for a path in the
middle - self-publish some books and
publish others traditionally.
HYBRID MODEL
AN ALTERNATE OPTION
self-publishing
In summary
MORE CONTROL
CREATIVE FREEDOM
HIGHER ROYALTY CUTS
MUCH LESS INVESTMENT REQUIRED
MORE MARKETING POWER
ACCESS TO A PROFESSIONAL TEAM
TRADITIONAL PUBLISHING
THe middle way
A Combination
Hybrid model
Time to pick your path!
SOURCES
July 2014 Author Earnings Report
http://authorearnings.com/report/july-2014-author-earnings-report/
Amazon Vs. Book Publishers, By The Numbers
www.forbes.com/sites/jeffbercovici/2014/02/10/amazon-vs-book-publishers-by-the-numbers
More Valuable Resources
for Self-Publishers At
https://wordwave.pub

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Self-Publishing vs Traditional Publishing – Which Path Should You Take?

  • 3. The power is in your hands YOU ARE IN COMPLETE CONTROL OF YOUR BOOK Editing, formatting, cover art, where to sell and for how much...
  • 4. For every book you sell, more of the money makes its way to your pocket up to 70% YOU’RE ESSENTIALLY CUTTING OUT THE MIDDLE MAN Higher royalty cut
  • 5. YOU HAVE MUCH MORE FLEXIBILITY WHEN DECIDING WHAT TO DO WITH YOUR WORK E.g. if a studio wants to make a movie out of your book – you’re the one to talk to. You retain all rights
  • 6. Creative freedom YOU AREN’T DEPENDENT ON ANYONE ELSE’S OPINION There is no tyrannical figure to decide for you. You are the boss.
  • 7. THERE IS A STEEP LEARNING CURVE PRINT DISTRIBUTION CAN BE DIFFICULT Challenges & Drawbacks
  • 8. YOU GOTTA HUSTLE INVESTING YOUR MONEY You’ll need money for design work, formatting work and marketing You have to bring out your entrepreneurial side to get your book produced, published and sold Challenges & Drawbacks
  • 9. Quick facts 30% E-BOOKS NOW MAKE UP APX. of all book sales, and Amazon has a 65% share within that category
  • 10. of books on Amazon’s e-book bestseller list25% Quick facts INDIE BOOKS REPRESENT
  • 12. No learning curve Traditional publishers will take care of marketing tactics and most of the technical elements YOU WILL HAVE TO PICK UP LESS NEW SKILLS
  • 13. You aren’t responsible for all of the upfront costs YOU DON’T HAVE TO INVEST YOUR OWN FUNDS LESS FINANCIAL INVESTMENT
  • 14. You don't need to think about marketing either MANY TRADIONAL PUBLISHING HOUSES HAVE THEIR OWN DISTIBUTION WEB MARKETING Distribution power
  • 15. YOU GET TO WORK WITH AN ESTABLISHED TEAM OF PROFESSIONALS The whole production process is held by a number of specialists access to a Professional team
  • 16. YOU DEPEND ON THE JUDGEMENTS AND SUBJECTIVE VIEWPOINTS OF OTHERS YOU LOSE CREATIVE CONTROL You can end up with a title and/or cover that you do not like due to marketing and other factors Challenges & Drawbacks
  • 17. Challenges & Drawbacks Getting an agent, going through the edits, getting a publishing deal etc. CAN BE A REALLY SLOW PROCESS LOW ROYALTY RATES STATISTIC On average7.5 - 15%
  • 18. Challenges & Drawbacks Giving up rights to your book for the rest of your life (and longer), agreeing to give up a royalty percentage of whatever you publish in the future, do-not compete clauses etc. DISADVANTAGEOUS CONTRACT CLAUSES
  • 19. It doesn’t always have to be an either-or choice. You can also opt-for a path in the middle - self-publish some books and publish others traditionally. HYBRID MODEL AN ALTERNATE OPTION
  • 21. MUCH LESS INVESTMENT REQUIRED MORE MARKETING POWER ACCESS TO A PROFESSIONAL TEAM TRADITIONAL PUBLISHING
  • 22. THe middle way A Combination Hybrid model
  • 23. Time to pick your path! SOURCES July 2014 Author Earnings Report http://authorearnings.com/report/july-2014-author-earnings-report/ Amazon Vs. Book Publishers, By The Numbers www.forbes.com/sites/jeffbercovici/2014/02/10/amazon-vs-book-publishers-by-the-numbers
  • 24. More Valuable Resources for Self-Publishers At https://wordwave.pub