Uneak White's Personal Brand Exploration Presentation
World Class Brand Management
1. WorldClass Brand
Management
Branding (take a lesson from big brands) is well understood by big companies and traditional
creative agencies. At a time when the individual is becoming more the focus, you have to
develop and manage your personal brand. It’s a brand new social networking world and you’ve
got to be branded. Branding will give you what it takes to stand out and prosper in the new
social network.
WorldClass Personal Brand Management
Personal Brand Management is the process whereby a person’s name, their career and their
work are marked as a brand. Personal Brand Management is a success when it is driven from
self-packaging. Self-packaging can be done both through individual effort, as well as through
guided professional assistance. WorldClass Brand Management is state-of-the-art approach to
providing professional Brand Management in a hyper-competitive online world.
When you think about Personal Brand Management, you must consider the whole package; the
person, the clothing, the appearance, the knowledge, the service, the expertise, the deliverables,
the still and moving images – all building to an indelible impression that is uniquely
distinguishable as your personal brand.
Personal branding, self-branding, self-positioning and all individual branding by whatever
name are really about positioning yourself and your career. You can benefit by using positioning
strategy to advance your own career. In a world that is fiercely competitive, whether you
develop your own personal brand or retain the services of a professional brand manager, you
need to have a strategic plan to manage your personal brand.
Defending your reputation is a must in a connected world. We defend your reputation and
proactively manage your online reputation.
Here are the major areas you will need to include in your strategic plan, and we are excited about
the possibility of assisting you if you want a professional team to build and manage your online
reputation.
2. Facebook in the SocialSphere
In April 2008 FaceBook hit a huge milestone: they officially
caught up to MySpace in terms of unique monthly worldwide
visitors! This means you need to have a presence here, but do
you have time to regularly post updates, respond to requests,
produce a fan page, make a business connection? If you've
previously had a MySpace, do you keep it or delete it? Can you
manage both?
FaceBook is one of the most effective ways to connect with
people on the internet IF you know what you're doing. Sadly,
most marketers will hop on FaceBook and shoot themselves in
the foot before they even get started! If you make just one of
these critical mistakes you will not be able to leverage
FaceBook to build your business.
Our team has the experience, skills and tools to DOMINATE
on FaceBook. The hidden tactics we use as part of your overall
Brand Strategy alone are worth $1000's of dollars in PROFIT
for your business.
Twitter in the SocialSphere
Twitter has been one of the fastest growing social networking
websites in recent years. What this means is that Twitter's an
absolute goldmine for educated online business owners &
network marketers!
Our Twitter experts know exactly how to create, manage and
promote your Brand using Twitter. Our Twitter team leverages
a handful of cutting-edge marketing tools to generate leads
using this amazing new social marketing community!
If you aren't familiar with Twitter, don't know how to create a
tweet, what it means to be followed or be a follower, or how to
retweet...don't worry, we'll take care of all the details for you.
Your kids will be amazed that you've got this handled.
3. Video Marketing in the SocialSphere
Video marketing is one of the fastest ways to get indexed on
organic search engines, which is 100% FREE TRAFFIC!
However, 90% of internet marketers think that since YouTube
is the biggest video hosting site on the internet, that it's the
ONLY site. BIG MISTAKE.
Yes, YouTube is definitely the largest video hosting site on the
internet, but you're leaving THOUSANDS of dollars on the
table if you're not implementing strategies that put your videos
on 40+ different video hosting sites, social bookmarking sites,
podcasts, blogsites, etc. with the click of a button. Our team
achieves 9 out of the top 10 Google positions for certain
keywords in a 48 hour period. THIS IS KILLER!
We'll also work with you to develop your own Branded Video,
what to say in a video, how to say it, and how to position
yourself so that your videos convert even if you've never been
in front of a camera before... ;)
Blogging in the SocialSphere
Your blog is your central nerve center. A professional looking
blog can boost your Brand and improve your business profits
100-fold IF you know how to drive serious traffic to it. That's
where we come in...
The blogging experts on our team are some of the most
advanced bloggers on the internet. Do you want to personally
spend the time to learn how to use just the top 6 blogging
websites? Each one is different and each one has unique
technology aspects which you can certainly learn. As our client
we will set-up your very own wordpress blog and two other
blog sites. Then we will work to turn your blog into a lethal
weapon that can generate new leads on a daily on complete
autopilot.
In order to do what we do, each site must install specific
wordpress widgets & plug-ins, tricks & tools, but our team has
got you covered and will take care of all the technical details.
4. Web 2.0 in the SocialSphere
Our Team includes MASTERS of every single form of Web2.0
marketing, which is basically any marketing platform where
users can interact with one another and share information. It's
not just FaceBook, Twitter, YouTube, and MySpace... Far from
it.
Some of the most profitable Web2.0 sites include things like
Hubpages, Squidoo, and LinkedIn along with countless others.
Our team is going to implement for you all the leading edge
Web 2.0 technologies to leverage ALL FORMS of WEB2.0
marketing so that we can assist you to generate an endless
amount of laser-targeted leads to your business... FOR
FREE!
The rapidly-rising popularity of social networks have changed
the rules of customer interaction. Using Web 2.0 social
networks effectively requires some basic knowledge and a
framework that will keep things running smoothly. That is the
value added aspect of our Brand Management service.
Keyword Research in the SocialSphere
Our team is also going to walk you through exactly how we've
been able to choose keywords and scientifically know before
we even start marketing whether or not that keyword is
going to MAKE MONEY. Can you say POWERFUL? We
will guide you through a Keyword Validation study which is a
very productive exercise and will give us the basic information
around which the balance of your Brand Management program
will be implemented.
It is generally accepted in the SEO industry that trying to rank a
homepage for anywhere near 100 keywords is unrealistic, so
including that many keywords can actually be a negative. We
recommend a strategy to break up the keywords across your
homepage and other subpages across your website and social
sites which are all focused on increments of other keywords.
5. Articles and Press Releases in the
SocialSphere
Using effectively written Press Releases and industry-specific
articles positioning our clients as subject matter experts is one
of the most overlooked marketing strategies on the Internet. To
prove this for yourself, just Google ANY keyword... there's a
90% chance that at least one of the top 10 positions on Google
is an article or press release!
However, most internet marketers don't dig deep into article
marketing as a serious lead generation source. We extensively
use our network of hundreds of distribution outlets for rapid
and effective publication of articles and press releases which
get immediate distribution across this network. We have spent
years compiling, managing, updating and maintaining our list
of the most effective distribution outlets and we make all of
that work and research available for the benefit of our clients.
This means big results for you! As a member of our elite client
team you will be the beneficiary of some of the most advanced
article marketing strategies that will put you on the first page
of Google FAST.
MySpace in the SocialSphere
In 2006 MySpace hit the 100,000,000 account status... it is now
2010... you do the math. MySpace can be just as powerful as
FaceBook if you learn some of the tips and tricks our team
knows how to implement for you.
MySpace was the marketing platform that some of the biggest
internet superstars on our team started with just a few years
ago. Imagine all of the knowledge you could learn from self-
made millionaires about MySpace who initially got their big
push from leveraging MySpace...
Open the flood gates to an endless amount of traffic!
6. List Builders in the SocialSphere
Leveraging list builders is hands-down the simplest way to
generate your very first lead online.
Our professional copywriting team produces PROVEN letters
for our clients which we can start using for your benefit
TODAY. Although other internet marketers will tell you to
simply copy, paste, insert a link for your website, and then
shoot it out to some list builders, an effective use of List
Builders is more sophisticated than this. Our solution is much
more customized than a copy & paste solution, and our
customized approach for you can generate leads with this
strategy TODAY. As with anything worth doing, if it were
easy...everyone would be doing it.
If you don't even know what list builders are then quit reading
this webpage, scroll to the bottom, and join our elite client team
today... It's time to get you into our fold!
Ezines in the SocialSphere
Ezines are online newsletters, and they can be EXTREMELY
EFFECTIVE for branding your business. However, you can't
just throw up a solo ad in a newsletter and hope that it makes
you money.
We're going to take your content and leverage ezines the right
way, how to find the money-makers before you even spend a
dime, and give you the EXACT ads we recommend you let us
post on your behalf so that YOU get as much traffic as possible.
7. Classified Ads & Forums in the
SocialSphere
There are literally THOUSANDS of online forums and online
newspapers / classifieds that get a good amount of traffic. With
online classifieds you can get the benefit of our team's proven
3-line advertisements, which will entice the reader to click on
your ad and learn more. With online forums you can engage in
conversations with other users who are interested in the same
topics that you're interested in.
Our team has uncovered a few key elements to both Classified
ads and Forum Marketing so that we can make them both
PROFITABLE for your benefit. Get ready for completely
FREE leads ALL DAY LONG!
Prospecting & Closing in the
SocialSphere
This is the #1 SINGLE MOST IMPORTANT SKILL FOR A
SUCCESSFUL BRAND MARKETER. It doesn't matter if you
can generate 100+ leads per day online if you can't close a deal,
right?
This is also the #1 reason why online network marketers will
fail in this industry, period! They simply were never taught
how to ask for the sale and close their prospects the right way.
Luckily our team is stacked with master prospectors and the
best closers in the game, which means you're going to not only
have the benefit of our Brand Management, but you will learn
the most effective closing skills in the industry, become a
recruiting machine, and CLOSE DEALS AT WILL!
Contact Information:
Lead Brand Manager
WorldClass Brand Management
1155 Camino del Mar, Suite 521
Del Mar, California 92014
http://www.WorldClass.com
(+01) 760.445.3315
(e) Brand@WorldClass.com