THIS ASSIGNMENT IS ON QUALITY AWARDS- THIS COVERS - Meaning of Quality Meaning of Quality Awards Types of Quality Awards Quality Parameters CASE STUDY - Ceat Tyres Lava International Limited Tata Power Solar Conclusion Bibliography

1. 1
A
Project Report on
“QUALITY AWARDS”
PROJECT MANAGEMENT
(SML-502)
Submitted By:-
Yamini Kahaliya (K13341)
Akshat Kishore (13816)
Rakshit Jain (K13327)
Nishtha Shaktawat (K13566)
BBA Honors
5th semester (3rd year)
Submitted to:
Dr. Subodh Nalwaya
Associate Professor
School of Commerce &
Management

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ACKNOWLEDGEMENT
We wouldlike to express our special thanks of gratitude to our teacher (Dr. Subodh Nalwaya) who
gave us the golden opportunity to do this wonderful project on the topic (Quality Awards), which
also helped us in doing a lot of Research and we came to know about so many new things we are
really thankful to them.
Secondlywe wouldalsoliketothankour friendswhohelpedus a lot in finalizing this project within
the limited time frame.

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CONTENT
CONTENT NAME PAGE NO.
Meaning of Quality
4
Meaning of Quality Awards
5
Types of Quality Awards
6 - 7
Quality Parameters
8 - 9
CASE STUDY -
Ceat Tyres
10 - 11
Lava International Limited
12 – 13
Tata Power Solar
14 - 15
Conclusion
16
Bibliography
17

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MEANING OF QUALITY
 Quality refers to grade of service, product, reliability, safety, consistency and consumer's
perception.
 The notion of quality often includes a comparison between products. Product A is better
than B and therefore has a higher quality.
 Quality means “Degree of Excellence”.
 According to British Standard BS 7850, quality is defined as “Quality is concerned with
meeting the wants and need of customers”
 Deming (1986) defines “Quality is a predictable degree of uniformity and dependability,
at low cost and suited to the market”.
 According to ISO 8402, quality is “the totality of features and characteristics of a product
or service that bear on its ability to satisfy stated or implied needs”.

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MEANING OF QUALITY AWARDS
A national quality award is typically part of a larger effort by a government to make its
country's businesses more competitive in the world economy. The awarding institutions are
generally either government departments or ministries or not-for-profit organizations with
government ties. In many countries, however, the awarding institutions are consortia of
businesses. Candidate companies compete in award-specific assessments of business quality
and excellence criteria. The assessments are annual and firms who wish to be considered for
the awards file applications with the organization that conducts the competition in their home
country.
A prize to recognize excellence in organizations for their performance; generally given by
government of nonprofit organizations after assessing their quality systems.

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TYPES OF QUALITY AWARD
 Rajiv Gandhi National Quality Award –
The Rajiv Gandhi National Quality Award is the
national quality award given by the Bureau of Indian
Standards to Indian organizations that show excellence
in their performance. It is named after Rajiv Gandhi, the
former Prime Minister of India, and was introduced in
1991 after his death. The award aims to promote quality
services to the consumers and to give special
recognition to organizations that contribute significantly
towards the quality movement of India.
 The Golden Peacock National Quality Award –
Golden Peacock National Quality Award Scheme was instituted by the Institute Of
Directors in February 1991 to encourage Total Quality improvements in both
manufacturing as well as service organizations
in India. Golden Peacock National Quality
Award stimulates and helps organizations to
rapidly accelerate the pace of customer-oriented
improvement process. It is a powerful self-
assessment process and a way to build an
organizations’ brand equity on quality. The
preparation for the award helps to inspire and
align the entire work force and management
functions. The knowledge gained by the
organization in describing and self-assessing its operations lead to improved
organizational performance.

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 IMC Ramakrishna Bajaj National Quality Award –
Among several initiatives of the IMC Chamber of Commerce & Industry, a
significant one was the setting up of Quality Improvement & Technology
Committee in 1993 and the Quality Cell. This Expert Committee chaired by
Mr. Niraj Bajaj instituted the IMC Ramakrishna Bajaj National Quality
Award (IMC RBNQA) Trust to administer the Award with a purpose of
spreading awareness for quality and fostering competitiveness in Indian
Industry.
 Malcolm Baldrige National Quality Award (MBNQA) –
The Malcolm Baldrige National Quality Award (MBNQA) is presented annually by the
President of the United States to organizations that demonstrate quality
and performance excellence. Three awards may be given annually in each
of six categories:
a. Manufacturing
b. Service company
c. Small business
d. Education
e. Health-care
f. Nonprofit
 The Deming Prize-
The Deming Prize is one of the highest awards on TQM (Total Quality Management) in the
world that recognizes both individuals for their contributions to the field of Total Quality
Management (TQM) and businesses that have successfully
implemented TQM. It was established in 1951 to honor W.
Edwards Deming who contributed greatly to Japan’s proliferation of
statistical quality control after World War II.

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QUALITY PARAMETERS/DIMENSIONS
Quality Dimensions for manufacturing –
There are eight such dimensions of quality. These are:
1. Performance:
It involves the various operating characteristics of the product. For a television set, for
example, these characteristics will be the quality of the picture, sound and longevity
of the picture tube.
2. Features:
These are characteristics that are supplemental to the basic operating characteristics.
In an automobile, for example, a stereo CD player would be an additional feature.
3. Reliability:
Reliability of a product is the degree of dependability and trustworthiness of the
benefit of the product for a long period of time.
It addresses the probability that the product will work without interruption or breaking
down.
4. Conformance:
It is the degree to which the product conforms to pre- established specifications. All
quality products are expected to precisely meet the set standards.
5. Durability:
It measures the length of time that a product performs before a replacement becomes
necessary. The durability of home appliances such as a washing machine can range
from 10 to 15 years.

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6. Serviceability:
Serviceability refers to the promptness, courtesy, proficiency and ease in repair
when the product breaks down and is sent for repairs.
7. Aesthetics:
Aesthetic aspect of a product is comparatively subjective in nature and refers to its
impact on the human senses such as how it looks, feels, sounds, tastes and so on,
depending upon the type of product. Automobile companies make sure that in
addition to functional quality, the automobiles are also artistically attractive.
8. Perceived quality:
An equally important dimension of quality is the perception of the quality of the
product in the mind of the consumer. Honda cars, Sony Walkman and Rolex
watches are perceived to be high quality items by the consumers.
Quality Dimensions for services –
 Tangibles-
Appearance of physical facilities, equipment, personnel, and communication materials
 Reliability-
Ability to perform the promised service dependably and accurately
 Responsiveness-
Willingness to help customers and provide prompt service
 Assurance-
Knowledge and courtesy of employees and their ability to convey trust and confidence
 Empathy-
Caring, individualized attention the firm provides its customers

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PROFILE OF CEAT LTD
Name Cavi Elettrici e Affini Torino Ltd.
Type Public
Industry Tyres & tubes
Founded 1924
Founders Virginio Bruni Tedeschi
Headquarters Worli, Mumbai, India
Key people Harsh Goenka (Chairman)
Satyanarayan Gagrani (MD)
Website www.ceat.in.

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QUALITY AWARD WON BY CEAT TYRES
CEAT bags the prestigious Deming Prize
First Tyre Company in the world outside Japan to achieve gold standard in TQM
CEAT Limited, a leading Indian tyre manufacturer has been conferred the prestigious
Deming Prize. The Deming Prize, founded in Japan, is one of the oldest and most prestigious
Quality awards in the world. With this recognition, CEAT became the first tyre company in
the world, outside of Japan, to have the honour of receiving this award. The Deming Prize
recognizes companies that achieve business transformation by implementing Total Quality
Management (TQM).
The felicitation ceremony to receive the award will take place in Tokyo on Wednesday, 8th
November 2017.
CEAT Ltd had also recently been ranked first in India for OE Tyre Customer Satisfaction, by
the J.D. Power 2017 India Original Equipment Tyre Customer Satisfaction Index (TCSI)
study released on 28th March 2017.
Commenting on the achievement, Mr. Anant Goenka, Managing Director, CEAT Limited,
said: “We are delighted and honored to receive the Deming prize. It's a significant milestone
and testimony in our journey of quality and customer-centricity. All activities and processes
are geared towards enhancing customer satisfaction and we are working hard to enhance
these processes. Quality is also about living our purpose which is 'Making Mobility Safer and
Smarter Everyday'. The journey continues, every day.”
The Deming Prize was established in 1951 by Japanese Union of Scientists and Engineers
(JUSE) to honor W Edwards Deming, who contributed greatly to Japan's proliferation of
statistical quality control after World War II.

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PROFILE OF LAVA INTENATIONAL LTD.
Name Lava International Limited
Type Private
Industry Smartphones, Feature phones
Founded 2009
Founders Hari Om Rai, Sunil Bhalla, Shailendra Nath
Rai, Vishal Sehgal
Headquarters Noida, India
Area served India, Thailand, Nepal, Bangladesh, Sri
Lanka, Indonesia, Mexico, Middle East,
Pakistan, Egypt, Russia
Products Mobile, Laptops, Smartphones, Tablet
computers, 3G, data-card, Mobile
telephony, Software
Website www.lavamobiles.com

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QUALITY AWARD WON BY LAVA INTERNATIONAL LTD.
Lava International Limited has won the ‘Golden Peacock Innovative Product/Service Award
2018’ for the most effective on-ground execution of its ‘Money Back Challenge’. Lava had
introduced its 'Lava Money Back Challenge' back in October 2017 under which, customers
who bought any Lava phone, experienced the product for 30 days and in case they did not
like the product for any reason; returned the phone within 30 days from the date of purchase
and got their money back. Lava executed this program from October 2017 until February
2018. As per Lava, the highlight of the challenge was on-the-spot refund for their returned
handsets.
The Golden Peacock Awards, instituted by the Institute of Directors, India in 1991, are
regarded as a benchmark of Corporate Excellence. Sheikh Nahyan bin Mubarak Al Nahyan,
Hon'ble Cabinet Member & Minister of Tolerance, Govt. of UAE and Lt. Gen. J. S.
Ahluwalia, PVSM (Retd.), President, Institute Of Directors, India in Dubai presented the
award to Sourabh Raghuvanshi, Head – Customer Service Delivery, Lava International at the
‘Golden Peacock Awards Ceremony’ in Dubai. The Award was presented in the presence of
business leaders who had gathered for the 28th World Congress on Leadership for Business
Excellence & Innovation.

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PROFILE OF TATA POWER SOLAR LTD.
Name Tata Power Solar Systems Limited
Formerly Tata BP Solar India Limited
Industry Solar power
Founded 1989; 29 years ago
Founders
 Tata Power
 BP Solar
Headquarters Shatabdi Bhavan, Sector 4, Noida, Uttar
Pradesh, India
Area served Worldwide
Parent Tata Group
Website www.tatapowersolar.com

15. 15
QUALITY AWARD WON BY TATA POWER SOLAR
Tata Power Solar, India’s largest integrated solar company bags the coveted IMC
Ramkrishna Bajaj National Quality Award NQA award 2017 for achieving business
excellence in the manufacturing category. It is the first ever solar company to win the award
that is akin to Malcolm Baldrige award criteria of USA. The award was handed over in the
glittering ceremony held at IMC Building, Church gate, Mumbai in the presence of
dignitaries from across the industries with Dr. K Radhakrishnan, Former Chairman ISRO as
the Chief Guest.
Tata Power Solar was adjudged winner on the basis of rigorous assessment on the various
parameters of management like Leadership, Strategy, Quality, Customer, People,
Technology, Operations, Processes and Business results. The evaluation process involved
multi-level engagement with experts and senior examiners from various industries. Tata
Power Solar was selected as the winner by an independent jury consisting of Dr. Anil
Kakodkar, Mr. Keki Mistry, Dr. Ranjan Saxena and Dr. Gustad D Daver.
Speaking on the occasion, Mr. Ashish Khanna, MD and CEO of Tata Power Solar says, “We
have been in the solar business from last 28 years and have the reputation of providing the
best quality products and services to our customers globally. This is the first time that we
have participated in this prestigious national assessment and it is heartening to see that after
the due evaluation and validation process, RBNQA has selected us as a national winner. This
reinforces the trust of our customers and epitomize a core Tata Group’s value of striving for
excellence in standards of our work and in quality of our products and services.”

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CONCLUSION
 We learn about the term quality
 We learn about the quality award
 We came to know about the tyres of quality award
 Understand the parameters of quality awards
 Got insight how Ceat tyres, lava & Tata power solar achieved these quality awards.

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BIBLIOGRAPHY
 www.slieshare.com
 www.nationalqualityawards.com
 www.wikipedia.com
 www.ceat.in
 www.tatapowersolar.com
 www.lavamobiles.com