GulAhmed Textile Mills produces textiles and is committed to product safety, ethics, and social responsibility. It aims to be environmentally friendly and has received several certifications for its practices. The company operates mills in Karachi and produces yarn, fabrics, and finished goods for homes, hospitals, and clothing. It focuses on quality, diversity of products, and using technology and skilled workers to achieve its goals of leadership and sustainability. Risks include economic challenges, while strengths include its brand recognition and market share.

1. GulAhmed Textile Mills Ltd.
Highlighting the Information regarding Product Based Safety
Analysis, Ethical and Moral Principles obeyed by the Industry
and its Pros and Cons.
Presented by:
Sana Asad (2013-T.E.-090)
Yusra Kaleem (2013.T.E.-058)

2. INTRODUCTION:
• The Gul Ahmed Group began trading in textiles in the early 20th
century.
• In 1953, the group decided to enter the field of manufacturing under the
name Gul Ahmed Textile Mills Limited, and was incorporated as a
privately limited company.
• The mill is presently composite on 8 units in Karachi with an installed
capacity of approximately 130,296 spindles, 223 wide width air jet looms,
and a state of the art wet processing and finishing unit.
• In recognition of Gul Ahmed commitment towards the safety of their
processes and products, Gul Ahmed textiles have been awarded Oeko-
tex Certification.
• In 1972, it was listed on the Karachi Stock Exchange.

4. COMPANY MOTIVES:
VALUES:
Integrity Passion Creativity Teamwork. In achieving its vision and fulfilling its mission,
the Company shall operate on the following core values
Integrity
Passion
Creativity
Teamwork
MISSION:
To deliver value to the partners through innovative technology and teamwork. Fulfilling
social and environmental responsibilities.
VISION:
To consistently provide excellent customer care
To ensure that all customers feel they are being treated with politeness and respect
To provide and develop services that respond to our customers' needs and wishes
To place customer care at the heart of our work
To improve the range of products we provide to customers ensuring that it delivers
efficiency and value for money.
To make sure our staff is enriched with product knowledge, courtesy and politeness.
To make sure our staff have a positive attitude and the desire to continually improve

5. Gul Ahmed has a vision of becoming a green company that is environmentally
friendly and socially responsible. In its efforts towards sustaining the
environment for the generations to come, Gul Ahmed is committed towards
adopting the best practices necessary to ensure a greener society. Some of the
key projects undertaken as part of the scheme are:

6. Liquid Effluent

Effluent Treatment Plant Installed in May 2007

Treated 1 million gallons per day of waste water within NEQS limits

On-going projects to recycle waste water
Gaseous Emissions

Cycle gas turbine, installed in December 2006, generates 10 MW electricity

Exhaust flue gases fed to HRSG to generate steam, installed in May 2007

First combined cycle power plant in textile industry

Reduced heat content of flue gases going into the atmosphere
Solid Waste

Mills generate non-hazardous waste only

7. As part of the community development program, some of the initiatives
that have been undertaken, in collaboration with regional companies, are
as follows:
 Development of roads
 Installation of street lights
 Establishment of police check posts
 Renovation of footpaths
 Construction of prayer areas
 Installation of drinking water taps
 Development of sewerage and drainage systems

8. Gul Ahmed is involved in various awareness programs and training drills:
• Health awareness programs
• Awareness sessions on HIV/AIDS
• Employee vaccinations against Hepatitis B
• Fire fighting
• First aid
• Work place hazards
• MSDS (Material Specification Data Sheets of Chemicals)

9. Gul Ahmed hires people purely on the basis of merit and is
committed to providing equal access to employment to all people,
regardless of race, religion, gender, nationality, or disability. Gul
Ahmed respects people and believes that the success of its business is
created by good people working together in a team environment.
Some of the key steps taken to promote the equal opportunity mission
are:
 Empowerment of women that now sees more than 1,000 women
employed at various positions
 Hiring of people with disabilities through NGOs
 Facilitation for overseas candidates for internships who are
willing to contribute towards maintaining a multicultural
environment

10. WORKING PROCEDURE:
1. Spinning
2. Weaving
3. Yarn Dyeing
4. Processing
5. Design
6. Stitching
7. Quality Control

11.  Yarn
 Fabrics
 Made-ups
Products
1. Home Textiles
Sheets and Pillowcases
Comforters
Quilt/Duvet covers
Bed-in-a-Bag
Decorative pillows
Curtains
Upholstery fabrics
2. Institutional Textiles
Patient Gowns
Scrub Suits
Lab Coats
Chef Coats
Hospital Sheets
Work Wear
Doctors and Nurses Uniforms
High Visibility Uniforms
3. Apparel
Pyjama Suits
Boxer Shorts
Bermuda Shorts
Casual Shirts
Children’s Pyjama Suits
Children’s Sleeping Bags
PRODUCTS MANUFACTURED

12. Strategies to achieve Goals:
 Lead textile industry
 Manufacture prime quality products
 Create new opportunities for business growth and diversification
 Be an environment-friendly and socially responsible Company
 Maintain operational, technological and managerial excellence
 Investing in state-of-the-art machinery to ensure quality
 Investing in technology to fulfill the manufacturing requirements of the
diversified portfolio
 Implementation of the Enterprise Resource Planning software to integrate
all the operations of the Company
 Strong quality management system to ensure that products not only meet
the customers’ requirements but are also
 safe for use both by adults and children
 Outsourcing
 Retaining and hiring competent and experienced staff/workers at
competitive remuneration and benefits

13.  Paying benefits to the employees competitive to the labor market,
considering the welfare of employees as well
 Nurturing of creative talent and skills in relevant human resource who
can visualize and create new fashion trends
 Ensure that the workforce is fully aware of the safety measures which
they have to take while performing daily
 assigned jobs and/or in case of any emergency
 Encouraging the employment of females and special persons
 Zero tolerance against child labor
 Effective marketing to secure highest growth rates in terms of sales and
earnings per share
 Diversification of products is the core strategy. Depending on the latest
fashion trends the Company must be able to
 fulfill the requirements of different customers
 Retain and develop a green environment
 Maximum possible recycling of waste
 Save energy, water and ensure minimum possible carbon emissions
 Employee stock option scheme

14. Risk Management

15. BUSINESS CONDUCT AND ETHICS CODE
1. Ethical decision making
General guidelines may include using good judgment and avoiding even the
appearance of improper behavior.
2. Compliance with laws, policies and procedures
No expenditure of funds or cause to be taken any action known or believed to be in
violation of any law, regulation or corporate policy.
3. Integrity and respect for others
Highest principles of integrity, truthfulness, objectivity and honor should be
conducted.
4. Confidentiality
Company’s trade secrets, proprietary information, or any other confidential
information shall not be disclosed.
5. Avoiding conflict of interest
Business decisions should be made free from any conflict of interest.
6. Insider trading
It is illegal to purchase or sell securities of the Company.
7. Company records and internal controls
Company’s books and records must be prepared accurately and honestly,
maintaining the financial statements as required by the local laws to ensure
transparency of information on the Company’s financial performance.
8. Dealing with various stakeholders
Company must follow policies and procedures which are consistent with the Code.

16. PROS AND CONS OF THE INDUSTRY:
Pros
CEO support youngsters.
Good exposure, bigger platform and
complete freedom in exploring new ways to
make operations better.
Latest technology, it has better
Huge name in the textile sector
Recognised brands internationally
Market Leader with almost 70% market
share in the Lawn business
Largest set-up of company owned retail
outlets Known as Ideas by GulAhmed
Extra-Curricular activities, Training &
Workshops
Cons
Seth-company therefore rules &
regulations of multinational corporations
don't apply
Minimum medical coverage.
No work diversity.
Very centralized decision making
No proper HR department or policies
Low wages
Uneducated management
Very slow growth prospects
Long Hours, Saturday On, No leave
encashment

17.  Oeko-Tex Standard 100
02 January 2016
Oeko-Tex Certification
 Organic Content Standard (OCS)
01 January 2016
Institute of Market-ecology (CU) Certification
 ISO 9001:2008 – Certification on Quality Management Systems
20 January 2017
International Organization for Standardization
 Global Organic Textile Standard (GOTS)
04 January 2016
Institute of Market-ecology (CU) Certification
 SA 8000:2008 – Certification on Social Responsibility
30 January 2016
Social Accountability Accreditation

18. SWOT ANALYSIS

19. CONCLUSION:
Serious internal issues such as the hike in electricity tariff, the increase in interest rate,
energy crisis, devaluation of Pakistani rupee, increasing cost of inputs, political
instability, removal of subsidy & internal dispute also effected Pakistan’s textile
industry very badly. The high cost of production resulting from an instant rise in the
energy costs has been the primary cause of concern for the industry. Depreciation of
Pakistani rupee during last year which has significantly raised the cost of imported
inputs. Furthermore, double digit inflation and high cost of financing has seriously
affected the growth in the textile industry.
The organization should also start developing new process and
technological break through for the betterment of the country textile industry and
should provide a plate form for this purpose to the experts and the students as
because the future of the country textile industry is very tough and competitive to
survive.