​Aceasta este prezentarea pe care Catalin Tenita a sustinut-o in cadrul celei de-a 2-a editie a evenimentului internaţional B2B dedicat pietei DIY – Buyer Point International

1. Clicks/Likes for bricks
Bricoretail-ul in spatiul online .ro

4. Sumar
• Overview Retail Brico
• Overview Retail Mobilier
• Profil FB – Dedeman
• Profil FB - Ikea
• Dar de ce?

5. BRICORETAIL
Market overview – octombrie 2015 – septembrie 2016

6. Bricoretail – Volum mentiuni

7. Bricoretail – Sentiment

8. Bricoretail – Share of voice companii

9. Bricoretail – Evolutie cronologica

10. Bricoretail – Key persons

11. Bricoretail – Top stiri

12. RETAIL MOBILA
Market overview – octombrie 2015 – septembrie 2016

13. Retail Mobila – Volum mentiuni

14. Retail Mobila – Sentiment

15. Retail Mobila – Share of voice companii

16. Retail mobila – Evolutie cronologica

17. Retail mobila – Top stiri

18. Zelist Industries
Cont de test BRICO + Mobilier
www.zelist.ro/industries
User: bricoretail@zelist.ro
Password: bricoretail

19. Profilare Facebook: Dedeman
http://www.zelist.ro/fb/interests/brand/dedeman

20. Dedeman – Varsta

21. Dedeman – Sex

22. Dedeman – Educatie

23. Dedeman – Statut Marital

24. Dedeman – Afinitati de brand puternice

25. Dedeman – Afinitati de brand slabe

26. Dedeman – Afinitate surse de
informare

27. Dedeman – Afinitate vedete TV

28. Profilare Facebook: IKEA
http://www.zelist.ro/fb/interests/brand/ikea

29. Social media
=
Cea mai bun panel de
inspiratie/insighturi/research care poate exista
(ieftina, in timp real, pe cifre mari)

30. Multumesc! :)
Catalin Tenita - Zelist/Treeworks
catalin@tree.ro
support@zelist.ro