Assembled by ZoomSafer, this presentation lays out why distracted driving is a serious problem for employers - and what companies can do to reduce their distracted driving risk.

1. Distracted Driving On-The-Job:31 Important Statistics, Facts & Ideas

2. Presented by ZoomSafer, this eBook explains: Why distracted driving is a serious problem How it creates risk and liability for companies What companies can do to reduce that risk Go here to download and share the full presentation.

3. Part I: The Distracted Driving Problem

4. Part I: THE PROBLEM Crashes involving distracted driving killed approximately 16,000 people between 2001 and 2007. Source: University of North Texas Health Science Center

5. Part I: THE PROBLEM 142% The percent by which fatal crashes involving driver distraction increased between 2005 and 2008. Source: University of Michigan Transportation Research Institute

6. Part I: THE PROBLEM 30 states, the District of Columbia and Guam have bans on texting while driving. Source: GHSA Image Credit: IIHS

7. Part I: THE PROBLEM In 2009, over 400,000 people were injured in crashes involving distracted driving… Source: NHTSA

8. Part I: THE PROBLEM …and more than 5,000 people were killed. Source: NHTSA

9. Part I: THE PROBLEM Cell phone usage while driving contributed to 5% of those injuries and 18% of those deaths. Source: NHTSA

10. Part I: THE PROBLEM “A central tenet of cognitive neuroscience is that you cannot do two attention-demanding activities at the same time without impairments to one or both tasks.” Source: CarTalk

11. Part II: The Distracted Driving Risk

12. Part II: THE RISK 47% of American adults who text admit to texting while behind the wheel. Source: Pew Internet & American Life Project

13. Part II: THE RISK The crash risk caused by cell phone use while driving has been shown to be equal to the risk caused by driving while legally intoxicated. Image credit: Wetape Source: University of Utah

14. Part II: THE RISK Driver distraction from mobile phone use causes over 28% of ALL automobile crashes– more than 1.6 million crashes a year. Image credit: Thoursie Source: National Safety Council

15. Part II: THE RISK Employees’ on-the-job and off-the-job crashes between 1998 and 2000 cost employers $60 billion annually. Source: NHTSA

16. Part II: THE RISK Motor vehicle crashes are a leading cause of fatalities in the workplace. Source: Bureau of Labor Statistics Image credit: chidsey

17. Part II: THE RISK 18% of workers are required by employers to be accessible beyond office hours via mobile device. Source: CareerBuilder.com Image credit: bizior

18. Part II: THE RISK CMV operators increase their risk of a crash or near-crash 3.51 times when they dial cell phones and 3.74 times when they reach for a cell phone. Source: VTTI

19. Part II: THE RISK Commercial vehicles were involved in almost half of all fatal crashes in 2009. Source:NHTSA

20. Part II: THE RISK 23.2 times The amount crash risk increases when heavy truckers text behind the wheel. Source: VTTI Image credit: hisks

21. Part II: THE RISK Over half (54%) of employees say they check their smartphones while they’re driving. Source: CareerBuilder.com

22. Part II: THE RISK Employers pay $24,500 for each on-the-job crash… Source: NHTSA

23. Part II: THE RISK …over $128,000 if the crash involves an injury… Source: NHTSA

24. Part II: THE RISK …and more than $3.8 million for each crash that involves a fatality. Source: NHTSA

25. Part II: THE RISK Employers Held Liable for Distracted Driving Crashes: Source: Distracted Driving: Understanding Your Business Risk and Liability - http://bit.ly/eSkbrh

26. Part II: THE RISK “Every time a commercial truck or bus driver takes his or her eyes off the road to use a cell phone, even for a few seconds, the driver places everyone around them at risk.” Source: Department of Transportation

27. Part III: Distracted Driving Prevention

28. Part III: PREVENTION IMPLEMENT policies governing how employees use their mobile phones while driving.

29. Part III: PREVENTION “Having employers tell employees that it's okay to turn the [mobile phone] off and focus on their driving is at least as valuable as passing laws that are tough to enforce.” Source: The Washington Post

30. Part III: PREVENTION 3,067 U.S. companies currently have a cell phone use policy in place. Source: Network of Employers for Traffic Safety

31. Part III: PREVENTION Don’t stop at a paper policy. ENFORCE your cell phone use policy with technology to safeguard your employees…

32. Part III: PREVENTION …and to protect your bottom line from crash expenses and liability claims.

33. Part III: PREVENTION “OSHA’s message to all companies whose employees drive on the job is straightforward: It is your responsibility and legal obligation to have a clear, unequivocal and enforced policy against texting while driving.” Source: Department of Labor Image credit: svilen001

34. Part III: PREVENTION “The combination of a strong mobile device policy and strict consequences can result in lower crash rates… Enforcement is key.” Source: Network of Employers for Traffic Safety

35. Part III: PREVENTION But it’s not easy – companies need the right tools for managing policies to reduce risk.

36. Part III: PREVENTION “[An] effective and practical cell phone usage policy requires…technology to measure and enforce compliance.” Source: How to Create and Enforce Policies to Reduce Corporate Risk – http://bit.ly/gQ75Im

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