2. Semiotics
The study of signs
it helps us to understand signs because studies
look into how humans synthesize physical stimuli
into words and other abstract concepts.
These concepts may include:
language,
art,
visual culture,
music and
other forms of human communication.
4. Roland Barthes “The Death of the Author”, 1972
“Writing is the destruction of every voice”
Hakim Bey, The Temporary Autonomous Zone,
1991; Pirate Utopias
Autonomy
Chere Blair, “Panic and Plagiarism: Authorship
and Academic Dishonesty in a Remix Culture”
Authorship/Authoritative Power
Roland Barthes, “Myth Today,” in Mythologies,
1972
signifier+signified=SIGN=SIGNIFIED
5. The Death of the Author
“Writing is the destruction of every voice”
Original culture is centered around the author‟s
Eg. Van Gogh: genius vs madness
Author is the past
Book | Author
The birth of the reader must be at the cost of the
death of the author
6. Pirate Utopias
“Gone to Croatan”,
“… a feeling of yearning for its formless form which
took the symbol of the "Indian" for its focus:
"Man" in the state of nature, uncorrupted by
"government."”
“Will Power as disappearance”
Negative gestures
The disappearance of the artist IS "the suppression
and realization of art"
“The artist is not a special sort of person, but every
person is a special sort of artist."
7. Panic and Plagiarism
Plagiarism vs Reinterpretation
“Second, once the original text has been
“manipulated” and “transformed,” it is
questionable whether or not it ceases to be that
original text at all.”
A writer‟s authoritative power no longer lies with
originality
8. Myth Today
“Myths are not defined by the object of its
message, but by the way in which it utters this
message: there are formal limits to myth, there
are no 'substantial' ones.” Barthes considers
myths transforming meaning into form as
“language robbery”
A language that never dies
Myths cannot exist without linguistic signs
represented through human history
