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Crea%ng    
Co-­‐crea%ve  
Communi%es
1988
FIRST STARTUP.
!
2003
INVENTION OF MOBILE APP.
!
2009
REVOLUTIONIZATION OF LEARNING.
2012 SCIENCE PROVES ME:
!
“..AVERAGE LEARNING GAIN 46%
LARGER THAN THE CONTROL GROUP.”
!
“..STUDENTS FROM BOTH SCHOOLS
SHOWED AN AVERAGE IMPROVEMENT
OF 12% COMPARED TO TESTS IN 2010.”
20 - 30 years
Acceleration phase
Predevelopment phase
20 – 30 years
TippingPoint
Old paradigm
Old economy
Old companies
energy
Time
We are here
Consolidation
transport
water
building
agriculture
New paradigm
New economy
New companies
TRANSFORMATION AGE!

The era of the coal-and oil-based economies is coming
to an end and we are entering a new era. In this process
60% of today’s companies will vanish.

[The originator of the data on this slide is Prof.dr.ir. Jan Rotmans - one of the world’s leading researchers of systemic innovation and transformative change.]
Image: Jan Rotmans
RESULT: LESS [OLD] JOBS!

60% of today’s companies ceasing operations means
that we’ll have less jobs. Less jobs means smaller
economies. Means less money for all of us. Not good.

[Data is from Wikipedia & DEMOS Helsinki.]
Aape Pohjavirta • twitter @ aape • aape @ inclusion.fi
Image: Signs for Safety, SA
AND WE’LL BE MORE!

While jobs become less we are becoming more. 

To make our planet safe we must give jobs to people.
Especially where growth happens. See map below.

[Data is from CIA & UN. Aren’t they interesting data sources? Good friends?]
Aape Pohjavirta • twitter @ aape • aape @ inclusion.fi
Population growth trends Source: CIA World Factbook, 2011
“Six years into our global data collection
effort, we may have already found the
single most searing, clarifying, helpful,
world-altering fact: What the whole world
wants is a good job.”
Jim Clifton, Chairman and CEO of Gallup
“In advanced economies, more
unemployed workers are dropping out of
the labour market. This not only has
consequences on individuals, but also can
weaken previously stable societies.”
International Labour Organisation, World of Work, 2013
1
September, 2013
Nokia LifeLearning. Living.Sharing.
2
Nokia Life in Brief
#1Livelihood &LifeImprovementmLearning PlatformGlobally
Learning services portfolio for the emerging markets
Pre-embedded in 150+ million Nokia devices
Focused on verticals of Education, Health, Agriculture,
Infotainment, Entrepreneurship and Women
Local and personal information in 19 languages
Works anywhere with GSM coverage
100+ Million Registered User in India, China, Indonesia,
Nigeria, Kenya, Pakistan, etc.. (21 Countries)
4
Our Journey So Far
10
20
30
40
50
60
70
80
90
100
Jun’09 Dec’09 Jun’10 Dec’10 Jun’11 Dec’11 Jun’12 Jan’13 Jun’13
UserBase(Millions)
Life+ (Web App)
Life (SMS) & Life+ (Web App)
We  deliver  new  skills  to  the  
builders  of  a  be:er  tomorrow.  

Everywhere.
What  is  Funzi?
Funzi  is  a  mobile  learning  ecosystem  for  the  emerging  markets.  It  
develops  new  skills  and  empowers  co-­‐crea=on  and  collabora=on  
between  individuals  and  experts.  
Funzi  is  a  pedagogically  solid  mix  of  informa=on  and  learning  services  
combined  with  conversa=on  tools.
!
!
!
!
!
!


!
!
!
No  mobile  yet  
  1  billion  users
!


!
!
!




Mobile  only  
  4  billion  users
Opportunity  &  market
!
!
!
!
!


Tablets  
1  billion  users




Internet

PCs    
1  billion  users
Educa%on  
•  Formal  processes  &  structures  
•  High  HW  &  NW  requirements  
•  Established  market  players  
•  Coursera,  Pearson,  Udemy
Learning  &  Informa2on  
•  Literacy,  numeracy,  entrepreneurship    
•  Job  creaCon  and  professional  skills  
•  Health-­‐related  informaCon  
•  Empower  local  ecosystem
Tutoring  
•Typically  a  grey,  local,  economy  
•Grows  from  educaCon  system  inefficiency  
•No  /  liJle  automaCon  and  tools    
•PotenCal  for  franchising  systems
Lagos
Rio
Jo’burg
Medellin
Dar  es

Salaam
Nairobi
Beirut
Istanbul
Manila
Bangalore
Jakarta
Collabora%on  with  local  Accelerators,  Incubators  and  Universi%es
Global  with  local  focus
Skills  to  build  your  dreams.
Thank  you!
@aape

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Aape Pohjavirta - Funzi

  • 2.
  • 3. 1988 FIRST STARTUP. ! 2003 INVENTION OF MOBILE APP. ! 2009 REVOLUTIONIZATION OF LEARNING.
  • 4.
  • 5. 2012 SCIENCE PROVES ME: ! “..AVERAGE LEARNING GAIN 46% LARGER THAN THE CONTROL GROUP.” ! “..STUDENTS FROM BOTH SCHOOLS SHOWED AN AVERAGE IMPROVEMENT OF 12% COMPARED TO TESTS IN 2010.”
  • 6. 20 - 30 years Acceleration phase Predevelopment phase 20 – 30 years TippingPoint Old paradigm Old economy Old companies energy Time We are here Consolidation transport water building agriculture New paradigm New economy New companies TRANSFORMATION AGE!
 The era of the coal-and oil-based economies is coming to an end and we are entering a new era. In this process 60% of today’s companies will vanish.
 [The originator of the data on this slide is Prof.dr.ir. Jan Rotmans - one of the world’s leading researchers of systemic innovation and transformative change.] Image: Jan Rotmans
  • 7. RESULT: LESS [OLD] JOBS!
 60% of today’s companies ceasing operations means that we’ll have less jobs. Less jobs means smaller economies. Means less money for all of us. Not good.
 [Data is from Wikipedia & DEMOS Helsinki.] Aape Pohjavirta • twitter @ aape • aape @ inclusion.fi Image: Signs for Safety, SA
  • 8. AND WE’LL BE MORE!
 While jobs become less we are becoming more. 
 To make our planet safe we must give jobs to people. Especially where growth happens. See map below.
 [Data is from CIA & UN. Aren’t they interesting data sources? Good friends?] Aape Pohjavirta • twitter @ aape • aape @ inclusion.fi Population growth trends Source: CIA World Factbook, 2011
  • 9. “Six years into our global data collection effort, we may have already found the single most searing, clarifying, helpful, world-altering fact: What the whole world wants is a good job.” Jim Clifton, Chairman and CEO of Gallup
  • 10. “In advanced economies, more unemployed workers are dropping out of the labour market. This not only has consequences on individuals, but also can weaken previously stable societies.” International Labour Organisation, World of Work, 2013
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 21. 2 Nokia Life in Brief #1Livelihood &LifeImprovementmLearning PlatformGlobally Learning services portfolio for the emerging markets Pre-embedded in 150+ million Nokia devices Focused on verticals of Education, Health, Agriculture, Infotainment, Entrepreneurship and Women Local and personal information in 19 languages Works anywhere with GSM coverage 100+ Million Registered User in India, China, Indonesia, Nigeria, Kenya, Pakistan, etc.. (21 Countries)
  • 22. 4 Our Journey So Far 10 20 30 40 50 60 70 80 90 100 Jun’09 Dec’09 Jun’10 Dec’10 Jun’11 Dec’11 Jun’12 Jan’13 Jun’13 UserBase(Millions) Life+ (Web App) Life (SMS) & Life+ (Web App)
  • 23.
  • 24. We  deliver  new  skills  to  the   builders  of  a  be:er  tomorrow.  
 Everywhere.
  • 25. What  is  Funzi? Funzi  is  a  mobile  learning  ecosystem  for  the  emerging  markets.  It   develops  new  skills  and  empowers  co-­‐crea=on  and  collabora=on   between  individuals  and  experts.   Funzi  is  a  pedagogically  solid  mix  of  informa=on  and  learning  services   combined  with  conversa=on  tools.
  • 26. ! ! ! ! ! ! 
 ! ! ! No  mobile  yet    1  billion  users ! 
 ! ! ! 
 
 Mobile  only    4  billion  users Opportunity  &  market ! ! ! ! ! 
 Tablets   1  billion  users 
 
 Internet
 PCs     1  billion  users Educa%on   •  Formal  processes  &  structures   •  High  HW  &  NW  requirements   •  Established  market  players   •  Coursera,  Pearson,  Udemy Learning  &  Informa2on   •  Literacy,  numeracy,  entrepreneurship     •  Job  creaCon  and  professional  skills   •  Health-­‐related  informaCon   •  Empower  local  ecosystem Tutoring   •Typically  a  grey,  local,  economy   •Grows  from  educaCon  system  inefficiency   •No  /  liJle  automaCon  and  tools     •PotenCal  for  franchising  systems
  • 27. Lagos Rio Jo’burg Medellin Dar  es
 Salaam Nairobi Beirut Istanbul Manila Bangalore Jakarta Collabora%on  with  local  Accelerators,  Incubators  and  Universi%es Global  with  local  focus
  • 28. Skills  to  build  your  dreams.