Where and How To Do Organic and Paid Video Marketing

TO
DO
VIDEO MARKETING?
HOW
Present By :-

WHAT IS VIDEO MARKETING?
Video marketing can be used for aggregate from
building customer compatibility, to improve your
brand, services or products.

Why use video for marketing?
Video Marketing is using the power of Video to
grab people's attention and promote a product
or service.

VIDEO MARKETING FACTS
• The average Internet user spends 88% more time
on a website with video.
• 65% of executives have visited a vendor’s site
after watching a video.
• 70% of marketing professionals report that video
converts better than any other medium.

VIDEO MARKETING FACTS
• 64% of consumers are more likely to buy a
product after watching a video about it.
• 59% of people prefer to watch video instead of
reading text, if both are available on the same
page.
• Video on Landing pages can increase conversion
rates by 80%

BENEFITS OF VIDEO MARKETING
• Video helps you connect with your audience.
• Video is an SEO gold mine
• Videos boost information retention
• Your customers love video.
• Email subject lines that include the word “video” see
a 65% boost in clicks-through.
• prefer to watch a product video

VIDEO MARKETING PLATFORMS
YouTube
Facebook
Instagram
Twitter
Snapchat
LinkedIn
Tik Tok

Views 1,000
Retention = 50%
1. Keep Your Story Interesting
2. Make your video interactive
3. Create Awesome YouTube Thumbnails
4. Create & Publish Long Video
YouTube

6. Exact Keyword In The Title
7. Add a description to your video
8. Add Tags
YouTube

9. Say Your Keyword In Your Video
YouTube

10. Use YouTube Cards to Increase Engagement
YouTube

11. Add a 'call to action' button.
12. Use YouTube End Screens to Drive Contextual
Traffic
YouTube

13. Share Videos On Social Media Channels
These are the sites to promote your YouTube videos:
Facebook page
Twitter profile
Instagram profile
Pinterest profile
14. Social Bookmarking
15. Video submission sites
16. Post to your YouTube community (Bonus)
One important tip here:
Always share your video after a regular
interval. share each video at least 10-15
times within eight months after publishing
YouTube

1. Upload Videos Directly to Facebook
2.Shock and Awe Within the First 4 Seconds
3. Feature a Video on Your Page
Facebook

4. Make Portrait Video
5. Facebook story
Facebook

6. Run Facebook Ad Campaigns to Get More Views
Facebook

7. Pay Attention to Thumbnails
8. Target Audience
9. Include a Call-to-Action
10. Use Facebook Insights to Analyze Results And
Optimize For Your Next Video
Facebook

1.Upload Videos
2.Focus on the First Few Seconds of Your Video
3.Creating Instagram Stories Videos
4.Use #Hashtag
5.Hyperlapse and Boomerang
6.Add link in Bio
Instagram

7. Run Instagram Ad Campaigns to Get More Views
8. Target Your Audience Wisely
9. Add a 'call to action' button
Instagram

1.Upload Videos Directly to Twitter
2.Make video that your customers more interested in
your products
Twitter

3. Announce discount and offers through video for
more sales
4. Post information about new product launches to
build hype before the big event
5. Run Twitter Ad Campaigns to Get More Views
Twitter

1.Upload Videos
2.Create Customizable On-Demand Geofilters
Snapchat

3. Offer an Exclusive Discount
4. Use Link in Snapchat Story
5. Increase User Engagement with Story Replies
6. Run Snapchat Ad Campaigns
Snapchat

1. Create Useful, Creative Content
2. Be Consistent
3. Improve Your Followers' Engagement
4. Post a Question Video
5. Ask Fans to Make a Choice
6. Share Industry News and Hot Topics
Tik Tok

7. Adjust Your Post Frequency
8. Celebrate Holidays
9. Post a Quiz or Poll Video
10. Hashtag Use
11. Host Contests and Giveaways
Tik Tok

Where and How To Do Organic and Paid Video Marketing

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Where and How To Do Organic and Paid Video Marketing