Distribution/Sales Analysis for Bayer Pharmaceuticals

1. Bayer Pharmaceutical Pakistan Supervisor Mr. Ekhlaque Ahmed Presented By Ali Hasan Naqvi Asif Hussain

5. Market Share Market share Multinationals : 53.3% National Companies : 46.7%

6. PRESENCE IN PAKISTAN HYDERABAD SOUTH-II WHC QUETTA SOUTH-I KARACHI SOUTH-I RAWALPINDI NORTH PESHAWAR NORTH LAHORE CENTRAL-II GUJRAT/SIALKOT CENTRAL-II GUJRANWALA CENTRAL-II SARGODHA CENTRAL-I MULTAN CENTRAL-I FAISALABAD CENTRAL-I BAHAWALPUR CENTRAL-I District /Area Region

7. Annual Growth Rate Source: IMS Reports

8. Distributors

10. SALES HIERARCHY CEO Marketing & Sales Manager (women health) Marketing & Sales Manager (primary care) Sales Manager (2 for every Region) Sales Manager (2 for every Region) Area Manager (1 for every Area) Area Manager (1 for every Area) Sales Reps (on average 5 / Area Manager) Sales Reps (on average 5 / Area Manager)

16. Discounts 15% Retailer 17-18% Wholesalers 22-28% Distributors Discounts Entity

19. Reports, Regions 7,294,565 915,434,251.04 North 6,706,955 1,069,730,985.00 South 5,556,686 660,449,853.31 Central II Central I 7,784,548 1,098,220,159.67 Geographical Location Net Trade Volume Net Trade Sales Measures Measures

20. Report, Cities 668,182 Sargodha 906,755 Sahiwal Depot 54,546 Rawalpindi 54,654 Quetta 363 Multan 1,271,618 Lahore II 1,410,177 Lahore 1,156,4866 Karachi North Depot 54,654,485 Karachi 5,456,454 Islamabad Depot 1,187,042 Gujranwaala 1,263,451 Faisalabad Net Trade Volume Measures Measures

21. Report, Areas 199 Area 50 553,980 Area 49 3445 Area 48 546 Area 47 456 Area 46 574 Area 42 Area 41 855,856 Geographical Location Net Trade Volume Measures Measures

22. Report, Sales Rep

23. Report, Locations

24. Report, Retailers

25. Report, SKUs

26. Reports, Sales Type

27. Report, Retailer Type

28. Report, Date wise

29. Report, Medicine Type