The brochure promoting IIR Telecoms' 2013 series of Transmission events, comprising WDM EMEA and APAC, the Carrier Ethernet World Series, SDN Congress and more... contact us for: speaking opportunities - jwatson@iir-telecoms.com; sponsorship opportunities - dhalpin@iir-telecoms.com; marketing opportunities - acleary@iir-telecoms.com

1. Global Industry
Support
Endorsing Organisations:
Connecting the Networking Industry
for the last 15 years Research Partners:
28-30 January 22-24 April 30 September - 2 October 17-20 June 17-20 June
Novotel Clark Quay, Singapore Hotel Russell, London Prague Grimaldi Forum, Monaco Grimaldi Forum, Monaco
20-22 August 30 September - 2 October 25-27 November 3rd-4th December
Amcham Convention Centre, Sao Paulo, Brazil Prague London Singapore
www.optical-transmission.com Join the IIR Telecoms
Transmission Series group
Follow us on
@iirtransmission
Read our blog:
iirtransmissionseries.wordpress.com

2. Welcome Connect with us:
For Speaking Opportunities:
Dr Jane Watson
Conference Director
E: jwatson@iir-telecoms.com
T: +44 (0) 20 7017 4261
Dear industry colleague,
For Sponsorship Opportunities:
Welcome to the IIR Telecoms Transmission Series of events for designed to assess vendor network testing offerings to the
2013. For over 15 years, since the very first SDH and Transport global fixed-line carrier community; highlight the importance of Dominic Halpin, Senior Business
Networks conferences, we have researched and presented a thorough pre-deployment and live network testing strategy; Development Manager
you with winning events; the Transmission portfolio consists of provide real-world case studies illustrating best practice methods E: dhalpin@iir-telecoms.com
established, long-standing annual conferences, trusted to deliver, in this area and discuss how to enable an early to market strategy
T: +44 (0) 20 7017 7167
and with the highest calibre speakers, attendees, topics and on- with cost-optimised products that offer compelling performance.
site delivery from a friendly, upbeat, experienced event team.
IIR want to offer you the platform to help your business, not only For Marketing Opportunities:
However, the Transmission Series is as much about innovation through event attendance, sponsorship and bespoke branding
as consolidation, an example of which is our Telco Components opportunities, but also through awards recognition: The Carrier
Andrew Cleary
World event, co-located with the market-leading WDM & Next Ethernet Awards EMEA, Carrier Ethernet Awards APAC and Next Senior Marketing Manager
Generation Optical Networking, which tapped into an associated Generation Optical Networking Awards recognise your great E: acleary@iir-telecoms.com
sector, bringing the entire optical ecosystem together under one achievements in these areas, and represent a prestigious prize in T: +44 (0) 20 7017 6348
roof. 2013 sees us take WDM to a new horizon, with WDM APAC the transmission sector.
launching in January; with optical spending in APAC described
as ‘eye-popping’ by Infonetics Research, now is the perfect We look forward to working with you in 2013, to help achieve your
time to find out what the hot topics in that region are. Other new global business objectives while building on established and up-
launches in 2012 were Software Defined Networks and Next and-coming events, to meet all your commercial needs.
Generation Network Delivery Solutions: the hot topic of SDN had
been included in our Cloud and Carrier Ethernet World Congress Have a read and comment on the
events, and after consultation with solution providers, attendees
Transmission blog at
and industry associations we felt the time was right to launch a Dr Jane Watson
stand-alone event on this increasingly important area. As for NGN iirtransmissionseries.wordpress.com
Conference Director
Delivery Solutions, it was IIR Telecoms Transmission Portfolio
@iirtransmission
www.facebook.com/iirtransmission
IIR Telecoms Transmission Series
www.youtube.com/iirtelecoms
www.optical-transmission.com @iirtransmission www.facebook.com/iirtransmission
2

3. “A good platform
for communication
Contents
between operators;
vendors and analysts”
A1 TELEKOM AUSTRIA
“A great way to get
WDM & Next Generation Optical Networking...... 4-5 a handle on all the
latest systems and
Telco Components World................................................6 technologies”
VODAFONE
WDM APAC............................................................................7
Solution Provider Soundbite...........................................8
Software Defined Networks............................................9 “Excellent quality of attendees and “Excellent presentations and
broad cross section of the industry networking opportunities”
Ethernet World..............................................................10-11 as a whole” FUJITSU NETWORK COMMUNICATIONS
OPNEXT
Carrier Ethernet APAC.............................................. 12-13 “Very focused and educational,
“Excellent, with the participants that
with the current and future trends
Carrier Ethernet Americas.............................................14 I need to meet” NOKIA SIEMENS NETWORKS
covered in depth”
PACKETLIGHT
Service Provider Soundbite........................................... 15 “A great opportunity to meet
customers and exchange
Transport Networks for Mobile Operators......... 16-17 information and knowledge” “A great selection of sharp,
ALCATEL-LUCENT voraciously curious people gathered
NGN Delivery Solutions...................................................18 together sharing ideas in a very
“Time well invested. Great comfortable atmosphere. It was
Transmission 2013 World Map......................................19 networking” EXFO lovely” IETF
Thanks to our supporters..............................................20
www.optical-transmission.com
3

4. 15TH ANNUAL
17 - 20 June Regional Representation
Grimaldi Forum To maximise your visibility at this
Western Europe................................. 53% premier Next Generation Optical
Monaco Central & Eastern Europe................. 11% Networking Event contact:
North America..................................... 12%
THE ENTIRE Central & South America...................7% DOMINIC HALPIN
OPTICAL Middle East & Africa.............................8% T: +44 (0) 20 7017 7167
Asia.............................................................6% E: dhalpin@iir-telecoms.com
NETWORKING Australasia...............................................3%
ECO-SYSTEM “We are meeting the right
UNDER ONE ROOF Company Type people and have made
Operator......................................45% valuable new contacts”
System Integrator.................... 32%
600 professionals from the telecoms optical Analyst.............................................3%
Association....................................2%
CYAN
ecosystem gathered at WDM & Next Generation Component Vendor...................9%
Utility.................................................1%
Optical Networking and the buzz was all about the Test Equipment............................3%
Press..................................................1%
100G Optical Reboot and looking beyond 100G. Software Provider....................... 4%
The common consensus was that the Flexible grid ROADMs and super-channels “Excellent
industry is in a once a decade transition have emerged as a key feature to improve conference, high-
from 10G to 100G. 100G field trials were transmission efficiency and as key
conducted in 2011 and 2012 has been component in elastic optical networks. level, insightful
the year we are starting to see real 100G Coherent transmission is helping as it speakers and
deployments. 100G is becoming established changes the whole way that transmission is participants, great
as the new transmission standard; the done and CDC and control plane bringing content”
building block for all the future channels and operational benefits for service providers.
delivering scalability in the network. TELEFONICA
Another key discussion area was the
Discussion and debate focussed on how convergence between the packet layer
to efficiently exploit and leverage those IP MPLS and the optical layer and moving
100G wavelengths to meet the bandwidth from discrete WDM, OTN layers to more
demands and generate revenue from data, video converged, cost saving solutions. OTN
and cloud services for the service providers. transport and switching is poised as a bridge
Furthermore with bandwidths and costs growing from legacy to new services. The foundations
rapidly the conference brought together are being laid for 400G and 1T solutions,
all the stakeholders, including the module and the stage is set for more debate, cross-
and component vendors, to debate the next ecosystem discussion and solution building
speed, how to implement it and what will be the with over 600 experts at WDM & Next
technical, energy efficiency and cost issues. Generation Optical Networking 2013.
A GLOBAL 80+ SERVICE PROVIDER COMPANIES FROM 2012 Lead Operator:
EVENT 50+ COUNTRIES
www.nextgenerationoptical.com #WDM2013 www.facebook.com/iirtransmission
4

5. TWITTER FOUNTAIN HOSPITALITY & DEMO ZONE “Good customer engagement
Join our 1250+ linked in group at The opportunity for your company to and interaction with KNOWLEDGE ZONE
IIR Telecoms Transmission Series host your key clients and demonstrate the
optical network solutions you have in the
customers both old and new”
Group. Take a breather, announce
your arrival on twitter, watch privacy of your own hospitality suite. CIENA Delivering the Next Generation Optical Networks with
youtube videos and catch up on Modules, Subsystems and Components
all the latest news as it happens
at the show and feel free to join in PREMIER SPONSORS
CONFERENCE -
yourself by tweating #WDM2012 WDM KNOWLEDGE ZONE
EVENT SUPPORTER
8
7
6 18
9 19
5 17 GRAND PRIX ZONE
Your chance to take some time out from
10 the busy 3 day show and and relax and play
16 some grand prix themed games.
4 11
15
3 12
14
20 PIT STOP
2 21 26 Everyone needs refuelling during the busy
3 days of knowledge sharing and making
25 33 new contacts. There are several coffee and
1 lunch pit stop points located throughout the
22 32 exhibition to re-energise and reinvigorate.
13
31
SPONSORS FROM 2012
23
30
PRINCIPAL SPONSOR PLATINUM SPONSORS GOLD SPONSORS
24
REGISTRATION 29
28 Your Partner for Growth
DIAMOND SPONSOR
27
ENTRANCE
SILVER SPONSORS
“I genuinely think the event
has become the de facto optical event in
Europe (and further afield, given the number of
customers from APAC and CALA)” CIENA
www.nextgenerationoptical.com
5

6. 2ND ANNUAL 2012 Sponsors:
DELIVERING THE
NEXT GENERATION
OPTICAL NETWORKS
WITH MODULES,
SUBSYSTEMS AND
COMPONENTS
17 - 20 June Grimaldi Forum, Monaco “Excellent presentations “Lots of people, and
and networking good networking
The 2nd annual Telco Components World, opportunities” opportunities”
co-located with WDM, unites representatives
FUJITSU HUAWEI
from telco data and optical networking
components field under one roof. “The conference has
The specially built TCW seminar room on Another highlight was a fascinating keynote
been great - everyone
the exhibition show floor and next to the
WDM conference room delivers attendees
from Steve Frisken, CTO at Finisar Australia,
who presented WSS & ROADM Architecture
has a different take
in-depth master class tutorials, discussion and Evolution, comprising LCoS WSS, a demo on the advantages
panels and presentation to address the latest of a FlexgridTM wavelength processor, and
in the field of optical components, modules next generation optical routing – colorless, and disadvantages,
and subsystems. This is an ideal opportunity directionless and contentionless.
for components manufacturers to meet and which gives a unique
The second day of the event saw Professor
discuss optical networking with leading OEMs
and operators from across the globe. Ioannis Tomkos, from Athens ITC, exploring perspective” FINISAR
how to enable Component Technologies for
Launching successfully in 2012, this event Emerging Flexible/Elastic Optical Networking
saw lively discussion, consensus and - that is to say, what is the functionality needed,
controversy over the latest developments what are the expected benefits and how much
in the optical components market. Ovum more would operators be willing to pay for them.
Components opened proceedings, asking A major theme of this day was Looking Beyond
the question ‘Where will real innovation 100G, where topics such as developing SoC
happen in the future?’, taking in technology technology for coherent optical transmission,
roadmaps, miniaturisation, low power, innovations in coherent DSPs and why
software definable optics, and the general components are critical to a vendor’s success
100G component ecosystem. were presented and discussed.
To maximise your visibility at this
WHO WILL YOU MEET? Telco Components World contact:
Network with C-level representatives, Product Design
and Development Engineers, and Procurement/ DOMINIC HALPIN
Maintenance Managers from all the leading OEMs plus T: +44 (0) 20 7017 7167
leading global service providers.
E: dhalpin@iir-telecoms.com
www.telcocomponents.com #TCW www.facebook.com/iirtransmission
6

7. NEW FOR 2013
28-30 January
Novotel Clark Quay All the hot topics will be discussed
Singapore
• Delivering 10G, 40G & Preparing for 100G
• Beyond 100G & the Emergence of the Super Channel
• Evolution of the ROADMS - Practical Lessons on Building an all Coherent
Optical Network
• OTN Deployments and case studies
• Delivering Cloud & Data Centre Connectivity with Optical Networks
• Delivering Next Generation Optical Access
Building the success of WDM & Next Generation “Very good meetings and presentations”
Optical Networking and with strong growth in SAMSUNG SDS (FROM WDM 2012)
the optical market in APAC forecast for 2012,
in January 2013 join 150+ optical networking
experts for the inaugural WDM APAC event. “The industry is
With Infonetics’ Optical Network Hardware report forecasting strong spending gains in the APAC clearly bouncing
region, and Ovum predicting that sales will “rebound [in Asia-Pacific] more than is typical”, now is the
time to underline your commitment to the future of optical technology, by joining us in Singapore.
back” OVUM
40+ regional expert speakers and global visionaries will present their view of the current status of
optical networking in the APAC region, and more importantly where it will go from here.
The conference will bring together the optical networking insights and experience of operators,
and vendors – ensuring lively discussion – looking forward to 400G and 1 Tbps transmission
and the current implementation of 100G and ROADM technology, planning requirements
and migration strategies. The APAC conference will embrace the ethos of the established and
trusted European conference gathering the entire optical ecosystem under one roof to speak
and debate with the leading experts, experience live demos on the exhibition floor and make
those important new contacts to drive your optical business into 2013 and beyond.
“APAC was buoyed by strong spending “This event captures
in Japan, with NEC and Fujitsu posting the current challenges
eye-popping 28% gains in 1Q12 from the of optical networks as “Very useful”
year-ago first quarter” a whole” TELKOM INDONESIA
INFONETICS RESEARCH NTT LABS (FROM WDM 2012)
To maximise your visibility at this WDM APAC contact:
DOMINIC HALPIN: T: +44 (0) 20 7017 7167 / E: dhalpin@iir-telecoms.com
www.facebook.com/iirtransmission #WDMAPAC www.nextgenerationoptical.com/apac
7

8. Solution Provider Soundbite:
We had a chat with Geoff Bennett, Director of Solutions and
Technology, Infinera at WDM 2012, about the latest trends and
developments in the optical industry. Here’s what he had to say:
How are Super-Channels the answer to the question How do large-scale PICs allow smaller, lower power and How does integrated OTN switching make more
“what comes after 100G DWDM”? more reliable implementation? capacity available for revenue generating services? Geoff Bennett
With 100g we’ve almost hit certain fundamental limits By collapsing a large number of optical components, you’re Coherent technology can deliver much more capacity, Director of Solutions and
of WDM transmission. You can go faster than 100G, but eliminating all of the little fibre couplings between those and super-channel technology can deliver a lot more Technology, Infinera
the effort of doing so produces fewer returns. So super- chips; one of the instant things that does is to remove operational scale, so the service provider is really
channels are a way of bonding channels together into a those coupling losses – the loss of energy as you pass the concerned about how much of the capacity that they’ve
higher rate signal that you can turn up in one operational optical signal between the chips. That translates in the already installed can be used for revenue-generating
cycle, so it’s dealing with the problem of capacity (because PIC itself being much more power effective. Every PIC has services. Most services these days are actually sub-
they’re coherent), but it’s also dealing with the problem to have a cooler associated with it, so for every watt that wavelength; they’re 1Gb Ethernet, or 10Gb Ethernet, not
of operational scalability, because they’re brought into you’re putting into the PIC to drive it, you’ve probably got to 100Gb Ethernet (and certainly not 500Gb). So if you have
service in a single operational cycle put two watts into the cooler, to take the heat out, and then OTN switching, it means you can pack all those services
the cooler is wrapped inside the system. So by the time into as few super-channels as possible, and you can use all
What factors influence the efficiency of super-channel you’ve worked right through the entire data centre you’re of the capacity that you’re buying in a very efficient way, for
implementations? probably gaining seven watts of energy recovered for every revenue-generating services.
watt you’re gaining from the chip itself.
Super-channels are inherently multi-carrier, so the Have you enjoyed WDM 2012?
biggest problem is how many optical components are
making up the super-channel. If you can collapse all of I think this show really is the most important optical show
those components into two chips – one to receive, one in Europe; it’s a simple as that. All the right people are here,
to transmit – then you’ve really solved the problem. That they’re all in one place, we can have some great meetings
addresses the other issue; how to optimise the balance and we do some really good human networking.
between the electronics and the optical components
within a super-channel implementation. So you have no
constraints over how many optical channels are in the
super-channel; you can make the best decision over the
balance between optical and electronic processing.
You can see more interviews on
our YouTube channel:
www.youtube.com/IIRTelecoms
www.optical-transmission.com @iirtransmission www.facebook.com/iirtransmission
8

9. 2ND ANNUAL
30th September – From the organisers of the Carrier Ethernet World Congress
2nd October 2013 series, the Telco Cloud Summit and WDM and Next
Prague Generation Optical Networking – the SDN Summit delivers:
• Perspectives from global operators from Europe, Asia, USA & Middle East, including:
2012 Sponsors: Telekomunikasi Indonesia. Deutsche Telekom, BT, Colt, Portugal Telecom, Telefonica,
Everything Everywhere, Telecom Italia, Du
• Updates from leading industry associations: Ethernet Alliance, Metro Ethernet Forum,
Optical Internetworking Forum, Open Networking Foundation
• Top down view of SDN capabilities, from strategic decisions to hands-on implementation
Defining How SDNs Will Improve
Network Performance, Flexibility And
Manageability For Telcos.
From our successful coverage of SDN at of hardware, enabling an open environment
Carrier Ethernet World Congress and Telco in order to deliver high value, game changing
Cloud Summit this year, we have answered applications for customers.
the market demand to create a focused
SDN event. A revolution in networking is on
IIR’s second annual Software Defined
Networking Summit, taking place in June
“SDN will grow from a $200m market
the horizon heralding the beginning of the
software era of networking.
2013, will gather 150+ attendees from
service providers, technology vendors and
IT vendors to discuss and debate how SDN
in 2013, to $2bn in 2016” IDC
Software Defined Networking (SDN) or can decrease network costs and simplify the
Industry Breakdown Geographical Split
“programmable networks” are being touted introduction of new services by centralising
as a disruptive technology that will enable switch and router intelligence. The migration
the networking layer of the data centre to toward software-defined networks will move
catch up with servers and storage, which have faster than network operators’ migration to
undergone massive transformations i.e. cloud IP. Attend the Software Defined Networking
computing & virtualization. SDNs are set to Summit and equip your business with
improve network performance, flexibility the tools to embrace more control and
and manageability thereby increasing the customisation over network infrastructures
pace of innovation through software, instead with SDN.
DEBATE THE Including: Interoperability, Network Virtualisation,
Security, Cloud Infrastructure & Data Centre and take
Operators...................................................................................... 55%
Telecoms Vendors......................................................................18%
Western Europe..........................................................................56%
North America..............................................................................15%
LATEST SDN TOPICS: home the answers you need for your business IT Vendors......................................................................................18% Middle East & Africa....................................................................13%
Consultants and Analysts...........................................................5% Eastern Europe.............................................................................12%
You will meet a focussed and targeted attendance of SDN application programming Industry Associations................................................................. 4% Asia..................................................................................................... 4%
interface vendors; providing you with the unique opportunity to plan & develop a
tailored, interoperable & homogeneous software defined network
Industry
To maximise your visibility at this premier Next Generation Optical Networking Event contact: Support from:
DOMINIC HALPIN: T: +44 (0) 20 7017 7167 / E: dhalpin@iir-telecoms.com
www.facebook.com/iirtransmission #SDNSUMMIT www.sdn-conference.com
9

10. 10TH ANNUAL Introducing Three Global Representation
THE OFFICIAL GLOBAL
Incorporated Events
CONGRESS
70+
different operator
from 50+
countries
30th September – 2nd October 2013 companies
A truly global spread Europe..................................................................................... 54%
Prague Middle East & North Africa.................................................18%
Asia................................................................................................9%
34%
Latin America............................................................................9%
decision makers: CxO, North America..........................................................................4%
We’re celebrating our 10th Anniversary through a Board or Director level Central & Southern Africa.....................................................4%
Australasia..................................................................................2%
comprehensive transformation with SDN, Cloud
and Mobile Backhaul at its heart!
The Carrier Ethernet market has seen rapid Ethernet World 2013 will provide timely case “Colt were delighted to be
growth in recent years, and it shows no sign of studies, technology debates, standards briefings
slowing down anytime soon. This year alone, and service updates addressing all you need to a lead operator at Carrier
service providers globally are investing in know about: Carrier Ethernet 2.0, SDN, Cloud, Ethernet World Congress
excess of US$32 billion in carrier Ethernet data centres, virtualisation, OpenFlow, OAM, and it was interesting to
products outpacing overall telecom capex. multi-Cos, network edge & layer convergence,
performance, optimisation & automation, mobile meet service providers &
However, the conversation has now changed as
the industry is vying to position itself in the
backhaul and transport network strategies. solution vendors under one
new world of SDN and Cloud Computing. The Ethernet World will move to Prague in 2013, roof and gain insight in where
Ethernet switch market is also undergoing a to capture the growing Central and Eastern the market is going and how
technological transformation in the data centre European network developments while also
as virtualisation changes where and how securing Western Europe’s expertise. Revitalised the rest of the world see the
applications are connected to end users and with fresh content, formats and ideas, and with a reality of Carrier Ethernet”
this change in traffic patterns requires networks truly global attendance, CEWC is still the leading
with fewer layers and higher bandwidth. These forum for discussion, networking and debate on COLT
new network topologies are driving entirely new the status of the Carrier Ethernet industry.
switching platforms.
The official Congress of the MEF, this 10th annual
Understanding and embracing this event will seize the rich revenue opportunity
technological transformation is vital for provided by Carrier Ethernet, Cloud and SDN.
both service providers and solution vendors to With 300+ delegates and a global reputation
increase and improve their market position as attracting operator attendees from over 50
well as making the most of their existing Ethernet countries and with 70 different operator
investments. companies represented, it is the place to do
business for the Ethernet industry and to hear
How does Carrier Ethernet tie with the world from and network with the leading industry
of Software Defined Networking? What is the experts from the MEF, ONF, Ethernet Alliance,
case for developing Ethernet-powered Cloud Broadband Forum and global analysts.
services? How does the Ethernet industry Experience the EANTC interop, the CE awards
need to transform to lead growth in the new and the CE Essentials master class all under
telecom ecosystem? one roof.
www.carrierethernetworld.com #CEWC www.facebook.com/iirtransmission
10

11. “The event is a “must The place to learn about SDN &
attend” for anyone Cloud for Ethernet professionals
working in the Ethernet
space, to understand the
status of the Ethernet
market”
TELEFONICA
“A very good event. A very useful briefing on new
developments and market trends in the
“The entire conference CE market”
was phenomenal... I have CYTA The IIR Carrier Ethernet Awards EMEA
brought back more than I MEETING
“A great forum to catch up on the industry
recognise excellence and leadership
ROOMS in the development, marketing and
ever expected” ‘buzz’, to ensure that our products match delivery of Carrier Ethernet Services,
TELKOM INDONESIA CONFERENCE
MAIN and provides a showcase for the
ENTRANCE
STREAM A future customer requirements” achievements of solution providers in
SPIRENT the Carrier Ethernet market. The 2012
winners were as follows:
Quickfire Meeting Zone
1
Best Carrier Ethernet Test &
An opportunity to make 2 CONFERENCE Measurement Solution EMEA 2012
valuable new contacts for 3 STREAM B
the Ethernet industry FTB-880 Netblazer
4
23 5 Best Carrier Ethernet Aggregation
6 Product EMEA 2012
7
8 ETX-5300A
“Brings together operators and
9
vendors in a friendly, Best Carrier Cloud Access and Cloud
technical environment” Infrastructure Solution EMEA 2012
10 TRANSITION NETWORKS
17
22 NPS
18 16 11 The Twitter buzz from #CEWC 2012
21 15 Best Carrier Ethernet Core Product
12 “MEF Marketing Meeting at the #CEWC Barcelona confirmed EMEA 2012
20
EANTC INTEROP that SDN and Carrier Ethernet needs to get together for Service
19 13 Provider use. Great!” @hainmatthias TimeProvider® 5000
Experience live Interop testing Master Clock
and demos on the exhibition “@Verizon Global Director of WAN on how #CE2.0 represents
14
the Ethernet landscape of the future #CEWC 2012 #Barcelona”
floor: Service OAM & SDN, @yourgosh Best Carrier Ethernet Demarcation
SyncE including microwave,
Product EMEA 2012
Sync for utility markets & LTE “interesting prediction from #CEWC sessions: #Ethernet
moving to transport #SDN Layer 3 to replace Layer 7 OSI by 1400 Edge Platform
2020…” @Accedian
To maximise your visibility at this All the major analysts contribute
“Keynote at #CEWC top 3 drivers for carrier adoption of SDN: 1) Best Carrier Ethernet Mobile Backhaul
premier Next Generation Optical Do you have an inspiring case and are represented: Simplified provisioning 2) Creation of network services 3) Virtual Product EMEA 2012
Networking Event contact: study to present? Contact: Informa Telecoms & Media; Ovum; networks” @praysonpate
ACX Series Universal Access
DOMINIC HALPIN GEORGIOS KIPOUROS Current Analysis; ACG Research; Routers
“Henry Bohannon points out at #CEWC Barcelona that “easy to
T: +44 (0) 20 7017 7167 T: +44 (0) 20 7017 7985 Infonetics Research; Booz & Co, do business with” is key for future Ethernet success”
E: dhalpin@iir-telecoms.com E: gkipouros@iir-telecoms.com and more @hainmatthias
www.carrierethernetworld.com
11

12. 6TH ANNUAL 3rd – 4th Regional Representation Company Type
December 2013
Singapore
Asia Pacific..............................................................................80% Operators................................................................................. 51%
USA.............................................................................................10% Vendors.................................................................................... 24%
Europe.........................................................................................5% Associations............................................................................ 21%
Carrier Ethernet APAC is the largest and most Middle East.................................................................................5% Analysts.......................................................................................4%
comprehensive event looking at the technologies behind
Carrier Ethernet from the service provider perspective
while addressing the distinctive regional framework.
As the official event of the MEF in the region, very simple, wholesale access services open
CE APAC features more than 45 operator up new markets that will make it much easier
and solution provider presentations and for new regional and local providers to join the
panel discussions. Attendees have a unique Carrier Ethernet community and generate new
opportunity to learn from the experience of revenue.
Asian telecom operators advancing the Ethernet
market, with case studies exploring everything For the first time we will also include Ethernet
from the making of the business case to mobile Cloud Services in a dedicated stream. Asia
backhaul to entering the world of Ethernet Cloud is the a tiger of Cloud Computing, with more
Services. The event also features the region’s than 40% year on year growth expected until
leading Carrier Ethernet Awards, a much sought- 2015 - the world’s highest rate! Although the
after recognition in the industry. hype around Cloud has yet to settle, Cloud
is now already beginning to get traction with
Carrier Ethernet represents a fundamental larger enterprises moving their IT to the Cloud.
transformation in carrier networking due in part The event presents fantastic, structured
to its intrinsic scalability and its ability to deliver opportunities to network with over 400
cost-effective, flexible and high-performance operators, enterprises and industry experts
solutions to Service Providers and end-users. making it the ideal place to do Ethernet
The real benefit of Carrier Ethernet is business in Asia and the Pacific. The exhibition “Great event with lots of sharing “Well organized, excellent
that it offers substantial economic and accompanying the Summit enables delegates and discussions for driving business and networking
implementation benefits. Service Providers to network with industry experts and explores
everywhere are migrating their existing the latest CE solutions from global transmission ethernet in the carrier world! ” opportunities! ”
networks to deliver Carrier Ethernet services to industry champions. All partners will have the CIENA BTI SYSTEMS
Enterprises, Business and residential end-users. chance to speak at the dedicated ‘Ethernet
Powerhouse’, an innovation exclusive to the “Definitely got a great wealth of “A great update in the world of
CE 2.0 represents advances in services and agenda of IIR’s Carrier Ethernet APAC. And with carrier ethernet ”
networks that on one hand provide application an outstanding speaker line up featuring 30+ information”
oriented services for next gen applications of the leading operators in the region, you’re DST GLOBE TELECOM
including cloud, new interconnect services guaranteed a conference programme to help
and enhanced manageability to provide both you tune in with all the latest developments To maximise your visibility at this CE APAC contact:
local and global insight. On the other hand new, in the world of Carrier Ethernet. DOMINIC HALPIN: T: +44 (0) 20 7017 7167 / E: dhalpin@iir-telecoms.com
www.carrierethernetapac.com #CEAPAC www.facebook.com/iirtransmission
12

13. ASIA PACIFIC: THE
60+ DELEGATES
400+ 30+
OPERATOR
26+
MARKETS
GLOBALCARRIER
SPEAKERS SPEAKERS COVERED ETHERNET LEADER
OUTSTANDING SPEAKER LINE UP FOR 2012 Michael Howard
Co-Founder and Principal Analyst, Carrier Networks,
INFONETICS RESEARCH
with 60+ ethernet gurus incl. 30+ operators
The carrier Ethernet equipment market has been on a tear in
recent years, and it shows no signs of slowing down anytime
Alex Jinsung Choi, soon. Last year alone, service providers globally invested
SVP of Technology Strategy, almost $32 billion in carrier Ethernet products, outpacing
SK TELECOM, Korea Kempei Fukuda,
Director, Network Services,
overall telecom capex.
NTT JAPAN As more operators opt for less expensive Ethernet solutions to
Asad Naveed, General Manager, interconnect their telecom gear, Infonetics Research expects
System Engineering, PAKISTAN Akter Ul Alam, Principle Engineer,
TELECOMMUNICATIONS COMPANY Longterm Strategy and Broadband, Diarmid Massey, a cumulative $186 billion worldwide to be spent over the next
GRAMEENPHONE BANGLADESH Managing Director, Global Carrier, 5 years on carrier Ethernet equipment, including IP edge and
CABLE & WIRELESS, China
core routers, optical equipment, VDSL, Ethernet microwave,
Mr. Sunil Kanti Bose, Kuo Huey-Lung, EPON and Ethernet access devices (EADs).
Chairman of Board of Directors, Senior Engineer, Network Department,
BANGLADESH TELECOMMUNICATIONS COMPANY CHUNGHWA TELECOM, Taiwan
In Asia Pacific, more than anywhere else in the world, service
providers use carrier Ethernet in all parts of their networks,
Ahmad Khalil, Shahar Steiff, from customer access and broadband to mobile backhaul and
Ethernet Chief Architect, VP - Business Operations,
TATA COMMUNICATIONS INDIA PCCW HONG KONG optical transport. Major operators in the region, including NTT,
KDDI, and China Mobile, are currently carrying out IP next-gen
Phan Thao Nguyen,
Deputy General Director, Juan Victor I. Hernandez, network (NGN) transformation projects, and they’re using
Greg S Young, VNPT, Vietnam VP/ Head of the Corporate Business Group, plenty of Ethernet in the process.
CEO, PLDT, Philippines
SRI LANKA TELECOM
Gunadi Hantoro,
Carrier Ethernet Trends in Asia Pacific:
Ming Kiat Lim, Manager Access Technology Deployment Plan, • Asia Pacific currently makes up 39% of global carrier Ethernet
Director, Corp Network & Sys Engrg, TELKOM INDONESIA
SINGTEL equipment revenue, well ahead of the rest of the world’s
major regions, although North America and Latin America are
Sakim Arinanto, Head of IP Access growing at a faster pace now through 2016 and will eat into
Muhammad Firdaus Abdul Monir, Network Planning and Engineering,
General Manager, Network Architecture, INDOSAT INDONESIA APAC’s share a bit by then
TELECOM MALAYSIA
• The chief market drivers for carrier Ethernet remain (1)
Andrew Findlay, service providers moving to IP/Ethernet packet NGN, and (2)
Managing Director,
VERTEL AUSTRALIA
growing traffic—particularly video traffic—from consumer,
business, and mobile backhaul networks
Sai Ping Sung, Global Manager, • Asia Pacific’s spending on Ethernet-only microwave
“Great opportunity to meet
Internet & Private Networks,
TELSTRA INTERNATIONAL AUSTRALIA
equipment is expected to nearly double between 2012 and
2016
multiple telecom carriers in apac ” • Infonetics forecasts the Ethernet access device market
in Asia Pacific to grow at a compound annual growth rate
(CAGR) of 17% through 2016
HITACHI CABLE
www.carrierethernetapac.com
13

14. 4TH ANNUAL
Silver Sponsor: The MEF Seminar
THE OFFICIAL The CE Americas event opened once again with the MEF Seminar
EVENT OF THE on 23rd May 2012. Kevin Vachon, the COO of MEF started the
day with a presentation of the organisation’s Americas report.
Carrier Ethernet 2.0 took centre stage in the discussions for the
industry’s future. The correlation between Cloud and Carrier
Ethernet was also put on the table as a ‘hot topic’ and one for
CO-LOCATED WITH: service providers to look at as a future business opportunity.
The Industry’s defining There was also a presentation of Carrier Ethernet certification
body for Carrier programmes and availability for operators in the region.
20-22 August Ethernet The day closed with the Latin America service provider panel
Amcham Convention Centre, Sao Paulo, Brazil discussion and regional marketing team meeting.
Company Breakdown Delegate Profile
Some of the most exciting discussions
yet, to come at CE Americas 2013
The 3rd Annual Carrier Ethernet Americas Oi, Tim Brasil and overture. Alcatel Lucent
Summit took place at the Windsor Barra in also presented on the enablement of Cloud
Rio De Janeiro gathering industry experts services to the enterprise. Last but not
primarily from Brazil, Argentina and North least, RAD advised operators on how to
America – the event saw a strong 27% differentiate their Ethernet Service in the Engineer................................................................................... 35% Brazil..........................................................................................59%
Director and VP level attendance this year! market place. CxO/VP/Director................................................................... 27% Argentina.....................................................................................4%
Uruguay.......................................................................................3%
More than 100 delegates representing a Head of Department..............................................................8% Colombia....................................................................................2%
who’s who in Carrier Ethernet met to discuss The second day featured a focus session on Europe.........................................................................................2%
Manager..................................................................................... 12%
and find solutions to the latest regulatory Carrier Ethernet for backhaul and LTE, with USA & Canada......................................................................... 17%
Analyst.........................................................................................7%
challenges across the industry, joining over BT launching the debate on meeting the Remaining South America....................................................5%
Sales............................................................................................11% Remaining Central America.................................................5%
25 expert speakers from across the region. mobile backhaul challenge. Oi discussed the
The event’s keynote opening presentation Brazilian progress in backhauling LTE with
was delivered by Host Operator Oi’ s Manager Carrier Ethernet while the MEF presented its
for Data Communication Solutions advising 2012 Program to resolve 4G/LTE backhauls
service providers on how to capitalise Carrier cost-related challenge. Solution providers
Ethernet & deliver Next Generation Services. EXFO and Symmetricom also contributed
In his keynote address, the COO of the MEF to the discussions on optimising backhaul.
presented the evolution of Carrier Ethernet The Wholesale part of the agenda featured
into Carrier Ethernet 2.0 as well as the work presentations by Telecom Italia via video link,
of the organisation in this direction. MPLS-TP TIM Brasil and the MEF tackling all aspects
was a hot topic, with Telecom Argentina in of Carrier Wholesale. Caribbean operator
a video link presenting on the Benefits of TSTT closed the discussion on developing a
MPLS-TP and where it should be deployed successful Next Generation wholesale Portfolio.
in the Network, while NTT offered the Asian
Join us in 2013, back in Sao Paulo where
perspective on the topic. Ciena represented the event held its first edition, where we
the vendor community discussing network are delighted to be co-located with Cloud
Optimization using MPLS-TP. A highlight World Forum Latin America, for the biggest
of the day was the panel on preparing for and best Carrier Ethernet Americas To maximise your visibility at CE Americas contact:
a Future with Cloud Computing featuring, conference yet! DOMINIC HALPIN: T: +44 (0) 20 7017 7167 / E: dhalpin@iir-telecoms.com
www.carrierethernetamericas.com #celatam www.facebook.com/iirtransmission
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15. Service Provider Soundbite:
At Carrier Ethernet World Congress 2011 we spoke to
Ibrahim Gedeon, Chief Technology Officer at Telus, about
the latest developments in Ethernet technology from the
service provider perspective.
Ibrahim Gedeon
What are the key themes at the conference How is Telus delivering high-speed broadband What are the economics of, and how do you deal Chief Technology Officer
this year? networks? with, converged networks? Telus
Cloud is everywhere; it seems that if you don’t mention When starting Ethernet in the mid-90s, we never I believe the biggest economic factor is systems, and
Cloud you’re passé, but there’s some really good work provided anything but Ethernet, so ATM was only a standards on access, so if you think of Ethernet as
on scalability and end-to-end service management for backbone technology, so we stopped that frame relay aggregating mobile internet traffic content, a lot of the
Carrier Ethernet, which is really great, as well as lots of for our managed service and expanded Ethernet (as standards bodies that deal with content, with mobile
talk about Carrier Ethernet 2.0, so that’s been fun. managed Ethernet) from 1995, so now it represents our and with internet are not actually talking to each other,
mobile backhaul, business solutions, IpTV and internet. as they come from different parts of the world. One of
I think one of the fundamental take-home messages Two things have happened: when you consolidate any the biggest challenges we’ve had is working on, from
is the fact that the MEF, with the conference, are technology you always get economies of scale, and an operations point of view, a single ownership of the
working on real practical solutions. The question is also Ethernet prices have outperformed anything else access/aggregation network (which is Ethernet), and
‘what next’, and for some people, myself included, in terms of bit per second, so whether we’re lucky or that took a lot of cultural conditioning. The other factor
we’re committed from the CEO downwards. In some smart it’s been really good for Telus from a total cost of is investment in systems; if you’re not going to have
cases Ethernet seems to be some small, dirty project ownership point of view. So that’s what we’ve done; our the systems leverage Ethernet the same way, from
for some other carriers, so I wish my colleagues well in metro is Ethernet access, and our backbone is just a a networking point of view, you’re losing some of the
pushing that through. standard backbone, so it’s been very good for us. economies of scale; we’ve had a lot of investment in
that area, and I have to admit that my IT people are
simply brilliant on that front.
You can see more interviews on
our YouTube channel:
www.youtube.com/IIRTelecoms
www.optical-transmission.com
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