SlideShare una empresa de Scribd logo
1 de 62
 
Adler Display presents Social Marketing for the  Trade Show Professional Guest Speakers:  Kris McCurry, EVP, Brave New Markets Sara Nieburg, VP, Brave New Markets Welcome
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],What We Will Discuss
[object Object],[object Object],[object Object],[object Object],[object Object],What is Social Marketing?
Why is Social Marketing Important? http://current.com/items/89891774_twouble-with-twitters.htm
[object Object],[object Object],[object Object],[object Object],Why is Social Marketing Important?
Social Marketing Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Kinds of Social Media
Kinds of Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Kinds of Social Media ,[object Object],[object Object],[object Object],[object Object]
Kinds of Social Media ,[object Object],[object Object],[object Object]
Kinds of Social Media http://www.youtube.com/watch?v=ivjybzdXVmI
Kinds of Social Media ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],Choosing the Right Social Marketing
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Choosing the Right Social Marketing
How to Get Started (and Keep Up)
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
How to Get Started (and Keep Up)
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Social Marketing Do’s & Don’ts
[object Object],[object Object],[object Object],[object Object],[object Object],Social Marketing Do’s & Don’ts
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Case Study: DEMO Conference
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Case Study: DEMO Conference
Case Study
Case Study
Case Study
Case Study
Case Study
Case Study
Final Notes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Final Notes ,[object Object],[object Object]
Final Notes ,[object Object],[object Object],[object Object],[object Object],[object Object]
Thank You!

Más contenido relacionado

La actualidad más candente

Socialmedia 101
Socialmedia 101Socialmedia 101
Socialmedia 101
ctechb
 
Socialmedia sba
Socialmedia sbaSocialmedia sba
Socialmedia sba
ctechb
 

La actualidad más candente (20)

Manoj social media
Manoj social media Manoj social media
Manoj social media
 
What About Branding & Content Marketing? Strategies for Small Organizations
What About Branding & Content Marketing? Strategies for Small OrganizationsWhat About Branding & Content Marketing? Strategies for Small Organizations
What About Branding & Content Marketing? Strategies for Small Organizations
 
Social Media Marketing Portfolio
Social Media Marketing Portfolio Social Media Marketing Portfolio
Social Media Marketing Portfolio
 
Social Media Presentation
Social Media PresentationSocial Media Presentation
Social Media Presentation
 
Strategy, Community & Creativity
Strategy, Community & CreativityStrategy, Community & Creativity
Strategy, Community & Creativity
 
Nadine Hogan
Nadine HoganNadine Hogan
Nadine Hogan
 
Emarketing as a strategic tool
Emarketing as a strategic toolEmarketing as a strategic tool
Emarketing as a strategic tool
 
Susan Strayer
Susan StrayerSusan Strayer
Susan Strayer
 
Plato gb learnandnetworkworkshop
Plato gb learnandnetworkworkshopPlato gb learnandnetworkworkshop
Plato gb learnandnetworkworkshop
 
Design Thinking Approach to Online Engagement (Full Version)
Design Thinking Approach to Online Engagement (Full Version)Design Thinking Approach to Online Engagement (Full Version)
Design Thinking Approach to Online Engagement (Full Version)
 
Making the-complex-compelling-creating-high-performance-marketing by letruong...
Making the-complex-compelling-creating-high-performance-marketing by letruong...Making the-complex-compelling-creating-high-performance-marketing by letruong...
Making the-complex-compelling-creating-high-performance-marketing by letruong...
 
Social Media Strategy - IBS thinks...
Social Media Strategy - IBS thinks...Social Media Strategy - IBS thinks...
Social Media Strategy - IBS thinks...
 
Digital Marketing
Digital MarketingDigital Marketing
Digital Marketing
 
Facebook Social Media Why
Facebook Social Media WhyFacebook Social Media Why
Facebook Social Media Why
 
Socialmedia 101
Socialmedia 101Socialmedia 101
Socialmedia 101
 
Socialmedia sba
Socialmedia sbaSocialmedia sba
Socialmedia sba
 
Prognosys smm
Prognosys smmPrognosys smm
Prognosys smm
 
Brand Engagement: Today’s Hottest Marketing Currency
Brand Engagement: Today’s Hottest Marketing CurrencyBrand Engagement: Today’s Hottest Marketing Currency
Brand Engagement: Today’s Hottest Marketing Currency
 
LinkedIN B2B Social Networking
LinkedIN B2B Social NetworkingLinkedIN B2B Social Networking
LinkedIN B2B Social Networking
 
Cost Effective marketing
Cost Effective marketingCost Effective marketing
Cost Effective marketing
 

Destacado (6)

Improving seo through social tfma
Improving seo through social   tfmaImproving seo through social   tfma
Improving seo through social tfma
 
Three generations of distance education pedagogies
Three generations of distance education pedagogiesThree generations of distance education pedagogies
Three generations of distance education pedagogies
 
How to Optimize Your Blog for Success
How to Optimize Your Blog for SuccessHow to Optimize Your Blog for Success
How to Optimize Your Blog for Success
 
Nine Pages You Should Optimize on Your Blog and How
Nine Pages You Should Optimize on Your Blog and HowNine Pages You Should Optimize on Your Blog and How
Nine Pages You Should Optimize on Your Blog and How
 
3 Things Every Sales Team Needs to Be Thinking About in 2017
3 Things Every Sales Team Needs to Be Thinking About in 20173 Things Every Sales Team Needs to Be Thinking About in 2017
3 Things Every Sales Team Needs to Be Thinking About in 2017
 
How to Become a Thought Leader in Your Niche
How to Become a Thought Leader in Your NicheHow to Become a Thought Leader in Your Niche
How to Become a Thought Leader in Your Niche
 

Similar a Adler Display Social Marketing Seminar Linkedin

Susan Campbell Presentation On Marketing
Susan Campbell Presentation On MarketingSusan Campbell Presentation On Marketing
Susan Campbell Presentation On Marketing
Susan W. Campbell
 

Similar a Adler Display Social Marketing Seminar Linkedin (20)

The Social Enterprise of 2014
The Social Enterprise of 2014The Social Enterprise of 2014
The Social Enterprise of 2014
 
Susan Campbell Presentation On Marketing
Susan Campbell Presentation On MarketingSusan Campbell Presentation On Marketing
Susan Campbell Presentation On Marketing
 
C:\Users\Jenny Mc\Desktop\Ihf Conference Presentation March 2010 Slide Share
C:\Users\Jenny Mc\Desktop\Ihf Conference Presentation March 2010   Slide ShareC:\Users\Jenny Mc\Desktop\Ihf Conference Presentation March 2010   Slide Share
C:\Users\Jenny Mc\Desktop\Ihf Conference Presentation March 2010 Slide Share
 
Strategic Marketing For Financial Advisers - Digital Age
Strategic Marketing For Financial Advisers - Digital AgeStrategic Marketing For Financial Advisers - Digital Age
Strategic Marketing For Financial Advisers - Digital Age
 
Social Media: An Introduction for Businesses
Social Media: An Introduction for BusinessesSocial Media: An Introduction for Businesses
Social Media: An Introduction for Businesses
 
What's Missing from Your Social Media Program? How to Create an Effective Soc...
What's Missing from Your Social Media Program? How to Create an Effective Soc...What's Missing from Your Social Media Program? How to Create an Effective Soc...
What's Missing from Your Social Media Program? How to Create an Effective Soc...
 
Saaf 2011
Saaf 2011 Saaf 2011
Saaf 2011
 
Deluxe/Risdall Social Media Marketing Webinar Presentation
Deluxe/Risdall Social Media Marketing Webinar PresentationDeluxe/Risdall Social Media Marketing Webinar Presentation
Deluxe/Risdall Social Media Marketing Webinar Presentation
 
Adoption of Social Media for Marketing and Business Development
Adoption of Social Media for Marketing and Business DevelopmentAdoption of Social Media for Marketing and Business Development
Adoption of Social Media for Marketing and Business Development
 
Social media
Social mediaSocial media
Social media
 
Sscc2
Sscc2Sscc2
Sscc2
 
Attract. Nurture. Followup. Close.: How to Turn Strangers Into Paying Customers
Attract. Nurture. Followup. Close.: How to Turn Strangers Into Paying CustomersAttract. Nurture. Followup. Close.: How to Turn Strangers Into Paying Customers
Attract. Nurture. Followup. Close.: How to Turn Strangers Into Paying Customers
 
Connect with Social Media
Connect with Social MediaConnect with Social Media
Connect with Social Media
 
Understanding Social Media
Understanding Social MediaUnderstanding Social Media
Understanding Social Media
 
Hatch A Business in 90 Days
Hatch A Business in 90 DaysHatch A Business in 90 Days
Hatch A Business in 90 Days
 
Social media Vs your website - which is more important?
Social media Vs your website - which is more important?Social media Vs your website - which is more important?
Social media Vs your website - which is more important?
 
Olivier Blanchard Presentation from SMIATL 2010
Olivier Blanchard Presentation from SMIATL 2010Olivier Blanchard Presentation from SMIATL 2010
Olivier Blanchard Presentation from SMIATL 2010
 
20110923
2011092320110923
20110923
 
Conference on social media
Conference on social mediaConference on social media
Conference on social media
 
Conference on social media
Conference on social mediaConference on social media
Conference on social media
 

Último

Challenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
Challenges and Opportunities: A Qualitative Study on Tax Compliance in PakistanChallenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
Challenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
vineshkumarsajnani12
 

Último (20)

Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
 
Kalyan Call Girl 98350*37198 Call Girls in Escort service book now
Kalyan Call Girl 98350*37198 Call Girls in Escort service book nowKalyan Call Girl 98350*37198 Call Girls in Escort service book now
Kalyan Call Girl 98350*37198 Call Girls in Escort service book now
 
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGBerhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
 
Arti Languages Pre Seed Teaser Deck 2024.pdf
Arti Languages Pre Seed Teaser Deck 2024.pdfArti Languages Pre Seed Teaser Deck 2024.pdf
Arti Languages Pre Seed Teaser Deck 2024.pdf
 
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGParadip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 
Chennai Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Av...
Chennai Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Av...Chennai Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Av...
Chennai Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Av...
 
joint cost.pptx COST ACCOUNTING Sixteenth Edition ...
joint cost.pptx  COST ACCOUNTING  Sixteenth Edition                          ...joint cost.pptx  COST ACCOUNTING  Sixteenth Edition                          ...
joint cost.pptx COST ACCOUNTING Sixteenth Edition ...
 
Berhampur CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGBerhampur CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
 
Lucknow Housewife Escorts by Sexy Bhabhi Service 8250092165
Lucknow Housewife Escorts  by Sexy Bhabhi Service 8250092165Lucknow Housewife Escorts  by Sexy Bhabhi Service 8250092165
Lucknow Housewife Escorts by Sexy Bhabhi Service 8250092165
 
UAE Bur Dubai Call Girls ☏ 0564401582 Call Girl in Bur Dubai
UAE Bur Dubai Call Girls ☏ 0564401582 Call Girl in Bur DubaiUAE Bur Dubai Call Girls ☏ 0564401582 Call Girl in Bur Dubai
UAE Bur Dubai Call Girls ☏ 0564401582 Call Girl in Bur Dubai
 
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAIGetting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
 
Challenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
Challenges and Opportunities: A Qualitative Study on Tax Compliance in PakistanChallenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
Challenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
 
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGBerhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
 
CROSS CULTURAL NEGOTIATION BY PANMISEM NS
CROSS CULTURAL NEGOTIATION BY PANMISEM NSCROSS CULTURAL NEGOTIATION BY PANMISEM NS
CROSS CULTURAL NEGOTIATION BY PANMISEM NS
 
Pre Engineered Building Manufacturers Hyderabad.pptx
Pre Engineered  Building Manufacturers Hyderabad.pptxPre Engineered  Building Manufacturers Hyderabad.pptx
Pre Engineered Building Manufacturers Hyderabad.pptx
 
Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
 
HomeRoots Pitch Deck | Investor Insights | April 2024
HomeRoots Pitch Deck | Investor Insights | April 2024HomeRoots Pitch Deck | Investor Insights | April 2024
HomeRoots Pitch Deck | Investor Insights | April 2024
 
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
 
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service AvailableNashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
 

Adler Display Social Marketing Seminar Linkedin

Notas del editor

  1. Welcome to Social Marketing for the Trade Show Professional. As you may or may not know, Adler Display holds trade show related seminars twice a year. How many people have attended one of our seminars in the past? In previous seminars, we have covered a wide variety of topics pertaining to how to make the most of your trade show budget, how to get people to your booth, and how to have an engaging trade show presence. But never before have we even touched on how Social Marketing fits into trade show promotion and customer engagement. Why? Because Social Marketing, while not necessarily new, is just now starting to take a strong foothold in the way businesses are marketing their products and services. And because this marketing medium is so new, bare with us as we present the information that we know thus far. It is quite possible that we will hear questions that we simply don’t have the answer to. If we do, we will be sure to follow up after the seminar with the answers. With that said, let’s review what we will be covering today.