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How 4G can help financial services companies
- 1. How 4G can help the financial services industry 29 January 2013 Adrian Sarosi
- 2. Where are your customers today? 2 Proprietary & Confidential to OpenMarket
- 3. Stating the obvious… 3 Proprietary & Confidential to OpenMarket
- 4. 4G for the future 4 Proprietary & Confidential to OpenMarket
- 5. 4G today! •Gaming •Giving •Gambling •Girls 5 Proprietary & Confidential to OpenMarket
- 6. Gaming
- 7. Push Notifications 7 Proprietary & Confidential to OpenMarket
- 8. In Game Payments 8 Proprietary & Confidential to OpenMarket
- 9. Giving
- 10. Have you seen them? 10 Proprietary & Confidential to OpenMarket
- 11. The Faberge Big Egg Hunt 11 Proprietary & Confidential to OpenMarket
- 12. Let the user decide… 12 Proprietary & Confidential to OpenMarket
- 13. Gambling
- 14. I can bet!!! 14 Proprietary & Confidential to OpenMarket
- 15. Girls
- 16. Multi-channel 16 Proprietary & Confidential to OpenMarket
- 17. User–defined flexibility on payments 17 Proprietary & Confidential to OpenMarket
- 18. OpenMarket Solutions • Premium SMS • Global SMS • PaaS • Web/WAP Billing • Standard, Premium, • CMX2 & FTEU (Services, Content, P • Application/In- ublishing) Application Billing • One-Way & • Chat & Customer • Direct Operator Billing Interactive Care • Mobile Crediting • MMS • IVR – Voice & Video • Factoring (FastPay) • Push Notifications • Voice & Video Short • Pre-Auth & • Short Codes, Long Codes Authorization API Codes/Virtual • Location API • Refund & Chargeback Numbers • Operator Look-Up API APIs • VSIM hosting • Subscriber Profile API • Telephony Gateway Bespoke services 18 proprietary and confidential
- 19. Key takeaways • Effective communication is simple communication • Encourage a response which triggers further action and engagement • Significant cost savings and benefits can be made across multiple departments • Mobile is personal – offer the choice to the user • Use mobile to overcome hurdles – don’t make new ones! • Mobile isn’t static – be prepared to invest • Mobile is the glue 19 Proprietary & Confidential to OpenMarket
- 20. Contact/follow us Adrian.Sarosi@openmarket.com Text adrian to 88600 Go to www.openmarket.com and follow @OpenMarketEU 20 Proprietary & Confidential to OpenMarket
Notas del editor
- 2 examples in each of the sectors where they’re getting it right – financial services can jump on it