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Copyright 2009 DIGITAL ASIA A Research International study into the digital media habits of online Asians
3 External  Factors  underpinning digital needs Copyright 2009 Internet  Prevalence Culture Infrastructure
Each country has unique needs  KR SG AUS MAL CH IND Copyright 2009 Internet Infancy Internet Prevalence Individualist Collectivist
Localised Digital Strategies  are needed Social Networking Collaborative Blogging Mobile  Internet Recognition Blogging Online Shopping Digital  Entertainment Copyright 2009 Internet Infancy Internet Prevalence Individualist Collectivist
Introducing your guide to understanding digital needs Copyright 2009
Australia less participatory, more enrichment driven  Copyright 2009 Australia Asia

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DIGITAL ASIA A Research International study into the digital media habits of online Asians

  • 1. Copyright 2009 DIGITAL ASIA A Research International study into the digital media habits of online Asians
  • 2. 3 External Factors underpinning digital needs Copyright 2009 Internet Prevalence Culture Infrastructure
  • 3. Each country has unique needs KR SG AUS MAL CH IND Copyright 2009 Internet Infancy Internet Prevalence Individualist Collectivist
  • 4. Localised Digital Strategies are needed Social Networking Collaborative Blogging Mobile Internet Recognition Blogging Online Shopping Digital Entertainment Copyright 2009 Internet Infancy Internet Prevalence Individualist Collectivist
  • 5. Introducing your guide to understanding digital needs Copyright 2009
  • 6. Australia less participatory, more enrichment driven Copyright 2009 Australia Asia