Copyrighted Pinterest Power Report Summary

Denise Hall Copyright 2013 All Rights Reserved
Pinter Power
Written By Denise Hall

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Introduction
First I want to say a heartfelt “thank you” for purchasing this report.
I’ve been using the methods described here to leverage Pinterest for
the last few months, and I’ve tweaked and honed them along the way
to maximize that leverage.
Since Pinterest is still in its infancy, now’s the time to jump in and
start dominating it. But it has to be done the right way and using as
much viral power as possible, and that’s what this report will teach
you.
Pinterest can be a very powerful method of driving traffic to your
website but due to the nature of the site, its users are hyper-
responsive to some topics and they practically ignore others. I’ll
explain this further as we get into the heart of the report.
It’s been my experience that Pinterest users also don’t respond well to
most blatant advertising, so in this report you’ll learn how to advertise
your website and products in such a way that they’ll be much more
likely to respond.
A word of warning – if you think you’ll make money by spamming
the site, you’re dead wrong, and you might as well stop reading this
report right now. Pinterest has heavy-duty checks and balances in
place, and they don’t hesitate to ban accounts if they think pinners are
spamming.
With that said, let’s jump right in so that you can start putting these
methods to use in your own business as soon as possible.
Chapter 1 – Setting Up Your Pinterest Accounts
Notice I said “accounts” – plural. That’s one of the key ingredients to
maximum leverage of Pinterest.
First, you’re going to set up an account using your own name (or a
pen name) as the username, if you don’t already have one. I won’t
show you how to do that here - it’s a simple process. Just go to
Pinterest.com and follow the steps to create your account.

Next, you’ll want to set up a second account using your niche or your
website name as your Pinterest username.
For instance, if your domain is BestDresses.com you’ll want your
Pinterest username to be Best Dresses or Dresses or Women’s
Dresses. In other words, you want everyone who sees your Pinterest
profile to know exactly what your boards are about.
When you create your account, you can choose to “connect with
Facebook” (or Twitter), but I suggest you don’t. (If you want to do so
later, you can edit your social sites in the profile settings in your
Pinterest account.)
Here’s why I don’t recommend connecting with Facebook…
Each time you add a new pin on a Pinterest board or “like” someone
else’s pins, it will show up on Facebook for your contacts to see. Of
course, that means your Facebook friends can visit your Pinterest
boards and click through to your website, but there is a downside.
You can only create one Pinterest account using your Facebook login
email address, so you would need a number of Facebook accounts,
each using a different email address, in order to create more than one
Pinterest account that’s linked to Facebook.
Plus, if you only have one Facebook account, it may be a personal
account, and you might not want your family and friends to know that
you just posted images of women’s lingerie on Pinterest. ☺ (I’m not
suggesting you pin lingerie. I was just making a funny. ☺)
If you want to “Connect with Twitter” when you create your Pinterest
account, bear in mind that you’ll need a different Twitter account for
each Pinterest account, as well. If you plan to use Pinterest and
Twitter in a variety of separate niches, this might be fine for you, but
after you read the next few paragraphs, I think you’ll see why it might
be best if you don’t connect with Twitter either.
Don’t worry, though, you can still use Facebook and Twitter to show
off your Pinterest pins...
Every pin on Pinterest has a Facebook “like” button and a Twitter
“tweet” button next to it. So, any time you want your pins to appear
on Facebook or Twitter, simply click the appropriate social sharing
button.

And since your Pinterest account is not connected to the social sites,
you’ll need to login to Facebook or Twitter to “like” or “tweet” the pins,
which means you can use any Facebook or Twitter account you have!
This also means that you can “like” or “tweet” to multiple Facebook
and Twitter accounts, which you cannot do if your Pinterest account is
connected to Facebook or Twitter.
You can see the social sharing buttons in the screenshot above. I
clicked the Facebook “like” button and look what happened in my
Facebook account:

My activity feed shows that I “like” the Pinterest board and shows the
image from the pin. And when someone clicks the link, they’ll be taken
directly to that pin on Pinterest.
If you use the “tweet” button, the description of the pin will appear as
your tweet by default, but you can change it if you choose, and the
link to the pin will be included in the tweet.
And then, there’s also the “old-fashioned” way of sharing your pins…
Simply copy and paste the pin url to Twitter, Facebook (including your
FB pages – in fact, this is the only way to share Pinterest pins on FB
pages at this time) and other social sharing sites. ☺
Something that I need to mention here…
At the time I’m writing this report, Pinterest is making some changes.
You used to be able to add your website url in your profile settings,
but newer accounts don’t have that option.
In order to add your website url when you are creating new Pinterest
accounts, you need to create a “business” account. To do so, go to
http://business.pinterest.com
Note: If you have a personal account that you want to change to a
business account, use the same url to convert it.

Note: If you have an existing older account, you may still be able to
add your url in the “settings” area.
Add your url in the appropriate field, and follow the instructions to
“verify” it. Once verified, your website url will appear in the section
underneath your username and above your boards.
Do that only for the account you created for your business or niche,
not the one you created using your own name. You want to keep this
account looking more like a third party whose only goal is to share
images, not someone who is trying to sell products. ☺
The nice thing about the new accounts is that they include analytics
and other tools for your business, so be sure you check those out.
And to wrap up this chapter…
To my knowledge, you can create more than one business account (I
can’t find anything in their terms of service or acceptable use policy
that says you can’t, but check for yourself, as the terms can change)
so you may want to create an account for each niche that you intend
to target.
There are some specific niches that go over very well on Pinterest, and
we’ll discuss those in the next chapter.
As well, you may want to have more than one personal account, using
pen names for some of them. You’ll understand why in chapter 3, but
it’s your choice whether you do or not.
Chapter 2 – Creating Your Boards
The first thing you want to do after you join Pinterest is to create at
least 10-12 boards on each of your user accounts, and add at least 5
pins to each one. This is so that when people look at your profile and
boards they don’t look empty.
If you look around Pinterest you’ll see that pretty much anything goes
as far as what users pin. (In fact, some are just plain random or weird
in my opinion, but who am I to judge? ☺)

But there are a few topics that really make the rounds in terms of
being re-pinned.
The hottest topics on Pinterest from my own experience (in no
specific order) are:
1. Crafts (crochet, scrapbooking, sewing)
2. Recipes/cooking
3. Weddings (dresses, décor)
4. Women’s fashion
5. Beauty (hairstyles, makeup, nails)
Note: At the time of this writing, Pinterest cites these as the top 5, as
well, with one exception - they list home décor instead of weddings.
In case you’re unaware, about 80% of Pinterest users are women, and
if you want to fit in you need to pin images that will get their attention.
That’s not to say that you can’t pin other types of images, even more
“manly” images like race cars and monster trucks. Just be aware that
those are less likely to get re-pinned.
Naturally, that could change in the future as more men join Pinterest,
but at this time Pinterest mostly consists of women and they’re usually
the shoppers in the family so you want to target them with products
they might purchase.
When you create your boards, make sure to add a description of what
the boards are about, using your main keywords in the description.
The descriptions get picked up by the search engines, and you want
your boards to be found in the search results.
So where do you get images to fill up your boards?
Well, you should start by re-pinning other people’s pins. The next
chapter goes into more detail about why you need to do this as
opposed to simply pinning images of your own, but for now, just take
my word for it. ☺
Pinterest has millions of images that you can re-pin, so once you
decide on the topics for your boards, simply type a keyword into the
search box and find some pins to re-pin onto your own boards.

Re-pin the images that immediately grab your attention. If you
were drawn to them because they’re eye-catching in some way, then
chances are other people will like them too, thus increasing the odds
of them being re-pinned from your boards by other people.
You’ll also want to make a mental note of why those images got your
attention – what was so appealing about them. This will help you to
distinguish images that are likely to go viral from images that will get
very few re-pins.
Notice the number of re-pins and likes that they have. You can see
which are the most popular, so compare them to other images that
didn’t get re-pinned very much and use this as a learning tool for
choosing good images to pin.
You can also check out all the most popular pins by choosing “popular”
from the category listing at the top of the page:
Repinly.com can also be useful in finding the most popular pins and
boards in every category. It’s free to use, so check it out.
Of course, you can also pin images from your own websites or blogs to
your boards but I urge you to do so in moderation. If every pin on
every board is linked to just one or two websites, especially when you
don’t have many pins yet, your boards may appear spammy and
people will shy away.
Note: the exception to this rule is your business Pinterest account.
You will want most of the pins to be images from your own website (or
images representing your niche), but you will still want to re-pin, like
and comment on other people’s pins to get them over to your boards
to see what you have to offer. You can create specific boards for your
own wares and different boards where you re-pin from other pinners,
if you choose.
One final note before we move onto the next chapter…

You’ll want to create boards on a variety of topics, not just the “hot”
topics. Take a look at other pinners’ boards to get some ideas. You
don’t have to have a website or affiliate link for every topic you pin.
The most important thing is to create boards and pins that others want
to share with their own followers, which in turn will bring new followers
to your boards. You’ll understand this better as you get further into
this report.
Chapter 3 – Be Social
Above all, Pinterest is a social site, and in order to use it to your
advantage you need to join in the social activity.
This means you must follow people, re-pin, like and comment on their
pins as well. If you’re perceived as someone who just wants to sell
their own wares, then you won’t get the results you expect.
The first thing you want to do after creating your Pinterest boards is to
have your users follow each other. This creates a nice “crossover” for
other Pinterest users to find and potentially follow both of your
Pinterest users (or your multiple users, if you choose to create more
accounts).
You’ll want to re-pin some of your own pins, but don’t re-pin all of
them. That will look spammy to other Pinterest users. Just re-pin
about 30% from each user’s boards to your other user’s boards.
And if you have more than two Pinterest accounts, mix up your re-
pins. Don’t re-pin the exact same pins from user to user; instead, re-
pin different ones.
While you’re re-pinning your own pins, mix other people’s pins in there
too. You don’t want people to visit one of your boards and see 12 pins
in a row that all lead to the same website and/or were re-pinned from
the same person. Mix them up!
By using this “crossover” method between your Pinterest accounts
you’re creating your own “social proof” – people will see that someone
else liked or re-pinned a pin. They have no idea that the pinner and
the re-pinner are the same person – you. ☺

This “crossover” effect is another of the key ingredients to getting the
most out of Pinterest. When followers of any of your personal accounts
see that you re-pinned a pin from your business account, they’ll have
the opportunity to follow your business account too. (And vice versa.)
Let me show you what I mean…
In the screenshot below, you can see that I re-pinned a pin from
Shannon McKervey onto a board called Let’s Share Recipes. (Except
for the obvious one, the other boards aren’t mine. I’m just using them
as an example.)

Everything in the red circle above is a clickable link, so you can see
how easy it is for Pinterest users who see this pin to go check out
Shannon McKervey’s boards and the board where I re-pinned the
image, Let’s Share Recipes, and possibly follow them.
Now that’s powerful in itself, but look at what you see if you click the
ice cream image that I pinned:
This shows the site that the image originally came from, the Pinterest
board I re-pinned it to, and the original pinner and board it was pinned
on from the originating website.
Again, each one of those is a clickable link, which is what makes
Pinterest a super powerful viral traffic generator! I’ll cover
additional “crossover” tips for getting even more traffic in chapter 7.

And we still haven’t covered the main ingredient in my method.
(Patience, young Grasshopper, we’re getting there. ☺)
Now, I know you want to get your own links spread around as much as
possible, but it’s highly important that you re-pin other people’s pins,
too.
The sense of community among Pinterest users is the true power
behind whether or not your pins go viral. (Well, that and pinning good
images that people want to re-pin, which we already discussed.)
So it’s very, very important if you want to get good results from your
Pinterest marketing efforts that you follow people who have the same
interests as you do and re-pin, like and comment on their pins.
When they know that you like what they’re pinning, they’re much
more likely to visit your boards and re-pin your pins. And the more re-
pins you get, the more website traffic you’ll get. ☺
After you’ve created your boards, you need to start following people,
so that they will hopefully follow you back. Just use the search box at
Pinterest to find pinners and/or boards that match your boards’ topics.
You can “follow all” boards for any pinner, or you can pick and choose
the ones you want to follow by skimming through their boards.
By following other people’s boards that are on the same topics as your
own boards, you’re saying “hey, we have something in common” and
that makes them want to come and see your boards and follow you.
Every time someone follows any of your boards, you’ll get an email
notification from Pinterest. I always click through to their profile, and if
I’m not following them yet, I choose a couple of boards to follow that
are similar to my own boards. Almost inevitably, they come back and
follow more (or all) of my boards.
The more of your boards they follow, the more of your pins are in front
of them, which increases the chances of them re-pinning your pins and
spreading your links.
And remember, when they re-pin one of your pins, their followers see
it and that increases your chances to get more followers. (See the two
screenshots above if you need to refresh your memory on the clickable
links. ☺)

While you’re following people, make sure you like and re-pin some of
their pins as well. Remember, Pinterest is a social community, and the
more you re-pin, like and comment on other people’s stuff, the more
likely they will do the same for you.
Now, as you might imagine, it can take a lot of time to follow people,
like and re-pin their pins. There are a few software tools on the market
that can do these tasks for you, but the one that I’ve found to be the
best is called Ninja Pinner.
It has many more functions than all the other softwares that I’ve seen
and you get a 2 hour free trial so that you can try before you buy. I’ll
put the link in the resource section at the end of this report.
Just bear in mind that if you use any software with Pinterest you need
to go slow! If Pinterest detects “suspicious activity” from your IP,
they could temporarily block, or even ban, your accounts.
The best way is to alternate using the software and doing some of the
tasks manually each day. And if you don’t follow too many people all
at one time, you should be safe.
Chapter 4 – Here’s The Beef
Okay, we’ve already discussed 2 of the 4 key ingredients of the Pinter
Power method – multiple Pinterest accounts and the “crossover” effect
between your accounts. (The 4th
ingredient is revealed in chapter 7.)
Now let’s get to the main ingredient…
I refer to them as group boards, but Pinterest calls them “contributor”
boards.
A group (or contributor) board is one where unlimited numbers of
people can pin. The board owner can invite anyone to pin on the
board, and anyone who accepts the invite also has the ability to invite
other pinners. (You must be following at least one of the person’s
boards to invite them, though.)
In a nutshell, when you’re a pinner on a group board, the board shows
up in your profile along with all your other boards, and it also shows

up in the profiles of all pinners who have accepted the invitation to pin
to the board.
This is the most powerful “crossover” effect that you can possibly
get…
Some group boards have thousands of pinners and hundreds of
thousands of pins!
Here’s a screenshot that we saw earlier in this report:

See the little symbol next to the name of the board that the recipe was
pinned on? That signifies a contributor board.
The more group boards you belong to, the more people will see your
pins that you post on those boards. And when you pin really good
images, the chances of them getting re-pinned dozens – or even
hundreds – of times is enormous!
So how do you find group boards on topics similar to your own boards?
You can use the search box at Pinterest to search for the topics, but
you have to click through to each board in the search results to see if
they’re group boards or not.
Or you can use an easier method…
When you’re viewing your followers’ boards so that you can follow
them, skim their profile for group boards too.
Check them out to see if they have a large number of pinners, pins
and followers, as well as if the board owner has posted information in
the “about” section that lets you know how you can be invited to pin.
At the very least, follow the board if you would like to pin on it. The
owner may invite you to pin. And if they tell you how to be invited,
just follow their instructions to get the invite.
But don’t stop at joining other people’s group boards…
You’ll want to create your own group boards and invite other people to
pin on them. (I’ll show you how in just a minute.) By doing so, you’re
building your own little community of pinners, and everyone who
follows each of them will have the opportunity to join (and/or re-pin
from) your group board(s).
And when someone follows your group board, no matter which
pinner’s profile they found it on, you’ll get an email letting you know
that someone is following your board. This gives you the opportunity
to invite your new followers to pin on the board.
The old saying “the more the merrier” applies here…
The more pinners you have on your group boards, the more chances
for your own pins (and links!) to spread like wildfire among the
Pinterest community.

Now again, it can be time-consuming to manually invite dozens of
people each day to pin on your boards, but the Ninja Pinner software
that I mentioned can automatically invite people for you.
You don’t have to invite everyone who follows your group boards to
pin, although I do recommend you start out that way so that you can
get lots of pinners/pins/followers quickly.
But when you feel you have a good number of pinners, you can add a
note in the “about” section of the board that tells them to contact you
if they’d like to be invited to pin on the board.
The “crossover” effect between your own Pinterest accounts comes
into play here, too, if all of your “identities” pin on all of your group
boards. Regardless of which user pins to the board, the followers of all
your accounts can see the pins, thus giving them plenty of chances to
follow more of your boards.
And here’s the coolest part about the “crossover” effect with group
boards…
If a follower of one of your group board pinners decides to follow your
group board, they won’t see your whole profile page. But when you
get the email notice from Pinterest that someone is following your
group board, click through to their profile and follow some of their
boards.
Use the “hey, we have something in common” method…
Follow some of their boards that are on the same topics as your own
boards. Now they’ll get an email from Pinterest letting them know that
you’re following their boards, they’ll see that you like the same things
that they do, and they’ll follow more of your boards.
This is one of the best ways to almost guarantee that people you
follow will follow you back!
And remember – the more, the merrier…
The more followers you have, the more people will see your pins and
re-pin them. And the more re-pins your pins get, the more chances
you have to get even more followers. And the more people who see
your pins, the more traffic you’ll get to your website.

Plus, by default, Pinterest adds yet another viral aspect…
Everyone who accepts the invitation to pin on your group board
has the ability to invite other pinners! Imagine how quickly your
following can grow if other people are doing some of the inviting!
It’s easy to invite others to pin. Here you can see that I’m viewing a
group recipe-sharing board where I’m a contributor:
To invite people, I click “edit” and a new screen opens, as seen in this
next screenshot:

Now just type in their name or Pinterest username and they’ll get an
invitation by email and they’ll also see the invite when they login to
their Pinterest account. Once they click “accept,” they’re able to pin on
the group board and invite their friends to pin too.
As you can see, allowing your group board pinners to invite others is
an excellent way to grow your boards quickly.
If you want your pinners to invite others, just post a note in the
description of the board - “feel free to invite your friends.”
Chapter 5 – Pinning Your Own Images & Links
You’ve probably been wondering when we were going to get around to
pinning images with your links, right? ☺
I highly recommend that you pin images that link to your website or
blog, not directly to a sales page or CPA offer. (In fact, Pinterest
doesn’t even allow certain url’s, such as some CPA networks. They
block them because they consider them spam.) Sending people
straight to a sales page just doesn’t work in most cases, though in a
few minutes we’ll discuss some instances where that can work.
I said earlier in this report that most blatant advertising doesn’t work
well on Pinterest. If you pin a banner ad image, for instance, no one
will pay attention because it’s obvious you’re trying to sell something.
The same holds true even if you pin a beautiful birthday cake picture -
if the link leads directly to the sales page for a cake decorating ebook
you probably won’t make many (if any) sales of the ebook.
Your best bet is to send people to your content-filled blog in the
cake decorating or birthday party niche. Your blog can have ads in the
sidebars and throughout the content if you choose, but people will
respond much better if they don’t feel you were trying to sell to them
from the get-go. Plus, if you send them to your website, you have the
opportunity to get them to subscribe to your list and you can sell to
them later.
You will want to pin images from your blog/website and/or other
images that are targeted to your niche.

Some marketers will tell you to add your url to any and all images you
pin, but in my experience, that doesn’t work…
If you pin an image of a nicely decorated birthday cake, for example,
and the link leads to a website about vacuum cleaners, you might get
a lot of traffic to your site, but most likely you’ll get 0 sales.
The images must be targeted! If your website sells vacuum
cleaners, then pin images of vacuum cleaners. You can broaden your
scope a bit and pin cleaning tips or other information related to
vacuum cleaners as well, but don’t pin unrelated images.
Any images you pin from your own website will automatically link back
to your website in your pin. You can also upload images from your
computer and add your website url to the pin after it’s uploaded. Just
view the pin, click on “edit” and you’ll see where to add the link.
And if you need to find images that you can use, here are some
websites to check out:
http://publicdomainpictures.net
http://public-domain-image.com
http://freedigitalphotos.net
http://sxc.hu
http://flickr.com/creativecommons
Make sure you read their terms before using any images. Some
require attribution (giving credit to the original source) in order to use
them, and others don’t allow commercial use.
I want to stress again that you shouldn’t pin images that only link to
your own websites. Mix your pins with pins from other websites.
Only about 50% of the links on your boards should be your own, and
make sure you sprinkle them – no more than 3-5 pins in a row that
are your own links.

You can make an exception to this rule if you own websites in a variety
of niches hosted on different domains. But you don’t want your board
visitors to see every image pointing to one or two domains because
then it’s obvious that you’re the owner of those websites and you’re
using Pinterest for your own purposes.
Another exception, as I mentioned earlier, is for your business
Pinterest account. It’s okay to pin mostly images that are linked to
your own website. But you should also have at least one board where
you pin other people’s images, as well, so that you can build a rapport
with your followers.
In fact, a group board works well for this…
For instance, if you have a cooking/recipe website most of your boards
can have images/links pointing back to the recipes on your site. But
you can create a group “recipe sharing” board and invite other people
to pin their favorite recipes from around the ‘net.
Remember, every time they pin to the board, their own followers can
see the pins, which will lead them to your group board. When you get
the email from Pinterest letting you know you have new followers, go
follow a food or recipe board of theirs (“hey, we have something in
common”), and they’re apt to check out your whole profile and
follow you back.
And if you choose to invite them to be a contributor on your board,
you’re spreading your reach even more because their own followers
will see their pins and come over to your boards too.
I hope by now you’re seeing just how powerful all of this is, but I still
have a few more tricks up my sleeve to reveal to you. ☺
Chapter 6 – Selling Without Selling
There are some instances where linking directly to sales pages can
produce sales and you’ve probably been waiting for this so let’s go…
Women’s apparel is a super-hot topic on Pinterest. Fashionable
clothes get pinned and re-pinned all day long, 7 days a week, 365
days a year. And when women are looking at trendy clothes and cute
shoes, they tend to get into a shopping mood. ☺

Now, there are lots of online clothing retailers that you can be
affiliated with, but getting their long, ugly affiliate links past the
Pinterest “gatekeeper” that decides which links are spam and which
are not can be a problem.
For instance, Commission Junction (cj.com) and ShareASale.com both
have a number of clothing merchants that you can promote, but the
links look like this:
http://www.anrdoezrs.net/click-7027863-11169737
That link goes to the home page of a clothing retailer, but the domain
name isn’t that of the retailer; it’s a redirect owned by the affiliate
network.
And if a merchant has individual product links available and you want
to link directly to the sales page for a specific piece of clothing you’re
promoting, those links look even worse:
http://www.kqzyfj.com/click-7027863-
11262868?url=http%3A%2F%2Fwww.pinkbasis.com%2Fdresses-
party-et1-8913aqua.html&cjsku=dresses-party-et1-8913aqua
Houston, we have a problem! ☺
I have two recommendations for getting around the long, ugly links…
You can use a link cloaker to mask your affiliate links and host the
resulting web pages on your own domain. (I included the one I use as
a bonus with this report.)
Your cloaked affiliate links will look like this:
http://yourdomain.com/retailer.html (merchant home page)
http://yourdomain.com/bluedress.html (product page)
Easy, peasy - problem solved!
I need to add a quick note here that you cannot use tinyurl, bit.ly and
other url shorteners to cloak your links for Pinterest. The Pinterest
system blocks them as spam.

Or, if you don’t own a domain to upload your cloaked links to, then I
recommend that you promote products from the Amazon.com affiliate
program.
People trust Amazon, and when they see a pin with an Amazon link,
they don’t think twice. They’ll just assume you were shopping at
Amazon yourself and found a cute outfit to share. ☺
Just login to your Amazon affiliate account and get the links for the
clothes you want to pin. Then copy and paste a link into a new browser
window, and use the “pin” button in your browser’s toolbar to pin the
image from Amazon. (If you don’t have the “pin” button yet, you can
get it from Pinterest. Just drag and drop it into your toolbar and you’re
ready to pin.)
You want to specifically use the “pin” button in your browser because it
will keep your Amazon affiliate link intact in your pins. If you use the
Pinterest button that’s on Amazon’s site, you’ll have to edit every pin
to add your affiliate link.
But clothing isn’t the only type of product that works with direct sales
page links…
Books, DVD’s and music from Amazon work too. Almost anything you
want to pin with an Amazon link can potentially bring you sales
because people are familiar with Amazon, and unless they’re
marketers themselves, they won’t realize that you’re sending them to
an affiliate link.
But I’m going to caution you again to pin your links in moderation. If
you pin 42 dresses, one after the other, all with Amazon links, that
might look spammy. At the very least mix in some re-pins from other
people with your 42 dresses. ☺
Or better yet, vary the types of products you’re pinning. Do a couple of
dresses, then a book or two, then a DVD or whatever.
And even if you do use the link cloaker and host your affiliate links on
your domain, you can mix raw Amazon affiliate links in your pins, too.
That way, you’re pins promote something you’re selling, but not all
links lead to your own domain.
Besides clothing, books, DVD’s and music, I’ve found a few other
products that do well with direct sales page links:

Free craft patterns – crochet, sewing, knitting, cardmaking and
quilting CPA programs can be found at Commission Junction. (You get
paid per lead that signs up at the merchants’ sites.) But you will need
to cloak your affiliate links to post them on Pinterest.
Collectibles – limited edition cookies jars, salt and pepper shakers,
and vintage items (among other collectibles) can be found at Amazon
and you can use your raw affiliate links on Pinterest if you want to.
But you’re not limited to the affiliate programs I’ve mentioned here.
For example, you can probably find some good vintage or other
collectible items at eBay to promote. Just keep in mind that the
products at eBay will come and go because they’re auctions.
And finally…
Make sure you include a short description with your pins that doesn’t
look like you’re trying to sell something!
If you pin a dress, then your description should be something like
“what a cute dress, I love it!” not “women’s dress style #34567 in
powder blue.”
Pinterest users are shoppers, but the shopping has to be done on their
own terms. They need to think that they want to buy a product, not
that you’re trying to sell it to them.
Chapter 7 – Sprinkle On The Seasonings
I’ve mentioned pinning your own links in moderation several times
throughout this report, and the reasons why. This 4th
and final
“ingredient” in the Pinter Power method will show you one more very
good reason to “sprinkle” your links in a different way, rather than
throw them all into the mix at one time. We’re also going to maximize
the “crossover” method here, so don’t skip this chapter. ☺
When you’re a contributor on group boards, it can be tempting to pin
to all boards of the same topic at one time, but it’s actually much more
to your advantage if you don’t.
If you’ve ever logged into your Pinterest account and noticed that one
person pinned the same image 3,4,5,6 (or more!) times right in a row,

you probably thought it was annoying. (I know I do, and other pinners
probably do too!)
But if you paid attention to the boards they were pinning the image to,
then you most likely saw that they were pinning to different boards
each time, and some were probably group boards. Pinning your stuff
on group boards is important, as we’ve already discussed, but you
want to do so in moderation. (There’s that word again. ☺)
First and foremost, when you pin anything, whether it’s linked to your
own site or a re-pin from someone else, pin it to one of your own
boards first.
Remember this screenshot with all the clickable links?
You want as many of those links as possible to be yours, whether they
lead to your Pinterest boards or to your website. So by pinning to your

own board before you re-pin to group boards, you’re making sure that
more of your links get pinned to the group boards.
Let me show you what I mean…
In the screenshot below I re-pinned a crocheted sweater from another
pinner to my own “Crafts” board. Everything circled in red is a
clickable link, but only two of the links will get people over to my
boards – the title of the board I pinned to (Crafts) and my name. All
other links lead to someone else’s Pinterest profile, board or website.
Now, this particular image can fall under a couple of different topics –
crafts, because the item is hand-crocheted, and women’s fashion – so
this is a perfect pin for demonstration purposes in this report.
My personal Pinterest user isn’t a contributor to a “crafts” group board
at this time, but I am a contributor to a “fashions” board. So here’s
what it looks like when I re-pinned this pin from my own “crafts” board
to a group “fashions” board:

Notice that 4 of the links now lead to my personal user account,
Denise Hall. And the group board owner is my business Pinterest user
account, so that makes 5 links in this one re-pin that belong to me. ☺
And if the originating image/website were mine (they’re not) then
there would be 7 links (out of 9 total) that would benefit me.
My personal user account also has a board for women’s clothing, so I’ll
re-pin the image from the group board to my personal board, since the
group board belongs to my other Pinterest account and I want my
personal followers to possibly follow the group board too.
At this point you might be thinking, “but you said not to pin the same
pin so many times because it’s annoying.” ☺
That I did! But I didn’t re-pin all of those right in a row…
I waited a few hours between each re-pin. By doing it that way, it
doesn’t limit how many people see the pin. If I re-pinned them

one right after the other, only a certain number of my followers and
the group board followers would see the pins because not all Pinterest
members are online at the same time.
But by slowly sprinkling your re-pins every few hours (or even days)
you’re allowing many more people to view your pins and giving all of
them the opportunity to re-pin them. ☺
And if you have more Pinterest accounts, you’ll want to do the same
thing with those…
Remember, the “crossover” method is powerful, so re-pin from
your various users to your other users. Just don’t forget to do it
moderately, and don’t re-pin all of the same pins from user to user.
It’s much better to mix than match. ☺
When you pin or re-pin to your group board(s), save the pin url’s in a
text file for future reference. (Once your boards start getting a lot of
pins, you’ll find it difficult to locate your own pins among the others.)
Keeping them handy allows you to easily re-pin your most viral pins on
other group boards at any time. (Or to your other Pinterest accounts.)
For instance, if you’re a contributor to 10 recipe boards, re-pin each of
your pins to just one or two boards daily for several days.
But that doesn’t mean you shouldn’t pin something on each board
daily; just don’t pin the same pin. Mix them up! Give other pinners a
variety of pins to look at and see which ones get re-pinned the most.
Those are the ones you’ll definitely want to re-pin later.
Sprinkling your pins in this manner keeps them in front of more
people, more often. And as Martha Stewart would say “that’s a good
thing.” ☺
One final tip before I end this chapter…
The really big and popular group boards tend to get duplicate (and
triplicate and quadruplicate ☺) pins over time. After all, people can’t
be expected to scroll through hundreds or thousands of pins to see if
an image is already posted before they pin it, right?
So, after a period of time has passed from your initial pin on a group
board, re-pin some of your most popular pins for another instant
surge of re-pins and traffic to your website! ☺

Chapter 8 – Final Tips
Before I leave you to start building your Pinterest empire I want to
give you a few more helpful tips so that you can make the most of
your Pinterest marketing efforts.
1. Visit Pinterest on a daily basis, not only to pin to your own boards,
but also to re-pin, like and comment on other people’s pins.
The more you interact with other pinners, the more they’ll interact
with you. Putting yourself in front of them by re-pinning or liking their
pins brings them back to your boards and gives them the opportunity
to re-pin your pins as well as click through to your website.
2. Make sure that all of your Pinterest accounts pin images from your
own website(s). This shows other pinners that more than one person
visits the website and pins from that domain, making it a little less
obvious that you’re the website owner.
An exception here might be your niche business accounts. If you
create boards only in your niche, then you probably don’t want to
create a “fashions” board on your “vacuum cleaners” business account.
3. Take note of which of your pins get re-pinned a lot and look for
similar images to pin in the future.
4. The best times of the day to pin are 10:00 AM – 12:00 noon, 2:00
PM – 4:00 PM, and 8:00 PM - 12:00 midnight. These are US eastern
times, so you might need to adjust for your own time zone.
In my experience, there are more Pinterest users online during those
times and you’ll get a lot more re-pins when the most users are
browsing Pinterest.
5. Create your boards in tightly focused sub-niches IF you have
websites in the same sub-niches. For instance, if you have a website
on the topic of Chinese food, then create a board specifically for
Chinese foods and link your pins to your site. (Or gluten-free foods,
Italian food, etc.)
But if you have a general cooking website, then it’s okay to create a
general “food” or “recipes” board.

6. Make sure your best boards (those that get a lot of re-pins) and
your own group boards appear in the top 2 or 3 rows of your profile
page so that people who are looking at your profile can see your best
stuff and they’re more likely to follow you. (And put other people’s
group boards at the bottom of your profile.)
You can arrange your boards how you want them by clicking the little
“board” icon next to “edit profile” as seen here:
Now you can drag your boards around until you get them where you
want them. Then click the red checkmark to save your arrangement:
And finally, choose eye-catching images for your board covers to
increase the chances of gaining new followers.

Conclusion
I hope you’ve gotten a lot of new insights out of this report, but the
biggest thing you need to understand and more importantly, bear in
mind, is this…
You cannot use Pinterest only for self-serving purposes. Pinners
are savvy people and they’ll see right through you.
You must provide useful images, tips or other information in order to
become a respected member of the community. If you watch what
others pin (note the urls – they pin from a wide variety of websites)
and how they write their pin descriptions (“cute dress!” and “I love this
hairstyle!”), you’ll get a good feel for how to accomplish this.
If other pinners feel that you’re spamming, they’ll quickly hit the
“report pin” link and you might find your Pinterest account getting
banned faster than you can say, “I got banned.”
And lastly, don’t expect to make bucketloads of cash overnight.
It probably won’t happen. The key is to build up your boards and pin
count over a period of time, and with that steady build-up comes trust
and respect from other Pinterest members.
Once you’ve gained their trust and respect, you can expect them to
spread your links via re-pins, driving quality targeted traffic to your
website or affiliate links.
Wishing You The Best Of Success,
Denise Hall

Resources
Ninja Pinner Software:
http://7buckoffers.com/pinterpower-wso/ninjapinner.html
You get a free 2 hour trial to try before you buy. It has a number of
features that aren’t offered in other softwares that I’ve purchased,
including the ability to auto-invite pinners to your Pinterest boards. But
more than that, it’s constantly being updated to keep up with changes
at Pinterest and to add new features, unlike the other softwares that
are now sitting useless on my hard drive.
Covert PinPress:
A “Pinterest clone” blog theme if you want to create your own site that
looks like Pinterest.
http://7buckoffers.com/pinterpower-wso/covertpinpress.html
Instant Pin Marketer:
This is an easy-to-install script that locates YouTube videos and posts
them on your website for easy pinning to Pinterest. It works great for
recipes, which you can see on the sales page, but it’s not limited to
recipes.
http://www.warriorplus.com/w/a/gspwj
Niche Blogs:
If you don’t have your own website(s) or you want to add more niches
to your portfolio with little effort, do check these out. Each package
only contains a couple of niches that are in the top niches to promote
on Pinterest, but there’s no reason you can’t promote the others too.
http://www.warriorplus.com/w/a/zhbc0
http://www.warriorplus.com/w/a/1nq8n
http://www.warriorplus.com/w/a/l2dzb

http://www.warriorplus.com/w/a/t73gv
http://www.warriorplus.com/w/a/6t4l2
More Niche Sites:
These are completely different than the blogs above. They offer music,
movies and books, which sell well on Pinterest.
http://www.warriorplus.com/w/a/8cts9
http://www.warriorplus.com/w/a/8h7yl
http://www.warriorplus.com/w/a/8cts9
http://www.warriorplus.com/w/a/5jkcg
Pin Anything WordPress Plugin:
This neat little plugin lets you pin an image from the web, your
computer or your WP Media Library to Pinterest with your website or
affiliate link attached.
http://7buckoffers.com/pinterpower-wso/pinanything.html

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