This presentation is an overview of IBM's Social Business strategy. The two primary components of this strategy are the Social Business Framework, which contains the products and services that provide the social capabilities, and the Social Business Toolkit, which provides the standards-based mechanisms for integrating with the Framework. The Toolkit enables the integration of IBM's social capabilities into an organization's internal or external facing IT infrastructure.
DEV meet-up UiPath Document Understanding May 7 2024 Amsterdam
2011 IBM Collaboration Solutions Directions and Strategy
1. 2011 IBM Collaboration Solutions Directions and Strategy Charlie Hill CTO, IBM Collaboration Solutions
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3. Social Business is driven by exceptional experiences Exceptional Web Experiences Exceptional Work Experiences Enable nimble employee experiences Peer to peer, in teams and processes, with customers and partners, and with the company overall (performance, reputation) Enable engaging customer experiences Self-service, with other customers, with company representatives, and with the company overall (revenue, brand, reputation) Realized through Business outcomes Deepen client relationships Drive operational effectiveness Optimize your workforce IBM Social Business Framework A modular and open set of capabilities that accelerate the development of advanced Social Business solutions Enabled by
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5. Social Business capabilities Governance, Compliance and Security Identity Integration and Management Interaction Content Insight Social Business Foundation Technologies Enable data capture, analysis and collaboration User Experience and Mobility Solution planning, design and development Solution delivery and management Hybrid model supporting cloud and on premises components Social Business Solutions Transform business processes using social technologies Cooperative Application Technologies Integrate business functions with the social infrastructure Business process management Information management Business analytics and optimization Roles Processes Applications Strategy Change Management
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9. Act and collaborate in context File sharing embedded experience in email Reach your entire collaboration environment from one URL
10. Home Page Mail widget for inbox access Calendar widget Enterprise Activity Stream Filters help to sift through content quickly.
11. Share Box is available from any destination. Share Box
12. Pervasive access to unified communications capabilities Built-in unified communications
14. Common, extensible, navigation “ Quick Look” dropdowns for mail, calendar, people and places triggered on hover Apps menu includes all other applications a user has access to including third-party extensions Site-wide settings, identity and access to My Profile
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16. Mobile landscape and trends These changes are driving shifts in expectations for enterprise mobility In the past Today and tomorrow Only a few devices supported Many device platforms & form factors (Smartphones, tablets, etc) Communication focused devices Social and collaboration focused devices Phone, mail, calendar contacts, chat, SMS Social collaboration, meetings, VoIP, video Enterprise owned & controlled devices “ Bring your own device” – but enterprise controls management & security policies
17. Mobile landscape and trends Access to mobility solutions changes the way that employees can work Reply e-Mail Locate Project Expert Check Tomorrows Schedule Check meeting details Attend a Web Meeting Check Project Details Update Meeting Minutes Private Chat to Expert Update Project Tasks Lotus Notes ® Lotus Notes ® Traveler Lotus Mobile Connect Lotus Sametime Lotus Connections Update Biz Blog Roaming VPN Travel Customer Home Office Travel
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20. Mobile Solution for Collaboration Enabling employees to participate in social business on the move Social Business Applications Zero-Install Web Applications Installable Mobile Applications Mail Social XPages, Portlets, Mail, Calendar, Contacts, Chat, Meetings, Activities, Blogs, Wikis, Forums ... Activity Stream, Embedded Experiences, Application Launcher IBM Social Business Toolkit Device Platforms Device Management Apple Nokia Connectivity, Management, Security IBM Lotus Traveler Android Research in Motion On premises LotusLive Delivery Methods Calendar Meetings UC
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31. Introducing the IBM Social Business Toolkit We're creating a common API for Social Business solution development that will be capable of integrating not only the core social modules, but also IBM and partner value-added modules! IBM Social Business Core Modules IBM Social Business Toolkit APIs Solutions Services and Support IBM Value-Added Modules Partner Value-Added Modules
38. Accelerated development Supporting the tools you already use Portlet Factory Portlets and Widgets Domino Designer XPages Work with third-party SDKs IBM Customer Experience Suite IBM Lotus Notes IBM Lotus Domino Third-Party Development Environments IBM Social Business Core Modules IBM Social Business Toolkit APIs Solutions Services and Support IBM Value-Added Modules Partner Value-Added Modules
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41. Lowering the cost of mobilizing applications Dedicated mobile controls available from OpenNTF
42. Social Business Appliance for Developers Coming soon! Pre-integrated software appliance IBM Social Business Toolkit APIs IBM Social Business Core Modules IBM developerWorks Cloud Amazon® VMWare® Including realistic sample data Workflow and forms Lotus Domino Social collaboration Lotus Connections Unified communications Lotus Sametime
The Portlet Factory capability we have for smart devices is quite flexible. You're not dealing with any templates. You can use whatever HTML style sheet and JavaScript technologies to control the look and feel of the branding experience for richness and customization. Within our Portlet Factory product, it's a plugin to Eclipse, so you would be leveraging the Eclipse environment. We will deliver capability soon with PhoneGap available through Portal Factory and thus Eclipse. One of the unique values of the Portlet Factory is its ability to profile. Any factor or any variable that you plug into a handler can be set up to profile the experience of that portlet including how it displays in a mobile device. One of the benefits of the profiling engine is the ability to write the element once and have it display in either a Web browser or in a mobile device based on different characteristics configured in the profile that is set up. If you create one application that's tailored for a desktop, you just have to simply put in some additional parameters for that same application to be optimized for a different type of form factor such as a smartphone. The philosophical idea behind Portlet Factory is that you can create builders and then others can use those builders to implement the applications they need to implement. That enables someone who is really well versed to deliver either to a mobile platform and/or integrate with the backend system. So the ability to encapsulate in the most efficient and flexible way with the builder. Then others who implement applications can use that builder and they get the benefit of that efficiency and that flexibility as they go. So, we have a starting point for our customers that's extensible and changeable. It allows customers to not only deliver more efficiently and but also tailor their developer skill set.
Positioning In 2011, mobile will be a big focus area for us. After all, the number of people accessing the mobile Internet is growing fast and is expected to overtake the PC as the most popular way to get on the Web within five years. Before detailing some of the upcoming capabilities, let's just review what we have in market today. We have MPA – targeted at customers that need to deploy mobile web experiences that target a broad number of phones and operating systems, including monochrome phones, rugged devices, and smart phones. For customers that are interested in delivering mobile applications to smartphones only, we have two options. First, we have our mobile theme, which optimizes the navigation and look & feels aspects of the web experience for mobile devices. In creating this theme, we focused on making sure the markup is skinny-ed down to ensure optimum speeds over 2g and 3g networks. Customers can use their development tools of choice along with this theme, to tailor the necessary applications (or widgets or portlers) for the mobile form factor. For customers that are looking to development mobile applications to smartphones only, and are looking for ways to dramatically speed the process of creating those mobile applications, we offer websphere portlet factory. WPF combined with the mobile theme can save customers a lot of time and effort in deploying web-based smartphone applications that have a native look and feel.
Slide 3: What Customers are Requesting: Hybrid Approach In terms of our mobile strategy moving forward, we believe that taking a hybrid approach to mobile development is the way to go for developing mobile enterprise applications. We believe this approach gives you the best of both worlds: you can access the native features of the device without having to create native applications for each desired operating system you can also write the apps in standard web technologies – html, javascript, css – but still get a native look and feel to your applications To that end, you will see us moving beyond supporting just standard web-enabled mobile experience to hybrid experiences. We have folks in research bluewashing the open source phonegap framework. Note- PhoneGap enables software programmers to build applications for mobile devices using JavaScript, HTML and CSS, instead of languages such as Objective-C or straight java. The resulting application are hybrid, meaning that they are neither truly native (all layout rendering is done via the webview) nor purely web based (much of the functionalities would be supported by HTML5).