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TRANSFORMATIONAL SOCIOTECH DESIGN
Prof. AGNIS STIBE
https://www.slideshare.net/leannagingras/session-1-process-interviewing-1
http://blog.earnest-agency.com/blog/5-everyday-terrible-user-experiences-and-how-to-avoid-them
https://echristensen42.com/2016/10/07/creating-your-own-pathways-through-the-cloud/usesidewalks/
NOT change
SELF-
CONTAINED
ARE changing
SELF-
DRIVEN
WANT to change
JANUARY
1st
ATTITUDE
BEHAVIOR
ENVIRONMENT
120
2014
€ 30 000 000
FROM/VON
2010 —
TO/BIS
2014
Highlights
Radwege-Bauprojekte
Wichtige Radprojekte, in den Jahren 2010 bis 2014
umgesetzt: 1: Ottakringer Straße, 2: Ring-Rund-Radweg,
3: Radwege rund um den Hauptbahnhof, 4: Landstraßer
Gürtel, 5: Zentrum Meidling, 6: Kagraner Platz,
7: fahrradfreundliche Hasnerstraße
Generelle Radverkehrsplanung
und Studien
Auswahl aus Konzepten und Studien: Radlangstrecken und
Lückenschlüsse, befahrbare Haltestellenkaps für RadfahrerInnen,
Piktogramme und Pfeile zur Erhöhung der Verkehrssicherheit,
Radfahren gegen die Einbahn
1
2
4
5
6
3
7
Radfahren
gegen
die Einbahn
+16%
StVO-Novelle umgesetzt
Fahrradstraße: 1.650 m
Benutzungspflicht bei Radwegen aufgehoben: 1.970 m
Begegnungszonen: 1.200 m
Detailplanung
Mehr als 600 Einzelmaßnahmen für den (fließenden und ruhenden)
Radverkehr pro Jahr, unter breiter interdisziplinärer Beteiligung
am Planungs- und Umsetzungsprozess: Dienststellen, Bezirke,
Wirtschaftskammer, Polizei etc. (bis zu 30 Beteiligte)
Radfahrnetz
Citybike-Stationen
+96 km
2010
Budget für die
Radinfrastruktur
Millionen
Euro
(6 Mio. p.a.)
30
79
2010
Winterdienst
266 km prioritär geräumte Radwege
Errichtete Radabstellplätze
2010
+9.588
27.329 Stück
2014
36.917 Stück
2014
1.270 km
1.174 km
Radinfrastruktur 2010–2014
Tempo-30-Zonen in Wien
Befahrbare
Haltestellenkaps für
RadfahrerInnen
Radlangstrecken
Piktogramme
und Pfeile
zur Erhöhung der
Verkehrs-
sicherheit
Radfahren
gegen
die Einbahn
Modal Split Radverkehr
Anteil des Radverkehrs an den zurückgelegten
Wegen der Wienerinnen und Wienern
2010: 1.472 km
2014: 1.657 km
4,6%
7,1%
2010
2014
EINBAHN
ausgen.
2010
208.790 m
ausgen.
242.420 m
EINBAHN
2014
Impressum: Magistrat der Stadt Wien, Rathaus, A-1082 Wien, www.verkehr.wien.at
ATTITUDE
BEHAVIOR
CITY
http://performancecritical.com/handling-inattention-barrier-effective-communication/
Persuasive Cities for
Sustainable Wellbeing
Dr. Agnis Stibe 25
http://inspiration.goreapparel.com/cycling-to-work/
http://www.mobilityweek.eu/
https://www.planning.org/blog/blogpost/9103093/http://willrunformargaritas.com/2011/05/bike-to-work-day.html
http://www.thisiscolossal.com/2014/10/lets-bike-it-bamboo-car-skeletons/
http://levieva.blogspot.fi/2011/06/social-psychology.html
CT
COMPETITION
SL
LEARNING
SC
COMPARISON
CR
COOPERATION
NI
NORMATIVE
SF
FACILITATION
RE
RECOGNITION
Towards a Framework for Socially Influencing Systems:
Meta-analysis of Four PLS-SEM Based Studies
Agnis Stibe( )
MIT Media Lab, Cambridge, MA, USA
agnis@mit.edu
Abstract. People continuously experience various types of engagement through
social media, mobile interaction, location-based applications, and other tech-
nologically advanced environments. Often, integral parts of such socio-
technical contexts often are information systems designed to change behaviors
and attitudes of their users by leveraging powers of social influence, further de-
fined as socially influencing systems (SIS). Drawing upon socio-psychological
theories, this paper initially reviews and presents a typology of relevant social
influence aspects. Following that, it analyzes four partial least squares structural
equation modeling (PLS-SEM) based empirical studies to examine the inter-
connectedness of their social influence aspects. As a result, the analysis pro-
vides grounds for seminal steps towards the development and advancement of a
framework for designing and evaluating socially influencing systems. The main
findings can also deepen understanding of how to effectively harness social in-
fluence for enhanced user engagement in socio-technical environments and
guide persuasive engineering of future socially influencing systems.
Keywords: Socially influencing systems · Framework · Persuasive technology
1174
Persuasive Cities for
Sustainable Wellbeing
Dr. Agnis Stibe 36
Matthias	Wunsch
SENSITIVE
READ FEEL SENSORS
SMART
CLASSIFY UNDERSTAND BIG DATA
SENSITIVE
READ FEEL SENSORS
PERSUASIVE
CHANGE CARE
SOCIALLY D
INFLUENCING UX
SMART
CLASSIFY UNDERSTAND BIG DATA
SENSITIVE
READ FEEL SENSORS
UX
14
COMPANIES
240
EMPLOYEES
30000
MILES
CT (58%)
Competition
RA
Rankings
PD
Public Display
CR (58%)
Cooperation
EN (26%)
Engagement
SF (21%)
Social
facilitation
β = 0.23 **
(.13)
β = 0.27 **
(.14)
β = 0.62 ***
(.45)
β = 0.35 ***
(.16)
β = 0.23 **
(.10)
β = 0.61 *** (.44)
β = 0.32 **
(.13)
β = 0.24 **
(.08)
Persuasive Cities for Sustainable Wellbeing:
Quantified Communities
Agnis Stibe(&)
and Kent Larson
MIT Media Lab, Cambridge, USA
{agnis,kll}@mit.edu
Abstract. Can you imagine a city that feels, understands, and cares about your
wellbeing? Future cities will reshape human behavior in countless ways. New
strategies and models are required for future urban spaces to properly respond to
human activity, environmental conditions, and market dynamics. Persuasive
urban systems will play an important role in making cities more livable and
resource-efficient by addressing current environmental challenges and enabling
healthier routines. Persuasive cities research aims at improving wellbeing across
societies through applications of socio-psychological theories and their inte-
gration with conceptually new urban designs. This research presents an
ecosystem of future cities, describes three generic groups of people depending
on their susceptibility to persuasive technology, explains the process of defining
behavior change, and provides tools for social engineering of persuasive cities.
Advancing this research is important as it scaffolds scientific knowledge on how
to design persuasive cities and refines guidelines for practical applications in
achieving their emergence.
Keywords: Persuasive technology Á Socially influencing systems Á Wellbeing Á
PEOPLE METRIC
BEHAVIOR TODAY
CHANGE FUTURE
ML PEOPLE
ON 2/3 FLOORS
#TIMES ELEVATORS
GOTO 2/3 FLOORS
USE
ELEVATORS
100
USE
STAIRS
50
THE WHITE MIRROR TOLD THAT IS GOING TO HAPPEN. IT
SAID THERE IS NO OTHER WAY. SOMETHING IS ABOUT TO
LAND ON THIS PLANET. SOMETHING UNEXPECTEDLY
STRONG AND RESILIENT. THE KINGS WONDERED AND
COULD NOT BELIEVE THAT. THE KINGS ON THE BRIGHT
SIDE OF THE PLANET TRIED TO PULL THEIR HEADS
TOGETHER AND FIND A WAY TO PREPARE FOR THE
INEVITABLE OCCASION…
Christiana	von	Hippel
COMPUTER – MEDIATED (CME)
FACE–TO–FACE (FTF)
COMPUTER – HUMAN (CHU)
COMPUTER – MODERATED (CMO)
INTERPERSONAL
INFLUENCE
USER
BEHAVIOR
USER
CONTENT
DYNAMIC
DESIGN
DYNAMIC
CONTENT
PERSUASIVE
DESIGN
Advancing Typology of Computer-Supported Influence:
Moderation Effects in Socially Influencing Systems
Agnis Stibe( )
MIT Media Lab, Cambridge, MA, USA
agnis@mit.edu
Abstract. Persuasive technologies are commonly engineered to change beha-
vior and attitudes of users through persuasion and social influence without us-
ing coercion and deception. While earlier research has been extensively focused
on exploring the concept of persuasion, the present theory-refining study aims
to explain the role of social influence and its distinctive characteristics in the
field of persuasive technology. Based on a list of notable differences, this study
outlines how both persuasion and social influence can be best supported
through computing systems and introduces a notion of computer-moderated in-
fluence, thus extending the influence typology. The novel type of influence
tends to be more salient for socially influencing systems, which informs design-
ers to be mindful when engineering such technologies. The study provides
sharper conceptual representation of key terms in persuasive engineering, drafts
a structured approach for better understanding of the influence typology, and
presents how computers can be moderators of social influence.
Keywords: Influence typology · Computer-moderated · Persuasive technology ·
88%
PEDALED
Michael Lin
https://vimeo.com/151414235
https://vimeo.com/151414235
ATTITUDE
BEHAVIOR
ENVIRONMENT
SELF-
CONTAINED
SELF-
DRIVEN
JANUARY
1st
SELF-
DRIVEN
SELF-
CONTAINED
JANUARY
1st
POSITIVE
OUTCOME
NEGATIVE
OUTCOME
INTENDED
UNINTENDED
MAJOR
SEVERITY
MINOR
SEVERITY
HIGH
LIKELIHOOD
LOW
LIKELIHOOD
BACKFIRING
DARK
PATTERNS
TARGET
BEHAVIOR
SURPRISE
BEHAVIOR
MINOR
SEVERITY
MAJOR
SEVERITY
LOW
LIKELIHOOD
HIGH
LIKELIHOOD
Poor Judgment
Mistailoring
Mistargeting
Misdiagnosing
Misanticipating
Social Psychology
Anti-Modeling
Reverse Norming
Personality Responses
Defiance Arousing
Self-Licensing
Fineprint Fallacy
Overemphasizing
Inexperience
Superficializing
Credibility Damage
Self-Discrediting
Message Hijacking
Persuasive Backfiring: When Behavior Change
Interventions Trigger Unintended
Negative Outcomes
Agnis Stibe1(&)
and Brian Cugelman2,3
1
MIT Media Lab, Cambridge, MA, USA
agnis@mit.edu
2
Statistical Cybermetrics Research Group,
University of Wolverhampton, Wolverhampton, UK
brian@alterspark.com
3
AlterSpark, Toronto, ON, Canada
Abstract. Numerous scholars study how to design evidence-based interven-
tions that can improve the lives of individuals, in a way that also brings social
benefits. However, within the behavioral sciences in general, and the persuasive
technology field specifically, scholars rarely focus-on, or report the negative
outcomes of behavior change interventions, and possibly fewer report a special
type of negative outcome, a backfire. This paper has been authored to start a
wider discussion within the scientific community on intervention backfiring.
Within this paper, we provide tools to aid academics in the study of persuasive
backfiring, present a taxonomy of backfiring causes, and provide an analytical
framework containing the intention-outcome and likelihood-severity matrices.
To increase knowledge on how to mitigate the negative impact of intervention
backfiring, we discuss research and practitioner implications.
421 3 5 6 87
109 11 12 13 14
Roadmap for Autonomous Cities: Sustainable Transformation of Urban Spaces
Roadmap for Autonomous Cities:
Sustainable Transformation of Urban Spaces
Full Paper
Ariel Noyman
MIT Media Lab
noyman@mit.edu
Agnis Stibe
MIT Media Lab
agnis@mit.edu
Kent Larson
MIT Media Lab
kll@mit.edu
Abstract
Despite the inherent relationship between cars and their physical urban surroundings, many cities are
hesitant to embrace the impact of autonomous mobility on urban design. Industry leaders envision
autonomous vehicles soon penetrating global markets, although the relationship between autonomous
vehicles and their urban context has been poorly discussed. Witnessing rapid technological advancement
and tardiness of city planning and execution, the proposed research diverts discourse from intrinsic
technology of autonomous vehicles to their impact on urban design. This paper offers a review of
historical cars-oriented design and the global surrender to car-culture in the past century. Then, it
elaborates on different autonomous technologies and their potential impact on urban form. Furthermore,
it shares plural plausible future perspectives to initiate a discussion on tangible implications of
autonomous vehicles on contemporary cities. Ultimately, this research suggests a preliminary roadmap to
the way autonomous mobility might be incorporated within new and existing cities.
Keywords
Djurgården 2
Advice
Accenture Latvia Magazine | Issue 5 | May 2017
Advicefrom
AgnisStibe,
Transformational
Designer
Nowadays, there are experts in technology, experts in sensors, Thus, for machines to be able to resemble anything similar
Thepurpose
ofinnovationsArtificial intelligence (AI) is going to be just another buzzword if we
won’t try zooming out and locating it within a bigger picture of our
lives. What is AI? What is the purpose of AI? This discussion is currently
missing from the discourse around AI. To a certain degree, everyone is
interested in talking about AI, many say it is important, but why? How?
For whom? How AI will influence our daily routines? Finding answers to
these questions is essential already today.
Agnis is a Social
Engineer at MIT Media
Lab: transforms.me
transforms.me

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Transformational Sociotech Design for Urban Mobility and Sustainable Wellbeing | Prof. Agnis Stibe | Universidad Panamericana Mexico City | MIT | ESLSCA

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  • 21. 120 2014 € 30 000 000 FROM/VON 2010 — TO/BIS 2014 Highlights Radwege-Bauprojekte Wichtige Radprojekte, in den Jahren 2010 bis 2014 umgesetzt: 1: Ottakringer Straße, 2: Ring-Rund-Radweg, 3: Radwege rund um den Hauptbahnhof, 4: Landstraßer Gürtel, 5: Zentrum Meidling, 6: Kagraner Platz, 7: fahrradfreundliche Hasnerstraße Generelle Radverkehrsplanung und Studien Auswahl aus Konzepten und Studien: Radlangstrecken und Lückenschlüsse, befahrbare Haltestellenkaps für RadfahrerInnen, Piktogramme und Pfeile zur Erhöhung der Verkehrssicherheit, Radfahren gegen die Einbahn 1 2 4 5 6 3 7 Radfahren gegen die Einbahn +16% StVO-Novelle umgesetzt Fahrradstraße: 1.650 m Benutzungspflicht bei Radwegen aufgehoben: 1.970 m Begegnungszonen: 1.200 m Detailplanung Mehr als 600 Einzelmaßnahmen für den (fließenden und ruhenden) Radverkehr pro Jahr, unter breiter interdisziplinärer Beteiligung am Planungs- und Umsetzungsprozess: Dienststellen, Bezirke, Wirtschaftskammer, Polizei etc. (bis zu 30 Beteiligte) Radfahrnetz Citybike-Stationen +96 km 2010 Budget für die Radinfrastruktur Millionen Euro (6 Mio. p.a.) 30 79 2010 Winterdienst 266 km prioritär geräumte Radwege Errichtete Radabstellplätze 2010 +9.588 27.329 Stück 2014 36.917 Stück 2014 1.270 km 1.174 km Radinfrastruktur 2010–2014 Tempo-30-Zonen in Wien Befahrbare Haltestellenkaps für RadfahrerInnen Radlangstrecken Piktogramme und Pfeile zur Erhöhung der Verkehrs- sicherheit Radfahren gegen die Einbahn Modal Split Radverkehr Anteil des Radverkehrs an den zurückgelegten Wegen der Wienerinnen und Wienern 2010: 1.472 km 2014: 1.657 km 4,6% 7,1% 2010 2014 EINBAHN ausgen. 2010 208.790 m ausgen. 242.420 m EINBAHN 2014 Impressum: Magistrat der Stadt Wien, Rathaus, A-1082 Wien, www.verkehr.wien.at
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  • 25. Persuasive Cities for Sustainable Wellbeing Dr. Agnis Stibe 25 http://inspiration.goreapparel.com/cycling-to-work/
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  • 34. Towards a Framework for Socially Influencing Systems: Meta-analysis of Four PLS-SEM Based Studies Agnis Stibe( ) MIT Media Lab, Cambridge, MA, USA agnis@mit.edu Abstract. People continuously experience various types of engagement through social media, mobile interaction, location-based applications, and other tech- nologically advanced environments. Often, integral parts of such socio- technical contexts often are information systems designed to change behaviors and attitudes of their users by leveraging powers of social influence, further de- fined as socially influencing systems (SIS). Drawing upon socio-psychological theories, this paper initially reviews and presents a typology of relevant social influence aspects. Following that, it analyzes four partial least squares structural equation modeling (PLS-SEM) based empirical studies to examine the inter- connectedness of their social influence aspects. As a result, the analysis pro- vides grounds for seminal steps towards the development and advancement of a framework for designing and evaluating socially influencing systems. The main findings can also deepen understanding of how to effectively harness social in- fluence for enhanced user engagement in socio-technical environments and guide persuasive engineering of future socially influencing systems. Keywords: Socially influencing systems · Framework · Persuasive technology
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  • 36. Persuasive Cities for Sustainable Wellbeing Dr. Agnis Stibe 36 Matthias Wunsch
  • 38. SMART CLASSIFY UNDERSTAND BIG DATA SENSITIVE READ FEEL SENSORS
  • 39. PERSUASIVE CHANGE CARE SOCIALLY D INFLUENCING UX SMART CLASSIFY UNDERSTAND BIG DATA SENSITIVE READ FEEL SENSORS UX
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  • 43. CT (58%) Competition RA Rankings PD Public Display CR (58%) Cooperation EN (26%) Engagement SF (21%) Social facilitation β = 0.23 ** (.13) β = 0.27 ** (.14) β = 0.62 *** (.45) β = 0.35 *** (.16) β = 0.23 ** (.10) β = 0.61 *** (.44) β = 0.32 ** (.13) β = 0.24 ** (.08)
  • 44. Persuasive Cities for Sustainable Wellbeing: Quantified Communities Agnis Stibe(&) and Kent Larson MIT Media Lab, Cambridge, USA {agnis,kll}@mit.edu Abstract. Can you imagine a city that feels, understands, and cares about your wellbeing? Future cities will reshape human behavior in countless ways. New strategies and models are required for future urban spaces to properly respond to human activity, environmental conditions, and market dynamics. Persuasive urban systems will play an important role in making cities more livable and resource-efficient by addressing current environmental challenges and enabling healthier routines. Persuasive cities research aims at improving wellbeing across societies through applications of socio-psychological theories and their inte- gration with conceptually new urban designs. This research presents an ecosystem of future cities, describes three generic groups of people depending on their susceptibility to persuasive technology, explains the process of defining behavior change, and provides tools for social engineering of persuasive cities. Advancing this research is important as it scaffolds scientific knowledge on how to design persuasive cities and refines guidelines for practical applications in achieving their emergence. Keywords: Persuasive technology Á Socially influencing systems Á Wellbeing Á
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  • 47. ML PEOPLE ON 2/3 FLOORS #TIMES ELEVATORS GOTO 2/3 FLOORS USE ELEVATORS 100 USE STAIRS 50
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  • 55. THE WHITE MIRROR TOLD THAT IS GOING TO HAPPEN. IT SAID THERE IS NO OTHER WAY. SOMETHING IS ABOUT TO LAND ON THIS PLANET. SOMETHING UNEXPECTEDLY STRONG AND RESILIENT. THE KINGS WONDERED AND COULD NOT BELIEVE THAT. THE KINGS ON THE BRIGHT SIDE OF THE PLANET TRIED TO PULL THEIR HEADS TOGETHER AND FIND A WAY TO PREPARE FOR THE INEVITABLE OCCASION…
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  • 59. COMPUTER – MEDIATED (CME) FACE–TO–FACE (FTF) COMPUTER – HUMAN (CHU) COMPUTER – MODERATED (CMO) INTERPERSONAL INFLUENCE USER BEHAVIOR USER CONTENT DYNAMIC DESIGN DYNAMIC CONTENT PERSUASIVE DESIGN
  • 60. Advancing Typology of Computer-Supported Influence: Moderation Effects in Socially Influencing Systems Agnis Stibe( ) MIT Media Lab, Cambridge, MA, USA agnis@mit.edu Abstract. Persuasive technologies are commonly engineered to change beha- vior and attitudes of users through persuasion and social influence without us- ing coercion and deception. While earlier research has been extensively focused on exploring the concept of persuasion, the present theory-refining study aims to explain the role of social influence and its distinctive characteristics in the field of persuasive technology. Based on a list of notable differences, this study outlines how both persuasion and social influence can be best supported through computing systems and introduces a notion of computer-moderated in- fluence, thus extending the influence typology. The novel type of influence tends to be more salient for socially influencing systems, which informs design- ers to be mindful when engineering such technologies. The study provides sharper conceptual representation of key terms in persuasive engineering, drafts a structured approach for better understanding of the influence typology, and presents how computers can be moderators of social influence. Keywords: Influence typology · Computer-moderated · Persuasive technology ·
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  • 69. MINOR SEVERITY MAJOR SEVERITY LOW LIKELIHOOD HIGH LIKELIHOOD Poor Judgment Mistailoring Mistargeting Misdiagnosing Misanticipating Social Psychology Anti-Modeling Reverse Norming Personality Responses Defiance Arousing Self-Licensing Fineprint Fallacy Overemphasizing Inexperience Superficializing Credibility Damage Self-Discrediting Message Hijacking
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  • 72. Persuasive Backfiring: When Behavior Change Interventions Trigger Unintended Negative Outcomes Agnis Stibe1(&) and Brian Cugelman2,3 1 MIT Media Lab, Cambridge, MA, USA agnis@mit.edu 2 Statistical Cybermetrics Research Group, University of Wolverhampton, Wolverhampton, UK brian@alterspark.com 3 AlterSpark, Toronto, ON, Canada Abstract. Numerous scholars study how to design evidence-based interven- tions that can improve the lives of individuals, in a way that also brings social benefits. However, within the behavioral sciences in general, and the persuasive technology field specifically, scholars rarely focus-on, or report the negative outcomes of behavior change interventions, and possibly fewer report a special type of negative outcome, a backfire. This paper has been authored to start a wider discussion within the scientific community on intervention backfiring. Within this paper, we provide tools to aid academics in the study of persuasive backfiring, present a taxonomy of backfiring causes, and provide an analytical framework containing the intention-outcome and likelihood-severity matrices. To increase knowledge on how to mitigate the negative impact of intervention backfiring, we discuss research and practitioner implications.
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  • 75. Roadmap for Autonomous Cities: Sustainable Transformation of Urban Spaces Roadmap for Autonomous Cities: Sustainable Transformation of Urban Spaces Full Paper Ariel Noyman MIT Media Lab noyman@mit.edu Agnis Stibe MIT Media Lab agnis@mit.edu Kent Larson MIT Media Lab kll@mit.edu Abstract Despite the inherent relationship between cars and their physical urban surroundings, many cities are hesitant to embrace the impact of autonomous mobility on urban design. Industry leaders envision autonomous vehicles soon penetrating global markets, although the relationship between autonomous vehicles and their urban context has been poorly discussed. Witnessing rapid technological advancement and tardiness of city planning and execution, the proposed research diverts discourse from intrinsic technology of autonomous vehicles to their impact on urban design. This paper offers a review of historical cars-oriented design and the global surrender to car-culture in the past century. Then, it elaborates on different autonomous technologies and their potential impact on urban form. Furthermore, it shares plural plausible future perspectives to initiate a discussion on tangible implications of autonomous vehicles on contemporary cities. Ultimately, this research suggests a preliminary roadmap to the way autonomous mobility might be incorporated within new and existing cities. Keywords
  • 76. Djurgården 2 Advice Accenture Latvia Magazine | Issue 5 | May 2017 Advicefrom AgnisStibe, Transformational Designer Nowadays, there are experts in technology, experts in sensors, Thus, for machines to be able to resemble anything similar Thepurpose ofinnovationsArtificial intelligence (AI) is going to be just another buzzword if we won’t try zooming out and locating it within a bigger picture of our lives. What is AI? What is the purpose of AI? This discussion is currently missing from the discourse around AI. To a certain degree, everyone is interested in talking about AI, many say it is important, but why? How? For whom? How AI will influence our daily routines? Finding answers to these questions is essential already today. Agnis is a Social Engineer at MIT Media Lab: transforms.me