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E-Choupal – An Indian
    Success Story




       e-Choupal : Group 8 B
Agenda
•   Introduction
•   What before e-Choupal?
•   What is e-Choupal?
•   Critical Success Factors
•   Strategy for Future




                 e-Choupal : Group 8 B
Introduction




  e-Choupal : Group 8 B
Mandi Distribution System
Village Trader             Farmer                 Ghani




  Wholesaler         Regulated Markets       Producer Co-ops




 Commission
   Agent
                               Trader


Private oil Miller                           Cooperative Mill



                     e-Choupal : Group 8 B
Mandi Operation Process




        e-Choupal : Group 8 B
Disadvantages – Mandi system




          e-Choupal : Group 8 B
What is e-Choupal?




      e-Choupal : Group 8 B
E-Choupal Business model




         e-Choupal : Group 8 B
E-Choupal - Advantages




        e-Choupal : Group 6 B
Critical Success Factors




        e-Choupal : Group 8 B
Strategy for the Future




        e-Choupal : Group 8 B
e-Choupal : Group 8 B

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