Wordcamp Sacramento 2017 Presentation - How to build your email list
1. H O W TO B U I L D A N E M A I L
L I S T A N D G E N E R AT E
Q UA L I F I E D L E A D S U S I N G
WO R D P R E S S
2. I ’ V E S TA R T E D A B L OG
B U T I ’ M N OT G E T T I N G
T H E T R A F F I C I
T H O U G H T I ’ D G E T
3. H O W DO I G R O W T R A F F I C TO M Y B L OG ?
4. W H Y B U I L D A L I S T ?
1. Aside from your website, it’s the only
thing you have control over.
2. Email subscribers are more likely to be
product buyers.
3. It’s the easiest way to keep in touch
4. Sending email updates is easy, fast and
affordable.
5. Sending regular updates is the best way
to build trust.
5. W H Y B U I L D A L I S T ?
7. You could rebuild your entire business
with just your email list.
8. An email list is the cheapest way to
communicate with your audience.
9. People prefer email as a
communication channel for
commercial messages. People buy from
email.
7. F I N D I N G A G OO D
E M A I L L I S T S O F T WA R E
8. HOW TO GROW YOUR EMAIL LIST
• Give away a discount or coupon of a
product your selling
• You can give away a piece of free content
• Put Your Email List form on your Website
19. HI <NAME>,
THANK YOU FOR JOINING MY EMAIL LIST.
I’M <YOUR NAME>. I’M THE <INSERT TITLE AND YOUR BLOG.> HERE’S THE
LINK TO THE FREE EBOOK I PROMISED YOU.
BUT I HAVE ONE QUESTION FIRST.
“WHAT ARE YOU CURRENTLY STRUGGLING WITH?”
EVEN IF IT’S SMALL. I’D LOVE TO HEAR IT.
<INSERT EBOOK TITLE WITH LINK>
TALK SOONN,
<YOUR NAME>
P.S. I READ EVERY ONE OF THESE, AND WILL REPLY TO EACH OF YOU.
REALLY!
20. WAY S T O C O N TA C T M E
aj@ajmorris.me
Twitter: @ajmorris
Facebook: MrAJMorris