1. Generating Revenue With
Admob
Andrew Kozlik
www.codefortravel.com
https://github.com/akozlik/BasicAdMob

2. Monetization Strategies
● Paid Applications
● In App Purchases
● Advertising
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3. Monetization Strategies
● Paid Applications
● In App Purchases
● Advertising
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4. Advertising Networks
● iAds (Apple)
● Mobclix (3rd Party)
● AdMob (Google)
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5. Advertising Networks
● iAds (Apple)
● Mobclix (3rd Party)
● AdMob (Google)
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6. Benefits to Ad Supported Apps
● Free Apps
● Larger Audience
● Pay Per Click
● Cross App Promotions
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7. #1 Thing Not To Do
Do Not Charge for Ad
Supported Apps!
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8. Marathon, Not a Sprint
● First app launched July 12, 2011
● First Week - $0.96
● Last Week - $47.37
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9. Our Numbers
● Year to Date - $453.41
● Averaging $150 per Month
● 100% Free Apps
● Revenue Rising
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10. What Happened?
● Street Fighter 2 Soundboard
● 80/20 Rule
● Be Persistent
● Try Everything
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11. Steps for Adding Ads
● Register for Admob
● Create new App
● Import Admob Library
● Generate Ad
● ?????
● Profit
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12. Register for Admob
● www.admob.com
● Free to Join
● Earn Percentage of CPC
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13. Create New App
● Sites & Apps > Add Site/App
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14. Create New App
● Choose Application Type
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15. Create New App
● Fill In Details
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16. Create New App
● Download AdMob SDK
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17. Import AdMob Library
● Right click on project files and click "Add Files to Project"
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18. Import AdMob Library
● Select all of the files you downloaded and extracted
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19. Import AdMob Library
● Include the following frameworks
○ AudioToolbox
○ MessageUI
○ SystemConfiguration
○ CoreGraphics
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20. Generate Ad
● Import GADBannerView.h
● Add banner to ViewController.h
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21. Generate Ad
● Generate ad banner in viewDidLoad for ViewController.m
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22. Generate Ad
● Replace MY_BANNER_UNIT_ID with publisher ID
● Go to your dashboard and select "Manage Settings" for your
app
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23. Generate Ad
● Select Publisher ID and replace MY_BANNER_UNIT_ID
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24. Generate Ad
● Compile and Test!
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25. Closing Tips
● Turn on AdSense
● Go to App Settings
● Improves Fill Rate
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26. Closing Tips
● Use 3rd party tools like AdWhirl
● AdMob provides library
● DO NOT CLICK YOUR ADS
● Click Fraud
● Trust me, your ads will register
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27. visit www.codefortravel.com
THANKS!