Alyson Stone

Greater Boston Area United States

Content Director

Technology / Software / Internet

Participating in marketing and content strategies to position Pipeliner CRM as the best, easiest-to-use Deal Management software available. Pipeliner's appeal to the sales representatives who use it is a game-changing differentiation. Salespeople have embraced Pipeliner's elegantly-designed platform and innovative approach of bringing science and visualization to the sales pipeline. Job focus: - Marketing strategy and messaging, including CWEB - Brand identity and brand awareness - Create and grow Sales Reference library -- educational center for sales professionals - Content pipeline management and editorial oversight - Product marketing and related assets - Blog management and guest ...