3. WHAT IS
CULTURE?
• Specialized lifestyle of a group of people
• Values, beliefs, artifacts, ways of behaving,
ways of communicating
• Includes language, modes of thinking, laws,
religion, etc.
6. WHAT IS
ORGANIZATIONAL CULTURE
‣ Through communication org. members express their
values & create artifacts that represent the culture.
‣ Individuals (heroes/villains)
‣ Language & stories
‣ Norms
‣ Rituals
2. Values: guide behaviors & decisions
3. Assumptions: taken for granted beliefs
1. Artifacts: visible manifestations of invisible culture
4. Interactions: culture emerges from interactions
7. Communication within organizations Organizations as communication
TWO DIFFERENT APPROACHES TO THE STUDY OF ORGANIZATIONAL COMMUNICATION
vs.
11. @client @client @client
A DEFINITION
THEORY
Process by which a social
system, or structure,
produces and reproduces
itself through members’
use of resources and
rules (i.e. patterns of
behavior members
learned in the past).
STRUCTURATION
1. Every interaction either
challenges or reinforces
the present structure
An organization exists only
as far as members adhere to
rules and norms
2.
Social systems both constrain
and enable members:
‣ Constrain: tendency to
reproduce same system
‣ Enable: opp. to change
system with new rules
3.
- Giddens, 1984
Culture is something an org
DOES, not something it has.
16. 1. Find frequently repeated story
2. Network(s) in which story is told
3. Rites or rituals
4. Heroes and villains
5. Values and behaviors promoted by story
SCRIPT ANALYSIS
18. 1. Identify a ritual
2. Classify the ritual
3. Consider characteristics of the ritual
4. Draw conclusions about values and practices of
organization’s culture
RITUAL ANALYSIS
19. 1. Rites of passage:
2. Rites of degradation:
3. Rites of enhancement:
4. Rites of renewal:
5. Rites of conflict reduction:
6. Rites of integration:
TYPES OF RITUALS
induction, promotion, retiring
demotion
recognition
retreats, PD
grievance, appeal
party, happy hour
21. 1. Interviewees talk about work
experience
2. Identify common metaphorical
language
3. Group metaphors into unifying
themes
4. Draw conclusions about culture
METAPHOR ANALYSIS
23. REFLECTIVE COMMENT
ANALYSIS
1. Gather decision-making comments
2. Identify criteria or decision-making premises used
3. Draw conclusions about values of the organization
24. ETHNOGRAPHY
1. Gain access to join the organization
2. Participate and observe organization
3. Conduct interviews
4. Write description of organizational culture