2. Overview
This Mini-MBA is an intensive Executive program designed for high potential and senior-level
managers. The programme combines both theory and practice, enables participants to
acquire a broad, cross functional approach to general management, The purpose of the Mini
MBA is to provide you with knowledge, skills and tools in Management, Communication,
Human Resource Management, Business Psychology, Change Management, Motivation, and
Strategy – Development, If you want to improve your business knowledge, change your
career focus, broaden your business skills through professional development, or take the first
step towards earning an MBA, attending Mini MBA can be a perfect step on your way to
succeed in achieving these goals. Participants leave the programme with an improved skill set
and fresh ideas for approaching critical business issues. Upon completion of the programme,
participants receive Mini-MBA certificates issued by Global Academy of Finance and
Management GAFM- USA, Credited by International Board of Standards (IBS)
Benefits:
- The Mini-MBA Program is designed to:
- Provide participants with core business management skills and improve their skills as
executives;
- Enable participants to acquire a broad, cross functional approach to general
management;
- Help participants strengthen their leadership skills;
- Provide participants with course materials, readings, and tools that can be used later in
their daily operations;
- Give participants an on-going professional network of peers.
3. Who Should Attend : The Mini-MBA Program is designed for
executives with five or more years of management experience.
Participants come from a wide variety of organizations and
typically are responsible for establishing policy at corporate or
divisional levels. Participants should be familiar with basic
business functions and ready to adopt new perspectives on these
functions.
Eligibility : Prospective participants must meet ONE of the
following criteria:
- University Degree or equivalent OR
- High School Diploma with more than 5 years of relevant skills
through work experience; OR
- Demonstrate through a phone or in-person consultation that they
have appropriate skills to undertake the course.
Duration: The duration for the Mini-MBA program is two months.
Each working day shall consist of four hours of theory and
Practical Work (Morning or Evening) ,total number of hours at
least 150 hours.
Exams : Candidates will be required to sit for one final exam at the
end of the course, Candidates will need to achieve a 50 percent
mark or above to receive the certificate The exam will be held at
efficiency training Institute, Oman
Certificate: On successful completion of the program, and having
passed the exams, successful candidates will receive a Mini-MBA
Certificate issued be Global Academy of Finance and Management
(GAFM) from USA, credited by International Board of Standards
(IBS)
4. Modules
Module 1: Management & Organization
- Define management
- Efficiency and effectiveness
- The four functions of management
- How managers differ from non-managerial employee
- Managerial role
- Essential managerial skills
- Definition of organizational culture, Key elements of culture
- Characteristics of an ethical culture, innovative culture, and customer responsive culture.
- Factor affecting the individual firm
Module 2: Human Resources Management and Psychology
- HR and Personnel policy, staff planning
- Competency development and management
- Motivation, work and organizational psychology
- Employee development & HRD
- Staff behaviours patterns
- Conflicts and conflict management
- Organisation and human resource management
- Cooperative relationships and motivation
- Completion of structured interviews
- Interview skills
- Active listening and body language
- Group processes, teambuilding and communication
- Advanced Strategy and Global Management
- Leadership, Culture and Negotiation
- Sales and Service Management
5. Module 3: Change Management
- Business Process Reengineering
- Change Projects & Change Targets
- Change Management Tools
- Change Management as a Strategy
- Change Management and Communication
- The Strategic Change Process
- The Process of Mergers
- Resistance to Change
- Linking Theory with Practice
- Change Communication: How to Motivate
- Different types of Reactions Related to Change
- Leading People & Organizations
Module 4: Business Development and Strategy
- The Role of the Manager, Tasks and Challenges
- Working with Strategies In General
- The Analysis Tools and "handles" of Operational Strategy
- Strategic Overview
- Employee, Customer, Balance
- Implementation of the Business Strategy
- Integrated Business Management in a Strategic Perspective
- Customer Focus
- Leadership Methods for the Experienced Manager
- Commitment and Motivation
- Evaluation of Management Efforts
- Objectives – Strategies and Tools
- Success as a Strategist and a Manager
- Quantitative Analysis
6. Module 5: Leadership and Empowerment
- Management of Organizational Change
- Targeted Organizational Development
- Organizational Learning
- Development of Knowledge sharing Strategies
- Communities of Practice
- Coaching
- Emotional Intelligence
- Stronger Networks
- Creativity and Innovation.
- The Developmental Psychology of the Manager
- Advanced Interview Techniques
- The Hidden Commands
- Crises and Conflicts
- Mediation and Conflict Management Methods
- Verbal and Non-Verbal Communication Training
- Follow-Up on the Business Strategy
- The Overall Business Strategy
- Personal Action Plan
Module 6: Performance Management
- Reward Management
- Charismatic Management
- Situational Management
- Value-based Management
- Loyalty-based Management
- Appreciative Management
- Transformational Management
- Holistic Management
- Measurement and Evaluation
- The Balanced Scorecard Model
- Critical Success Factors
- Ongoing Implementation
7. Module 7: Marketing in Action:
- What is marketing?
- Three levels of Marketing
- Value of marketing
- Resource Based view of the firm
- Evolutionary change and hyper competition- marketing perspective
- The marketing concept
- What can be marketed?
- Product theory
- Branding
- Marketing Mix
- Mix changes with PLC
- Control & Strategic marketing programs
- Marketing Metrics
Module 8: Finance for Managers
- Profit and Loss
- Balance Sheet
- Cash-flow statement
- Analysis and Interpretation of Financial Statements