1. Launching a Digital Literacy Program for the21st Century Learner The Seeds of Change Project Florida State College at Jacksonville Open Campus

2. Our Purpose Today We will focus on the changing nature of literacy in the 21st century. We will focus on how technology is changing the way learning occurs > Connectivism We will show how we’ve applied these fundamentals to a digital literacy service-learning project. We will challenge you to think about how you might promote digital literacy in your own institution. Florida State College at Jacksonville Open Campus

3. Twitter BackchannelConversation Welcome! @amylizmoore @FSCJOpen Florida State College at Jacksonville Open Campus

4. Literacy ThenLiteracy 1.0 As historically considered, “Prior to the 21st century, literacy defined a person’s ability to read and write, separating the educated from the uneducated. With the advent of a new millennium and the rapidity with which technology has changed society, the concept of literacy has assumed new meanings.” Barbara R. Jones-Kavalier and Suzanne L. FlanniganConnecting the Digital Dots: Literacy of the 21st Century Florida State College at Jacksonville Open Campus

5. Literacy Now:Literacy 2.0 and Beyond What Hasn’t Changed: Literacy still means collecting the knowledge, analyzing, evaluating, and communicating that knowledge. What Has Changed: “Digital and visual literacies are the next wave of communication specialization. Most people will have technologies at their fingertips not only to communicate, but to create, to manipulate, to design, to self-actualize.” Barbara R. Jones-Kavalier and Suzanne L. FlanniganConnecting the Digital Dots: Literacy of the 21st Century Florida State College at Jacksonville Open Campus

6. The New Learning Landscape In this new landscape, knowledge (digital, visual, computers, groups, communities of practice, personal communities, formal, informal) is distributed across a network of connections among specialized sets or information nodes. Florida State College at Jacksonville Open Campus

7. Literacy = Connectivism = Learning The ability to construct & traverse networks. A set of actions & experiences Takes into account technology & networks Responds to diminishing shelf life of knowledge (much of what we know today was not known ten years ago.) Information flow between information and people Florida State College at Jacksonville Open Campus

8. New Learner Requirements Ability to draw distinctions between important and unimportant. Ability to understand how new information can alter the landscape. Ability to choose what to learn and understand its meaning and impact. Florida State College at Jacksonville Open Campus

9. The pipe is more important than the content within the pipe. Our ability to learn what we need for tomorrow is more important than what we need for today. George Siemens Florida State College at Jacksonville Open Campus

10. The Seeds of Change ProjectWhat Is It? The Project Summer Teen Work Program 4 week program: June 14, 2010-July, 10, 2010 Supported by the Mayor’s office and grant funding Focused on engagement, learning, and application of technology skills Intended outcome: to blend academic objectives with meaningful service to the community Florida State College at Jacksonville Open Campus

11. The Seeds of Change ProjectWho Are the Participants? Underemployed or unemployed, out-of-school youth ages 16-20 Majority lacking basic professional/technology skills Number of participants: 12-15 Florida State College at Jacksonville Open Campus

12. Our Pilot Program for 2010The Partnership and the Goal We partnered with local social entrepreneurship, City Kidz Café, LLC to help promote their new anti-obesity program online. Florida State College at Jacksonville Open Campus

13. Our Pilot Program for 2010How We Decided to Approach the Goal In the past, the Seeds of Change participants had been given busy work: research for the sake of research, but not toward an actual goal. We created a student-centered program, filled with opportunities for decision-making. Was this a risk? Some thought so, but it paid off. Placed students in teams of similar personality types in order to create built-in comfort and support, then let the groups decide who would hold what roles and what their team portfolios would eventually look like. Florida State College at Jacksonville Open Campus

14. Our Pilot Program for 2010 The common goal – providing a service to City Kidz In order to provide this service, the students needed to know more than just how to use Facebook, but also needed the ability to create, remix, and manage digital artifacts, so they had to learn digital literacy along the way – they couldn’t help but learn. Allowed students to choose their paths toward reaching a common goal - in order to create a network of understanding for the students. Florida State College at Jacksonville Open Campus

15. Transferable Skills Google Document Collaboration Slideshare Carbonmade Facebook Youtube Flickr iMovie PowerPoint Publisher Paint Flipcam Wordpress LinkedIn Florida State College at Jacksonville Open Campus

16. The Seeds of Change ProjectHow Did It Work? A Combination of Formal and Informal Learning Activities On the formal side, we had expert guest speakers, assignments, and due dates Explored partner business, interviewed customers and owners Team-building activities Portfolio contest Hands-on lab and discovery learning Florida State College at Jacksonville Open Campus

17. The Seeds of Change ProjectWhat Were the Goals? Learning Outcomes Demonstrate proficiency using emerging technologies such as Internet, blogs, social networks, open source content Recognize how to create a professional social network and associated workforce protocols Demonstrate awareness of importance of teamwork, collaboration and professionalism in a workforce setting *Not only were we focused on the terminal skill, but we also focused on empowering the students to think about the pros and cons of each tool they were using. Florida State College at Jacksonville Open Campus

18. The Seeds of Change ProjectWhat Were the Goals? Program Outcomes Strengthen business community impact Equitable learning exchanges and shared skills between participants and business Provide job placement opportunities Forge new connections between informal education, youth development, and higher education Florida State College at Jacksonville Open Campus

19. What Did the Students Produce? Blogs Online Portfolios Digital Newsletters Video Commercials Slideshow Presentations Digital Art and Photography Social Media Campaign Plans Florida State College at Jacksonville Open Campus

20. See for Yourself Florida State College at Jacksonville Open Campus

21. Parlaying Success into New Digital Literacy Initiative Continuing Education Workshops “Social Media in the Business Environment” Partnership with Beaver Street Enterprise Center Faculty Enrichment Sessions In educational technology and Web 2.0 tools Future Certification Program For small business professionals For online educators Florida State College at Jacksonville Open Campus

22. How Can You Do Something Similar at Your School? Think about How It Fits into Institutional Priorities For us, community impact and SBU Determining Your Audience’s Needs For us, not only mayor’s students, but small business owners and instructors also needed some level of digital literacy Florida State College at Jacksonville Open Campus

23. How Can You Do Something Similar at Your School? Choose Relevant Web 2.0 Competencies to Focus On Social Media Fluency Online Profile Management Digital Marketing Online Metrics/Measurement Digital Media Production ? Sustaining the Program Keep track of your successes and improvements Create a culture of openness to Web 2.0 enrichment/continuing ed/training Florida State College at Jacksonville Open Campus

24. Q & A What Questions Do You Have for Us? Florida State College at Jacksonville Open Campus

25. Resources Used to Build This Presentation Flannigan, Suzanne and Jones-Kavalier, Barbara R. Connecting the Digital Dots: Literacy of the 21st Century Siemens, George. Connectivism: A Learning Theory for the Digital Age. Horizon Report2010 and 2011 Florida State College at Jacksonville Open Campus

26. Thanks for Your Time.Get in Touch with Us! Florida State College at Jacksonville Open Campus