Marketing on a budget for retso 2011
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Marketing on a budget for retso 2011
- 1. MARKETING ON A BUDGET @amyoutloud
- 2. Amy Smythe Harris Broker Associates, GRI, CRS, E-Pro, GREEN,SFR, TRLP HAR & TAR Instructor/Train the Trainer-6 years HAR Director 2009 & 2011 NextGen Advisory Group TAR Professional Development & Professional Standards 2009 & Technology for 2010 TAR Technology Chair for 2011 NAR Communications Committee for 2010 & 2011 NAR YPN 2010 WCR Montgomery Co. Tech. Chair
- 3. Objectives Agents to identify areas of marketing that are the best ROI Marketing yourself Marketing your listings How to incorporate more cost-efficient ideas into their prospecting/marketing plans
- 4. Marketing Yourself What you are doing now to market or prospect for biz? What are costs? Where are your leads coming from?
- 5. Old School Marketing Yourself Shopping Carts Billboards Flyers Chamber of Commerce/Networking Church bulletins Newspapers
- 6. It’s Time to Update Elance.com or @ryanzundell Get a domain name Shift into Social Media mentality What is your niche/passion?
- 7. New School Marketing You Facebook Facebook Biz Pages FB Ads Twitter Blog QR codes Youtube- Bio Video of you Yelp & Foursquare
- 8. Resources for Marketing YOU FB Biz Page- Mike Mueller & Pixelcoaching.com Wordpress.com QR codes – vyoo.it, toor.me, mobilecardcast.com, ooprint, QR reader & clickbrix.com Vimeo.com/Eyejot.com/Animoto.com Twitter
- 9. FB Biz Page
- 10. Wordpress www.phoenixrealestateguy.com/ http://clarkcountyrealestateguide.com/ http://www.augustagaliving.com/
- 11. QR Codes Listings Mobile sites Scan to contact
- 12. Videos to Market YOU Video for blogging-vimeo.com Video email using eyejot.com Skype or Facetime Video biz card
- 13. Twitter to Prospect Hootsuite.com Socialoomph.com Socialmadesimple.com Roost.com
- 15. Getting Listings Keynote Issuu.com Authorstream.com Animoto Youtube
- 16. Marketing your Listing Youtube video of home Virtual tour Toor.me Single property sites-homefinder.com Zillow Realtor.com
- 17. Marketing your Listing Twitter Postlets.com Facebook.com/marketplace easyVT Blog Qwiki Foursquare
- 18. Marketing your Listing IVR- ifbyphone.com www.call-center-tech.com www.easyivr.com
- 19. What would you do? With $100/month budget? With a $50/month budget? With no extra $ b/c you have to buy Starbucks!
- 20. Q&A Time facebook.com/amysmytheharris Box.net/amysmytheharris
Notas del editor
- What are your conversion rates?
- Other ways to market yourself?
- Update your outdate photos, logo –make them edgier! Update your mentality-remember it’s not about YOU anymore it is about the consumer
- Farming on FB with groups, DM on Twitter, using Socialoomph.com-90% of consumers trust peer reviews
- Wordpress/blogger/or active rain
- Microsoft tags
- Microsoft tags
- Property desk
- Issuu is free- keynote is on macAuthorstream.com is freeAnimoto - $30 per yearYoutube-your listing video of you, video your listings, your youtube channel