We live in an era where so many entrepreneurs and changemakers are trying to become the ‘next Tony Robbins’ or the ‘next Oprah Winfrey’. But the global audience is calling for authenticity and originality. So rather than launching a ‘copycat’ brand, now is the time to embrace your unique talents and abilities and share your message in a powerful way. In her 8-week Authentic Authority Bootcamp she teaches you how to share your message or service in a way that commands attention while still being true to who you really are. Develop your authentic brand image based on your personal values and unique strengths so that you shine confidently in interviews, on stage and on-air Bring forth the golden nuggets from your personal life story you will proudly share with the world Create and launch your online media-rich platform to showcase every facet of your creativity Cut and polish your ‘diamond in the rough-draft’ to create a manuscript you are proud to present Craft a TED-worthy presentation or keynote speech so that you attract more clients & more speaking engagements Prepare you to pitch media outlets with your brand message, book or service Dr. Andrea continuously enjoys a successful media career both on-air and as a producer with coverage in over 100 countries. By working with global brands including Oprah Winfrey, Discovery Channel, CNN, LUXE-TV and the Huffington post, she knows what it takes to launch personality-based brands in the media.

1. CREATINGYOUR
AUTHENTIC
PERSONALBRAND
Dr. Andrea Pennington

2. The Evolution of My Brand

3. WHATDOESBRANDINGINCLUDE?
It’s who and what people think you are and what
you represent to them in their mind.
The image people have of your company or product.
Your brand represents your Promise, the Expectations,
Experience and Emotions a client will have as a result
of working with you or your product.

4. WHATISYOURGOAL?
Get noticed
Leave your mark
Make an impression
Get paid!

5. Frequent objections:
“Who will care about my story?”
“Who am I to write?”
“I’m not a good writer”
“Where do I begin?”
“What if I fail?”
OVERCOMINGCOMMONOBSTACLES

6. REVIEWTHECONSEQUENCES

7. FEARVS.REGRET

8. “Become Who You Really Are”
Dr. Andrea Pennington

13. ENVISIONYOURFUTURE

14. ANDREA’SEVOLUTION

18. PUBLISHINGHISTORY

20. #1Bestseller
Amazon.co.uk

21. Dr. Andrea Pennington
Andrea@AndreaPennington.com
+33 6 12 74 77 09
+1 (707) 776-6310
www.AndreaPennington.com
www.MakeYourMarkGlobal.com
Personal branding
Content development
Media production and publishing
Q&A