28. Is your site ready? Do the pages open quickly? Is it easy to navigate? Loaded with compelling and relevant content?
29. Does it Grab the Attention? A – I – D – A – Grab their ATTENTION Generate an INTEREST Build the DESIRE Promote the ACTION
30. Marketing – what we know In 1873, John Wanamaker, father of the department store said 50% of marketing works We don’t know which 50% …….however, this is the traditional view in a pre-internet world!
31. Marketing – what we know Everything on the internet can be measured You just have to know how If it can’t be measured – it’s probably not worth doing
42. Average age distribution across social network sites 25% 19% 18% 15% 10% 9% 3% 18-24 0-17 25-34 35-44 45-54 55-64 65+ Data source: Google Ad Planner
219. Twitter – How Retweeting – Going Viral on Twitter The Event“Anything is Possible”Entrepreneurship and networking with Wilfred Emmanuel Jones The ProblemWith 10 days to go the event is only about 1/3 subscribed The Tweet
220. Twitter – How Retweeting – Going Viral on Twitter 1,123 Followers Re-Tweeted by Marketing Donut 8,331 Bob Hayward 5,048 Warren Cass 3,957 Charlotte Manion 3,767 Startup Donut 2,686 Fiona Davies 2,395 Neil Ryder 687 Bryony Thomas 606 Andrew Mulvena 192 Total 28,792