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  • 1. Underlying Relationship between ROI and Market Share in the New BCG Matrix http://www.drawpack.com your visual business knowledge business diagrams, management models, business graphics, powerpoint templates, business slides, free downloads, business presentations, management glossary Few Many Small Large SIZE OF THE ADVANTAGE NUMBER OF WAYS TO ACHIEVE COMPETITVE ADVANTAGE Market share Market share Volume Stalemate Specialization Fragmented Market share Market share ROI ROI ROI ROI
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Notas del editor

  1. Source: Selecting among Alternative Grand Strategies, Pearce, 1982